E-commerce fraud prevention tools
Protect revenue, increase approvals and reduce friction with behavioral analytics, identity intelligence and passive payment verification.
Fraud is evolving faster than traditional e-commerce defenses
Modern fraud requires a modern approach. E-commerce fraud has become more advanced, blending human attackers, bots and AI-driven scripts. Retailers face coordinated fraud rings, account takeover attacks, AI-powered bots, synthetic identities, payment fraud and increasingly sophisticated social engineering tactics — all while shoppers expect seamless, personalized experiences.
Traditional fraud controls often force businesses to choose between security and conversion, resulting in false declines, abandoned carts and frustrated customers.
Experian helps retailers close that gap with layered e-commerce fraud prevention tools that combine behavioral analytics, identity attributes, passive payment verification, and device and network intelligence to stop fraud earlier while protecting the customer experience.
Prevent new-account fraud
Stop synthetic identities, fake accounts and promotional abuse before fraud enters your ecosystem. Experian combines identity intelligence and behavioral analytics to establish trust from the first interaction.
Stop account takeover
Detect credential stuffing, remote access attacks and suspicious behavioral patterns before customer accounts are compromised. Behavioral, device and network intelligence identify high-risk activity without disrupting legitimate customers.
Protect guest checkout and new card events
Verify account ownership and strengthen authorization decisions without adding friction. Passive account ownership verification helps approve more genuine shoppers while reducing false declines.
Reduce payment fraud and chargebacks
Increase confidence in transaction decisions using identity, device, network, payment and behavioral signals. Make smarter fraud decisions while reducing chargebacks and manual review.
Detect bots and automated attacks
Identify scripted interactions, inventory abuse, and AI-driven bots before they disrupt the shopping experience and employ identity misuse before transactions are completed.
Prepare for AI-assisted commerce
Establish trust in transactions involving both shoppers and AI agents. Experian’s evolving agent transaction trust and verification capabilities help businesses navigate emerging fraud risks.
Find the right e-commerce fraud prevention tools for your business
Work with our experts to build a layered fraud strategy that protects revenue without compromising the customer experience
75%
Retailers are increasing investment in transactional payment fraud prevention.
2026 Experian U.S. Identity and Fraud Survey
89%
Consumers rank security and privacy above convenience when shopping online.
2026 Experian U.S. Identity and Fraud Survey
34%
Consumers abandon carts in 30–60 seconds if checkout is too slow or frustrating.
2026 Experian U.S. Identity and Fraud Survey
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