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Learn the latest key insights to drive your marketing forward.
Learn how The Weather Channel, the premier provider of weather information, used Experian Marketing Services for insight and analysis to optimize search and content across seasonal and immediate topical weather activity and create new advertising sales opportunities and packages to grow revenue.
Discover how iAcquire, an enterprise digital marketing company, leverages Experian Marketing Services consumer insight data to build persona-driven SEO, content marketing, digital public relations and social marketing strategies for their clients.
Our experts share in depth analysis and insights on the top performing retail sites and the most effective channels driving traffic during the 2012 online holiday season.
To help forward-thinking marketers stay ahead of this growing demographic and cultural trend, Experian Marketing Services and advertising agency Wing partnered to launch the Latino Influence Project with a mission to quantify the extent to which Latinos are influencing the non-Latinos around them. View this informative webinar on the state of the Hispanic consumer marketplace and the impact that this growing segment is having on the rest of the country.
Our Consumer Insights trend-spotters have zeroed in on search trends for products that could become this year's holiday favorites. Discover this season's hottest products straight from the fingertips of consumers and gain insight into how marketers are capturing their visits.
Consumer Insights experts share must-have insights that will improve your ability to target and engage high value consumer segments. Learn more about what, how and when consumers search and buy online during the holiday season as we share critical insights from the 2011 season and look ahead to 2012.
View our webinar to learn how to target highly defined voter segments with PoliticalPersonas.
Success requires the combined power of the largest sample of online consumer behavior and deep demographic, life stage and highly specific financial segmentation products that put your offers in front of the consumer most likely to respond, and be approved for your specific products and services.
During this webcast we discuss how to identify, engage and convert your most profitable customers across your lines of products and services.
Best-selling author Bill Tancer showcases how to identify, target and engage diverse traveler segments with specific marketing campaigns and content to drive revenue.