Gain a deeper understanding of consumer opinions, attitudes and behaviors.
With syndicated and custom research from Experian SimmonsSM, online
behavioral reporting from Experian Hitwise® and store traffic counting from Experian
FootFall, we offer valuable insight on millions of consumers, their behaviors,
brand preferences, media usage habits, and more. This consumer insight enables smarter
marketing, brand and advertising strategies and to maximize lead generation.
Syndicated and Custom Research from Experian Simmons
Make better media buying decisions by using the Simmons National Consumer Study
to make your insight and data smarter. With over 60,000 data variables across 25,000
American households, our multimedia and brand survey provides the in-depth information
and analysis that improves your ability to make the best marketing investments.
Online Competitive Intelligence from Experian Hitwise�
Improve your online marketing strategy through a clear view of what's driving traffic
to your competitors' web sites. Experian Hitwise® provides access to daily online
usage giving you the ability to see how 10 million Internet users in the United States interact
with more than one million Web sites across more than 160 industries. Power
your online marketing with consumer insight that gives you the competitive advantage.
Experian-Oliver Wyman Market Intelligence Reports Access
previously unavailable consumer insights into timely consumer credit market trends.
Compare trends against your portfolio, access credit segment details, and leverage
customized reports. Easy-to-understand reports are delivered in two subscription formats,
with an option for producing analyses and models.
Improve store performance with Experian FootFall. Increasing store sales and profitability
requires understanding the impact marketing and operations has on store traffic, conversion
rates and customer behavior. Experian FootFall provides the data and analytics to
gain accurate insight into traffic flow to better balance store staffing demands,
understand market potential and optimize the number of consumers who pass through