To appeal to today’s conscious and on-the-move consumer, energy and utility companies must market themselves and transform their operations. Our marketing tools help you target “in the market” consumers, reduce costs, stay compliant and obtain a more granular customer view.
User experience remains a differentiator...
of US consumers
say that today’s companies provide a good experience.
Source: Marketing Insider Group (2020). 2020 Digital Marketing Trends
of consumers
say they’d be more likely to do business with a company that provides a personalized experience.
Source: Marketing Insider Group (2020). 2020 Digital Marketing Trends
Energy marketing solutions
Leverage our best-in-class marketing and prescreen services to keep up with the competitive energy industry, while lowering your customer acquisition costs and staying compliant.
Ascend Marketing
Use Ascend Marketing to target the right customers on their preferred channel, at the optimal time.
Premier Attributes℠
Better understand customers’ full behavior for improved decisioning with Premier Attributes.
Trended Data
Quickly and easily identify and act on customers’ behavior patterns by leveraging Trended Data.
Batch Prescreen
Send pre-approvals to door-to-door sales teams without sharing customer’s sensitive information.
Resources
Gain insights
Blog post: Understanding and knowing how to use trended data
Gain insight into what exactly trended data is and how you can best use it.
Understand your customers
White paper: Understanding and serving consumers during COVID-19
Discover how to service consumers’ needs during COVID-19 and beyond.
Target smarter
Blog post: What is prescreen?
Learn how prescreen can help you increase response rates and conversions.
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