Our most popular audiences, ready to activate

When it comes to targeting the right consumers, scale, accuracy, and trust matter. Experian's syndicated audiences are built using industry-leading data, ranked #1 in accuracy by Truthset, offering the accuracy and trust advertisers are looking for.

Our over 2,400 pre-built audiences are designed to connect with consumers based on who they are, where they live and how they spend. Our audiences are available across 30+ leading TV, social, and programmatic advertising platforms, and within Audigent for private marketplace (PMP) activation.

Top-performing audiences you can activate today

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Auto:

  • Aftermarket – DIY online auto products 
  • In-Market New Car 
  • In-Market SUV 
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Demographics:

  • Age 25 – 54 
  • Homeowner 
  • Household Income $100,000+ 
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Lifestyle and Interests:

  • Healthy Living  
  • Outdoor Enthusiasts  
  • Sports Enthusiasts  
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Retail Shoppers:

  • Holiday Shoppers Luxury Department Stores 
  • Seasonal Back to School High Spender 
  • Travel Luxury Vacations 

Where you can activate

Our audiences are available on 30+ major platforms including:

Experian's syndicated audiences

For a full list of Experian’s syndicated audiences and activation destinations, download our syndicated audiences guide. 

Download now

Don't see what you're looking for? We'll build it with you

Connect with our audience experts to create a custom segment and activate it on your platform of choice.

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