Our identity resolution solutions help deliver a frictionless and consistent brand experience across transaction channels optimizing the journey from end to end.
Consolidate identifiers across available touchpoints and devices to build a comprehensive identity profile, gaining a connected view of consumer and business identities.
Connect the full range of contextual, behavioral, credit and noncredit data sources to build complete and accurate customer profiles with flexible identity resolution solutions.
Identity resolution is the ongoing process of linking various elements to create and expand a unique profile. The multi-step process can include:
Securely onboarding data into a system
Hashing or tokenizing personal information to improve security and privacy
Setting aside information that can’t be matched to an identity yet
Matching or linking identifiers to a known unique identity
Verifying that the identities and identifiers are accurate
Identity resolution allows organizations to link separate interactions to a single profile to create more personalized experiences.
An identity resolution platform is software or a collection of solutions that integrates consumer identifiers across devices, channels and interactions. The platform does this in a way that’s efficient, accurate, scalable and meets compliance standards.