Businesses increasingly are relying on decision management technology to help them
make business decisions. The advent of Big Data and predictive analytics is making
it possible for companies to improve and automate the process of making critical customer
decisions. However, deploying this technology remains a challenge because most decision
management tools are complex, inflexible and difficult for business users to configure.
PowerCurve® is a breakthrough decision management platform that
tackles these challenges by combining flexibility, agility and ease of use with a
powerful decisioning engine. It allows you to bring together data, business intelligence
and analytics to make smarter customer decisions.
Easy to configure with minimal IT involvement
PowerCurve puts the power to
easily design and deploy sophisticated decision strategies in the hands of business
users. This means less reliance on IT, which decreases the time and effort required
to test or implement new business strategies. Your business users gain the ability
to rapidly create and manage business rules on their own, making your organization
more responsive to changing market conditions.
Maximum access to data
A decisioning system is only as good
as the data it relies on. PowerCurve lets you utilize all available data so you can
maximize the intelligence your decisioning engine employs to process decisions. Pull
in data from both internal and external sources, including credit data and third-party
A wide variety of applications
PowerCurve can be used to address a variety of business decisions. Price a new
loan, test a new customer retention strategy, or cross-sell a new product. PowerCurve
works for all your customer interactions, including customer acquisition, fraud management
and debt recovery. These are just a few of the
many types of customer decisions PowerCurve can help you automate.
Request More Information
Learn how Experian's decisioning systems can help optimize your critical business
decisions. Contact us today to speak to a decisioning product specialist.