How to Prep for the Holiday Shopping Season 2026

This report examines the gap between the protection consumers expect from retail banks and the trust they place in them.

• Shares 2026 findings on fraud, identity, biometrics and AI.
• Explores how mobile banking, security friction and invisible protections shape customer experience.
• Outlines ways banks can make protection more visible, explainable and controllable.

Explore economic conditions and consumer credit trends shaping the lending environment in Q3 2026.

• Economic and labor market indicators, inflation and interest rates
• Lending standards, credit demand and originations across major products
• Delinquency trends by product, borrower segment and lender type

Explore the latest fraud, identity and consumer trust trends shaping e-commerce risk strategies.

• See how agentic commerce is reshaping shopping and fraud prevention.
• Uncover gaps between consumer security preferences and merchant strategies.
• Learn how merchants can build trust while reducing friction.

The U.S. housing market may begin to thaw in 2027, but improvement won't be universal. Changing affordability, borrower readiness, household finances and property-level costs will shape where opportunity emerges and who is positioned to act.

Experian's 2027 State of the U.S. Housing Market Report takes a closer look at the consumer, financial, and market signals behind these shifts, helping lenders look beyond national averages to understand where housing opportunity may be emerging, for whom, and under what conditions.

Inside the report

Explore the trends and data shaping the 2027 housing market, including:

• Mortgage demand and borrower readiness
• The true cost of homeownership
• Regional market conditions
• Household financial resilience
• Home equity and lending opportunity
• Renter sentiment and future demand
• Economic and consumer trends