Case Study
Published June 3, 2025
Advanced Analytics & Modeling Credit Decisioning Marketing
The Forrester Total Economic Impact™ (TEI) study, commissioned by Experian, explores the quantifiable and unquantified benefits of implementing the Experian Ascend Platform™. Based on interviews with global financial institutions, the report provides a comprehensive analysis of how the platform improves credit decisioning, reduces fraud, and delivers significant ROI.
Key insights include:
- 183% return on investment (ROI) and $13.3M in net present value (NPV) over three years
- 67% improvement in credit decisioning efficiency
- 20% reduction in default costs through better risk modeling
- 5% annual growth in application volume without added headcount
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White Paper
Governing AI at Scale for Adaptive Model Risk Management
Learn how financial institutions can modernize model risk management to govern AI responsibly at scale.
• Explore adaptive AI governance principles for regulated environments
• Understand the LLM-as-a-judge governance review approach
• See how AI-assisted governance improves oversight, evidence and accountability
Case Study
Turning thin-file members into incremental growth
Learn how a proactive credit card graduation strategy helped America First Credit Union responsibly expand member relationships while maintaining strong portfolio performance.
- Increased more than 32,000 credit card limits
- Generated approximately $26 million in balance growth
- Maintained just 0.59% delinquency
Webinar
Tracking first-party fraud: Industry benchmarks
Understand how first-party fraud is changing across financial institutions and what it means for your organization. Learn from Experian experts using industry benchmark data.
- Explore year-over-year first-party fraud trends
- Compare fraud rates across banks, credit unions and fintechs
- Learn practical strategies to benchmark and strengthen fraud prevention
Video
Ascend Marketing Explainer Video
Discover how Ascend Marketing helps marketers activate smarter campaigns with fresh credit data, including:
- Improving audience targeting with continuously refreshed credit data
- Building, optimizing and activating campaigns in one connected workflow
- Enhancing campaign performance with better insight