With AdTruth, digital identification issues are no longer inhibiting your ability to engage your audience throughout their digital journey. Our 10 years of device identification expertise has culminated with a solution that opens tremendous new opportunities for the digital industry, which ultimately delivers a more relevant experience to end users.
AdTruth empowers the world’s most progressive brands to identify, link and engage audiences across all digital touch points, enabling a true, consolidated and actionable consumer view that is aligned with consumer privacy standards globally.
The entire digital marketing ecosystem benefits from leveraging AdTruth’s technology, which provides digital identification resolution to expand cross-device reach, reconcile overlapping audiences, and more precisely measure marketing programs, all while protecting data assets and ultimately increasing ROI.
Privacy and data secure customer engagement
As consumers interact with their devices throughout the day, marketers are left with a fragmented, disjointed, partial view of their digital audience. Consumers end up being represented as multiple, misunderstood identities, leaving marketers with inefficient, ineffective marketing programs.
With AdTruth, marketers are able to leverage all identification data available, link it together and make it actionable with any marketing technology platform. AdTruth facilitates a cohesive view of the consumer across all digital touch points, enabling marketers to engage and communicate throughout the entire digital journey.
Transform a fragmented, disjointed, partial view of your audience into a cohesive, connected, complete vision.