Customer Targeting & Segmentation

Loading...
Consumer Lending: Expanding your portfolio...

By: Kari Michel What are your acquisition strategies to increase consumer lending and gain market share? This blog will discuss new approaches to create segment-based targeting campaigns and...

Read More Consumer Lending: Expanding your portfolio
Optimizing decisions at the point of acquisition...

By:Wendy Greenawalt In my last few blogs, I have discussed how optimizing decisions can be leveraged across an organization while considering the impact those decisions...

Read More Optimizing decisions at the point of acquisition
Optimize marketing strategies while reducing costs...

By: Wendy Greenawalt Marketing is typically one of the largest expenses for an organization while also being a priority to reach short and long-term...

Read More Optimize marketing strategies while reducing costs
Optimizing marketing strategies while reducing costs...

By: Wendy Greenawalt Marketing is typically one of the largest expenses for an organization and it is also a priority to reach short- and long-term growth objectives....

Read More Optimizing marketing strategies while reducing costs