Data & Analytics

Loading...

Putting customers at the center of your credit marketing strategy is key to achieving higher response rates and building long-term relationships. To do this,...

January 30, 2023 by Theresa Nguyen

For a credit prescreen marketing campaign to be successful, financial institutions must first define their target audience. But just because you’ve identified your ideal...

January 24, 2023 by Theresa Nguyen

From chatbots to image generators, artificial intelligence (AI) has captured consumers’ attention and spurred joy — and sometimes a little fear. It’s not too...

January 18, 2023 by Julie Lee

Lenders looking to gain an edge need to have a strategy for how they’ll improve their credit underwriting process in the coming years. The...

January 17, 2023 by Julie Lee

The only thing constant is change. And as 2022 wraps up and businesses and consumers look toward 2023, the need for insights and data...

December 15, 2022 by Stefani Wendel

Financial institutions have gone through a whirlwind in the last few years, with the pandemic forcing many to undergo digital transformations. More recently, rising...

December 8, 2022 by Guest Contributor

Today’s changing economy is directly impacting consumers’ financial behaviors, with some individuals doing well and some showing signs of payment stress. And while these...

November 14, 2022 by Theresa Nguyen

Sometimes you have to break from tradition and look to modern solutions to address modern problems. As consumers increasingly use, depend on and expect...

November 3, 2022 by Julie Lee

Advances in analytics and modeling are making credit risk decisioning more efficient and precise. And while businesses may face challenges in developing and deploying...

October 27, 2022 by Julie Lee

Today’s top lenders use traditional and alternative credit data1 – or expanded Fair Credit Reporting Act (FCRA) regulated data – including consumer permissioned data, to...

October 24, 2022 by Laura Burrows

When your marketing strategies don’t go as planned, don’t you wish you could have taken a “mulligan?” In today’s marketing world, it’s normal and...

October 13, 2022 by Kirsten Von Busch

With consumers having more credit options than ever before, it’s imperative for lenders to get their message in front of ideal customers at the...

October 10, 2022 by Theresa Nguyen

You walk into your home, flick the light switch, head to the fridge and grab a glass of cold water. Suddenly, you feel a...

October 5, 2022 by Kara Nieberlein

Whether your goal is to gain new business or create cross-sell opportunities, being proactive in your credit marketing approach can help drive higher response...

September 26, 2022 by Theresa Nguyen

External fraud generally results from deceptive activity intended to produce financial gain that is carried out by an individual, a group of people or...

September 19, 2022 by Chris Ryan