Version Date: April 13, 2026

This Privacy Policy applies to the self-service business information services and products (the "Services") that are offered online to small businesses by the Business Information Services Group of Experian Information Solutions, Inc., and its affiliates and vendors ("Experian"). It does not apply to other websites, services, products, or applications offered through other channels operated by Experian or by third parties whose names or links may be included on other Experian websites. By using the Site (as defined below), you agree to the terms of this privacy policy. If you do not agree to the terms of this privacy policy, please do not use the Site.

Information Collection and Use

In registering for or using the Experian online self-services websites, including but not limited to SmartBusinessReports.com, smallbusiness.experian.com, sbcr.experian.com, experian.com/businesscreditreport, and businesscreditfacts.com (collectively, the "Site"), Experian will collect various contact, identifying and billing information from you. The type of information that may be collected, and the typical purpose for which it may be used, includes:

• Contact information, such as your name, company name, address, phone number, and email address, which is used for authentication, billing, communication purposes, and other customer service purposes. We may share this information with Experian affiliates, vendors, and service providers in order to manage the Site and perform the Services;
• Type of Services purchased, when Services were purchased and orders fulfilled, and information about business reports purchased;
• Information about your internet connection, the equipment you use to access our Site, IP connections, and usage details such as the dates and times you entered our Site and the time you left our Site;
• Business identifying information provided by a third party;
• Internet tracking information is associated with linking in from other websites and clicking on links provided on the Site connecting to other websites;
• Information for billing purposes, including a credit card number, which is used to process online purchase transactions; and

Experian may also use the above information as required for only: website management purposes; collection purposes for accounts in collection status; in connection with an audit of our systems; pursuant to a legal proceeding such as a subpoena; in connection with a merger, sale, or like transaction; or as we otherwise describe.

Experian will not share personal information with third parties except for the reasons described above.

When you become a registered user of these Services, you agree to the use of your information as described herein. Once you have registered for this Site we will retain your information. Experian may share your information with affiliates and vendors who help manage and improve the Site and the Services offered. Except as provided for by applicable law, you cannot opt out from sharing of information with the affiliates or vendors.

If you need to update your information please contact the Help Desk at the website locations mentioned in this privacy policy.

Information Sharing
We will send you email communications periodically, even if you are not actively using the Services, unless you have opted-out, as described below. Experian will send you email communications for one or more of the following purposes:

(1) Regarding your account; in response to communications from you; regarding Services you have ordered; news and information about Experian services or special offers available on the Site. You may not opt-out of receiving such communications.

(2) Offers and promotions from Experian and Experian affiliates. If you prefer not to receive emails regarding these offers and promotions please unsubscribe via the Marketing Preferences section on this site.

(3) Marketing emails with offers from third parties that Experian believes may be of interest to business owners or managers. If you have opted-in to receive these emails and want to opt-out please unsubscribe via the Marketing Preferences section on this site.

Security
We restrict access to the information you provide to Experian, including any nonpublic personal information, about you to those employees who need to know that information to provide the Services. We maintain physical, electronic, and procedural safeguards to protect the information you provide to Experian for your registration and use of the Services. When ordering online, we do not cache, or save, your personal identification information if you skip to another page before you register. Experian employs a Transport Layer Security (TLS) connection that provides an encrypted connection between your computer and Experian. Personal or secure information is encrypted during transmission and is stored on a secure server. Credit card numbers are encrypted when transmitted and remain encrypted when stored (Experian complies with the PCI Data Security Standard).

The safety and security of your information also depends on you. You established a password for your access to certain parts of the Site and you are responsible for keeping this password confidential. We ask that you do not share your password with anyone.

Transmission of information via the internet is not completely secure. Although we do our best, as described herein, to protect your information, Experian cannot guarantee the security of information transmitted to our Site. Experian is not responsible for circumvention of any privacy settings or security measures contained on the Site.

Cookies, Tracking Technologies, and Targeted Advertising
By using any of our websites, you agree to the use of technology that tracks how users interact with our Site to ensure that the website is operating properly and to optimize website functionality.

