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Email Prescreen
Extend preapproved credit offers via the Internet.

Experian's Email PrescreenSM gives you the power to make fast, reliable preapproved offers to customers and creditworthy prospects when they shop online.

Dramatically reduce account acquisition costs

Preapproved credit offers via email cost a small fraction of a direct mail campaign. Your prospects respond in hours or days, instead of weeks or months. You capture prospects earlier, and realize profits sooner.

Manage risk in online transactions

"Invitation to apply" credit offers can drive unqualified prospects to your site. This can incur risk and create a negative brand image when you must turn down interested consumers. Email Prescreen focuses only on the most creditworthy consumers.

Automatically track campaign responses

Email Prescreen enables fast, automatic tracking of responses to your email campaign. Experian captures up-to-the-minute response information and delivers it to you via a password-protected, remote access Web response portal.

Features

A trusted name in Prescreen goes online

Experian industry leadership

Brings a new level of reliability to credit-granting on the Internet.

Leverages Experian database

Evaluates prospects using Experian's national database of 230 million credit-active consumers.

Sophisticated search logic

Reliable retrieval of credit information belonging to a particular consumer.

Test campaign approaches

Determine what message drives response rates

Test offer points, creative, subject lines, customer segments.

Faster, more detailed testing

Significantly faster, more detailed and less costly than is possible with offline direct mail

Timely, reliable intelligence

Tracks consumer response at each phase

Opening and reading email, clicking through, responding to the offer.

For more information on this product, please contact us at 1 800 333 4930.


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For more information, please contact us at 1 800 333 4930.
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