Empowering consumers and driving loyalty with more than a score - true
Credit education continues to gain significant relevance in our complex financial
universe. Consumers are becoming more inquisitive about their credit
information. Realizing that a greater depth of knowledge will drive their ability
to increase control over their financial well-being. This empowered
consumer recognizes their credit health is more than just a score. This provides
a tremendous opportunity for financial institutions to help educate consumers, while
increasing affinity, and an enhanced experience.
New Challenges Driven by Key Shifts
Businesses today are facing the reality that the conventional ways to promote customer
engagement are not as effective as they once were. Due to these shifts and challenges,
financial institutions are trying to think outside of the box, using tools to directly
engage with consumers in order to drive engagement.
They need to drive growth.
They need to engage customers.
Experian Credit Insight Program™ provides a total package that
promotes consumer engagement, education and action to help them truly understand their
credit and make better financial decisions. The Credit Insight Program can provide
Cross-selling other financial products
Providing a credit score with credible, detailed, rich education content is the
only way you can help consumers truly understand their credit and make better financial
decisions. Just a few of the rich content that Credit Insight provides are:
Score trending over time
Factors that impact their credit score, both positive and negative
Key credit attributes
An online and offline account statement consumer experience