Ask the Expert: Fusion92

Dave Nugent, EVP of Data Science & Strategy at Fusion92, and Crystal Jacques, VP of Enterprise Partnerships at Experian, reveal how smarter data solves two of marketing’s toughest problems – fragmented audience insights and patchy omnichannel engagement. Learn how this collaboration turns challenges into opportunities, creating revenue driven outcomes. 

Collaboration that converts
Experian’s trusted consumer data meets Fusion92’s in-house tech to help businesses: 

• Reach the right people with accurate targeting 
• Cut wasted spend by eliminating off-target impressions 
• Break goals with proven strategies, like helping a regional amusement park achieve a 70% increase in membership renewals through data insights.

From fragmented signals to a single view
Disconnected data makes decision making harder, leaving gaps in understanding. This collaboration bridges the divide by unifying disparate signals into a single actionable profile. The result is clear and measurable value: personalized, consistent customer experiences that build lasting trust and drive revenue growth. With a streamlined approach, businesses can move from uncertainty to confident decision making. 

Watch, read, learn
Take the next step toward smarter, more confident marketing decisions. Watch the Q&A and read our blog to learn how we help businesses like yours connect with confidence and achieve meaningful outcomes.