Report
Published October 9, 2024
Banks Credit & Economic Trends Economic & Market Insights Marketing
Explore Gen Z's habits and attitudes toward credit, personal finance, marketing, fraud and more.
Gen Z fast facts:
- There are 69.3 million Gen Z-ers in the United States.
- They spend six or more hours per day on their cell phones.
- They collectively demand purpose and accountability from brands they interact with.
They demand the creation of more opportunities for people of diverse and underrepresented backgrounds. Lack of financial resources and funding options are seen as barriers in achieving their goals.
Source: Statista, McKinsey & Company.
Complete the form to access the report
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Thank you for your interest
Your free Experian resource is now available. Enjoy!
Infographic
183% ROI and 12-Month Payback
Based on interviews with global financial institutions, the Forrester Total Economic Impact™ study, commissioned by Experian, reveals real customer impact stories and business wins delivered by the Experian Ascend Platform™. This infographic shares some of the key findings.
Key insights include:
- 183% return on investment (ROI) and $13.3M in net present value (NPV) over three years
- A car leasing company’s approval rates increased from 60% to 66%, improving consistency and revenue growth
- An airline reduced fraud chargebacks by 99.9%, lowering regulatory risks and financial losses.
Case Study
The Total Economic Impact™ of Experian Ascend Platform
The Forrester Total Economic Impact™ (TEI) study, commissioned by Experian, explores the quantifiable and unquantified benefits of implementing the Experian Ascend Platform™. Based on interviews with global financial institutions, the report provides a comprehensive analysis of how the platform improves credit decisioning, reduces fraud, and delivers significant ROI.
Key insights include:
- 183% return on investment (ROI) and $13.3M in net present value (NPV) over three years
- 67% improvement in credit decisioning efficiency
- 20% reduction in default costs through better risk modeling
- 5% annual growth in application volume without added headcount
Video
Industry-specific risk models
The latest Experian Commercial Pulse Report provides a sharp look at how recent economic shifts are impacting small businesses across the U.S., with a special focus on supply chains, specifically the transportation industry, which is experiencing fallout from changing trade policies. Are industry-specific models effective in mitigating risk?
Check out the full report to see how these trends could impact your strategy!
Report
Uncertainty, AI, and White-Collar Hiring
While the US labor market remains on decent footing, it has become increasingly challenging to land a job. For lenders, current dynamics suggest there could be greater-than-expected stress in higher-income households and in the Prime credit segments of the market if layoffs increase and job opportunities for these workers remain scarce. Insights include:
- Businesses are scaling back on hiring due to economic uncertainty and AI uptake
- Employment in both tech-centric and broader professional and business services has been stagnant
- Higher-educated/white-collar workers feeling the strain of a challenging job market