|The Race to the Sale: Adopting OEM advertising KPIs for a record finish
Watch now to learn about a range of marketing KPIs commonly used by OEMs and their agencies to measure advertising performance and methods that have proven effective at both enabling optimization of campaign performance and aligning key stakeholders on evaluating results.
|Busting the myths of identity
Watch now for a robust overview of identity resolution in the data industry and the tools you'll need to break down the myths of identity.
|The ABCs of CDP
Dive into the world of customer data platforms and customer data management, how they can benefit marketers, and what a complete customer data management system should provide.
|Addressable TV: Harness the power of audience data
Check out our webcast to learn how addressable TV allows you to use first, second and third-party data to target your audience down to the household level.
|Experian Marketing Services Email Insights and OmniActivation
Join us and learn about how you can align your internal advertising process to take your best-customer knowledge and simplify the process of targeting those profiles through Experian’s OmniActivation.
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