Report
Published June 10, 2025
Housing Rental Property Data Sources Economic & Market Insights Fraud Management
The 2025 U.S. rental market reflects broader economic conditions, shaped by shifting market forces and ongoing uncertainty. Landlords and property managers are navigating a complex landscape where understanding renter behavior, affordability challenges, and macroeconomic pressures is key to maintaining stable occupancy. By staying informed on these trends, they can better attract and retain long-term tenants.
Key Insights:
- Renter Financial Pressure: Renters across all demographics are facing rising debt and affordability issues, impacting their housing stability.
- Rent-to-Income Imbalance: Rent prices continue to rise faster than incomes, increasing the financial burden on tenants nationwide.
- Macroeconomic Impact: Factors like interest rates, unemployment, and housing development are reshaping rental market dynamics.
- Strategic Adaptation Needed: Landlords must adapt to evolving renter preferences and market conditions to ensure long-term success.
Complete the form to access the report
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Thank you for your interest
Your free Experian resource is now available. Enjoy!
Case Study
How an E-commerce Retailer Reduced Fake Accounts and Fraud
Discover how an e-commerce company strengthened fraud prevention using email-based identity intelligence to:
- Identify suspicious accounts during registration and guest checkout.
- Reduce fake accounts, attempted fraud and chargebacks.
- Improve conversion while minimizing friction for legitimate customers.
- Implement a new fraud prevention approach in approximately two weeks.
Webinar
Modernizing mortgage underwriting with better data
See how evolving credit scores, alternative data, and verification tools could help lenders improve the mortgage process and expand access to homeownership.
In this HousingWire conversation, Allison LaForgia speaks with Michele Bodda, Group President of Experian Housing, Verification Solutions and Employer Services. Bodda discusses how lenders can put modern credit scoring and consumer data to work in underwriting today.
Watch the video to hear about:
• Using alternative credit data to better represent consumers with limited traditional credit histories
• Bringing the right information into the underwriting process at the right time
• How Power Profile Plus lets lenders request another score later in the process without repurchasing the underlying credit data
• Experian’s investment in income and employment verification, including its partnership with Workday
• Opportunities to improve efficiency and help more people pursue homeownership
Report
Credit Card Market Growth Chartbook: Q2 2026
Explore credit card market trends through Q2 2026, including changes in originations, issuer performance and consumer segments.
- Track secured and unsecured credit card growth.
- Compare national banks, regional banks, credit unions, fintechs and subprime issuers.
- Examine origination trends by credit score and generation.
Webinar
Experian’s Ryan Rosales on Improving Verification Speed and Borrower Experience
In this episode of the Chrisman Commentary, we explore why income and employment verification are reaching a turning point for mortgage lenders and borrowers alike. Ryan Rosales discusses how new data sources, including Experian Verify’s integration with Workday, are helping move the industry beyond the traditional choice between a few verification providers and cumbersome manual documentation. Tune in to hear how greater competition, expanded data coverage, real-time verification, and a more open ecosystem could reduce borrower friction, lower lender costs, and potentially reshape the future of mortgage origination.