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New Tools Allow CUs to Analyze Data as They Like

Credit unions can use big data tools to make sure their products and services are competitive with those of other financial institutions.

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Client Testimonials

Find out what credit union professionals have to say about Experian's role in helping them achieve profitable growth.

Credit Union Client Testimonial

Build and Maintain a High-Quality Member Portfolio

Credit unions have experienced record-breaking membership and portfolio growth. This success has created a number of new opportunities that require redefined strategies for member retention and acquisition, along with new or improved ways to maximize business growth opportunities. Experian’s portfolio of products and services can provide greater insight into members’ behaviors to create growth and a greater return on investment. Today’s regulatory pressures and ever-changing economic and consumer landscape require flexibility combined with quick action to ensure results.

Grow Your Portfolio

Create growth strategies based on a deep knowledge of your members’ financial needs and behaviors. Minimize risk and retain valuable members when you:

  • Offer the right line, rate and rewards
  • Evaluate members’ spend with competitors
  • Match individual members with the best offers
  • Identify in-the-market opportunities as they occur
  • Create your own unique segmentation criteria

Enhance relationships with members, and grow your card portfolio.


Make targeted offers everywhere your members bank

Extend highly targeted, personalized offers whether they’re visiting your branch, on the phone, banking online or using their mobile device. Leveraging these touch-points requires robust prescreen and prequalification combined with advanced segmentation tools. Experian® is leading the way in technological innovation to help you:

  • Maximize point-of-contact opportunities with real-time credit decisions
  • Access prescreen results instantly on a variety of platforms
  • Set highly customizable criteria to determine the best offer for each member


Stay Ahead of Increased Regulation

The Consumer Financial Protection Bureau (CFPB) is continuing to uphold strict requirements for financial institutions who furnish credit information.

Show the CFPB you stand behind the quality of your data and that you’re working to educate members on how to improve their creditworthiness. Experian® can help you meet tomorrow’s regulatory challenges by:

  • Providing a detailed view of your reported data
  • Highlighting potential data-accuracy issues that will be of concern to regulators
  • Conducting peer benchmarking of your data
  • Increasing credit literacy among your members


Auto Finance Tools for Credit Unions

Predictive data and current automotive insights credit unions can leverage.

Experian’s best-in-class automotive credit data, and vehicle history information, along with powerful sales and finance reporting enable credit unions to offer members with better lending and financing services.

With a variety of credit and automotive products credit unions can offer members more target finance offers, interpret a member’s automotive needs, cross sell and upsell financial products.



Experian and the Experian marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.