Accelerate growth by attracting the right prospects

Reach, resonate and convert with marketing, data, identity, activation and measurement solutions

Acquiring customers starts with knowing who they are — and how to reach them in the moments that matter most. We help grow your customer base through rich data, identity resolution and omnichannel activation. Whether you’re a financial institution delivering compliant credit offers or a brand connecting across digital and TV, Experian® helps you scale and prove performance with decades of insights and top-tier marketing solutions.

Smarter audience targeting

Experian’s identity-first approach uses unrivaled consumer and business databases, as well as proprietary credit and propensity insights like verified attributes and intent signals to deliver precise, scalable reach across channels.

Connected omnichannel activation and experiences

Enable seamless, personalized journeys across digital, social, CTV, email and direct mail — boosting engagement and conversion with our advanced identity resolution and activation capabilities.

Actionable insights from consumer and market intelligence

Go beyond demographics with Experian data — see real-time purchase behaviors and financial readiness to engage prospects when it matters most.

Compliance is key for credit marketing conversions

Deliver personalized offers in consumers’ preferred communication channels. Reach verified consumers across devices while maintaining compliance with FCRA and GLBA standards.

Why leading brands choose Experian

Engage for reasons beyond retention — build brand equity and loyalty through actions backed by data, analytics and insights. Not just words.

2,400+

syndicated audiences (activations include leading TV, social and programmatic advertising platforms)

185%

increase in loan originations experienced in year one by a client with Ascend Marketing

50%

increase in programmatic addressability using Experian’s identity graphs

250+ M

U.S. consumers and 126 M households covered within our insights

Solutions in motion

Accelerate action to power opportunities for your business.

Identity resolution

Gain the complete picture of consumers across devices and platforms.

Digital credit marketing

Deliver personalized offers with custom criteria and real-time credit insights.

High-performance prospect models

Build prospect models using advanced analytics and Experian’s full credit database.

Design and activate audiences

Build and activate Experian, partner and first-party data; launch omnichannel campaigns.

Measure campaign efficacy

Connect ad exposures with outcomes.

Marketing connectors

Integrate our data into your existing tech stack via APIs and clean rooms.
CASE STUDY

Leverage fresh data for more personalized credit offers

See how one financial institution increased loan originations 185%.

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Ready to attract high-value prospects who convert?

If you’d like to learn more about our solutions, please fill out the form below.

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