When you use our Site, we, our affiliates, our business partners, our service providers, and other nonaffiliated third parties collect information about your devices and interactions with our Site. The types of information collected and how that information is used and/or shared depends on how you interact with our Site and, in some cases, the choices you make. A variety of tools and technologies are used to collect this information.

Information collected and the tools and technologies used for collection include:

• Device Information: The Site collects information about your devices and browsers, including types of operating systems, versions, preferences, settings, Internet Protocol (“IP”) addresses, and geolocation information. We and our third-party providers may also use location-identifying technologies and logging technologies to automatically collect information. If you access our Site using mobile devices, we collect information about your mobile devices, including device IDs, mobile network information, and geolocation information. This information is used for identity verification, track users’ movements on our Site, to analyze trends, and gather demographic information about the Site’s users.

• Server Logs: Logs are used to automatically record device information as well as your interactions with our Site such as what time of day you visited. In the event of a problem with our Site, information in the logs allows us to diagnose and resolve the problem.

• Cookies: Cookies are small text files sent to your browser by a website you visit. The Site collects and uses session and persistent cookies. Cookies allow us to recognize your device and store information about your account and preferences. For example, we may use cookies to store information about pages visited on our sites, settings and preferences, or other information associated with visitors to our Site. Cookies also allow us to track internal metrics and enhance the experience of users of our Site.

• Pixel tags: Pixel tags (i.e., web beacons, clear GIFs, pixels, or tags) are images or small strings of code placed on websites, advertisements, or within e-mails. These technologies collect information about your online activities over time and across different websites or online services. For example, the Site gathers user activities on our Site, links that users click on, pages viewed, URLs from which the user came from, and e-mails opened or forwarded. This information is used for Site tracking and administration (i.e., user movements, usage, performance, and improvements), enabling you to enroll and log-in to the Site, and for us to tailor and deliver custom content, develop new products and services, and for us to detect and prevent fraud.

• SDKs and Advertising IDs: We use Software Development Kits ("SDKs") to collect mobile device information and general location. The SDKs track user movements, mobile application events, and user interactions. This information is used for identity verification and helps us improve our mobile applications for our customers. We also collect and use Advertising Identifiers ("Advertising IDs") that allow us to identify your mobile device over time, for advertising purposes.

We and/or our service providers may also share the information we collect with third parties for these purposes. We have access to reports produced by service providers that contain aggregated trends and statistics about website usage on our proprietary platforms.

We may also use service providers to help us perform analytics such as ensuring services are working correctly and securely and providing aggregate statistics and analytics. To learn about the third-party providers we use on our Site and their privacy practices, please see their privacy notices below:

Targeted Advertising: We, our affiliates, business partners, service providers, and other nonaffiliated third parties can collect, use, and share information (including inferences based on other information collected) across our site and other nonaffiliated websites and apps to develop and deliver targeted advertisements online. These are ads that are tailored to be more relevant and that you may see across different sites and devices over time. To opt out of this advertising, please see the "Rights and Choices You Have" section below.

We also use third-party service providers to help us perform advertising-related functions such as measuring the effectiveness of our ads, managing how many times you may see an ad, reporting on the performance of our ads, ensuring services are working correctly and securely, providing aggregate statistics and analytics, improving when and where you may see ads, and reduce ad fraud.

Your Online Small Business Credit Reports Privacy Policy

Online Small Business Credit Reports is a part of Experian. If you are a small business owner and would like to learn about Experian’s approach to privacy under the U.S. state privacy laws, inclusive of California Consumer Privacy Act, please visit Experian’s U.S. Consumer Data Privacy Policy here. 

For more information, you may contact us:

• Online at consumerprivacy.experian.com
• By phone at 1-833-210-4615 
• By mail at PO Box 703, Allen, TX 75013

Privacy Policy Changes

Experian reserves the right to change this privacy policy at any time. Therefore, we encourage you to review this privacy policy from time to time to review any changes in our information use practices. If we make material changes to how we treat our user's information we will notify you by the email to the primary email address you entered into your account and by posting a notice on the log-in page or Site home page.

For additional Experian privacy policies please refer to https://www.experian.com/privacy/prod_serv_policy.html.