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North American economic strength is riding on the backs of the resilient U.S. Consumer. For the past two years, the fear of an imminent recession rang in the ears of economists and consumers alike, radiating declining confidence in growth and the ability to prolong spending behaviors consumers grew accustomed to during pandemic recovery. Those fears have been pushed aside as consumers beat holiday spending expectations, upending retailers' anxiety entering the season.
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Outstanding performance in the third quarter is a great headline focused on the resiliency of the American consumer. Business confidence and financials benefited from a consumer confidence boost as market conditions appeared to improve as inflation receded. Consumer spending remained elevated, supporting small business cashflow health, but a rising percentage of that consumer spend originated from leveraged consumer credit products. Creditors have been monitoring the rise in unsecured debt utilization and putting into action exposure limiting underwriting criteria.
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