B2B Data InsightsTM
Gain insights to make informed decisions with Experian’s best-in-class marketing database service
Experian’s B2B Data Insights is a closed-loop prospect database service that helps marketers acquire, develop and keep the most profitable business customers. Cleanse, standardize and consolidate customer records from multiple sources into a single view of the customer. Gain a complete 360-degree view of the customer when you combine this product with corporate hierarchies. Help your sales force find new customers with an in-depth prospecting database that can be segmented to maximize cross-sell and up-sell opportunities and discover new market segments, verticals or geographies to target.
Boost your marketing return on investment with our best-in-class marketing database and data-analytics service.