By understanding people, you can make smarter, more efficient, consumer-conscious business decisions. Consumer Sync enables signal agnostic collaboration across marketers and technologies, bringing together digital devices and IDs, households, and attributes to gain a better understanding of consumers and make identities actionable in any environment.
Without a common language, marketing and advertising technologies can’t efficiently communicate. Using our Experian identifiers, we enable data collaboration in our secure environment or in our vetted clean room partners, which includes Amazon, Snowflake, and InfoSum.
Signal loss and channel fragmentations means marketers are often only seeing part of the picture. Our approach to identity resolution is open and agnostic, we can collect and ingest nearly all available offline and online identifiers, in all types of environments.
The marketing world is saturated, and consumers expect customized business interactions. You can’t afford not to know who your customers are, how they behave, or what they need. Trust us to connect your brand to your audiences for lasting, results-driven relationships.
We've been making an impact in the marketing and advertising industry for years. It’s what we do with data that makes a difference in marketing. Our capabilities make data more useful, and we’re always building our portfolio in the direction of deeper human understanding.