Unlocking the Future of Credit Underwriting

Updated: June 8, 2026 by Julie.JLee@experian.com 5 min read February 6, 2024

At A Glance

Credit underwriting is evolving from a manual, rules-based process into a data-driven discipline that helps lenders make faster, smarter and more inclusive decisions.
Office workers talking in front of computer


The evolution of credit underwriting

Credit underwriters have had the same goal for millennia — assess the creditworthiness of a borrower to determine whether to offer them a loan. But the process has changed immensely, and the pace of change has recently increased.

Fewer than 50 years ago, an underwriter might consider an applicant’s income, occupation, marital status, and sex to make a decision. The Equal Credit Opportunity Act didn’t pass until 1974. And it wasn’t expanded to prohibit lending discrimination based on other factors, such as color, age, and national origin, until two years later.

Regulatory changes can have an immediate and immense impact on credit underwriting, but there were also slower changes developing. As credit bureaus centralized and computers became more readily available, credit decisioning systems offered new insights. The systems could segment groups and help lenders make more complex and profitable decisions at scale, such as setting risk-appropriate credit limits and terms.

With access to more data and computing power, lenders get a more complete picture of applicants and their current customers. Technological advances also lead to automated decisions, which can improve lenders’ workflows and customer satisfaction. In the late 2000s, fintech lenders entered the scene and disrupted the ecosystem with a completely online underwriting and funding process.

More recently, AI and machine learning started as buzzwords, but quickly became business necessities. In fact, according to McKinsey, nearly two-thirds of organizations say AI is enabling innovation, while one-third are already using AI to transform core business processes, products and services.

The latest explainable machine learning models can increase automation and efficiency while outperforming traditional modeling approaches. Access to increased computing power is, once again, helpingpower this shift. But it’s also only possible because of thelenders access to alternative credit data.*

Future-proofing your credit underwriting strategy

Today’s leading lenders use innovative technology and comprehensive data to improve their credit decisioning — including fraud detection, underwriting, account management, and collections. To avoid getting left behind, you need to consider how you can incorporate new tools and processes into your strategy.

  • Get comfortable with machine learning models: Although machine learning models have repeatedly shown they can offer performance improvements, lenders may hesitate to adopt them if they can’t explain how the models work. It’s smart to be cautious as so-called “black box” models generally don’t pass regulatory muster — even if they can offer a greater lift. But there is a middle ground, and credit modelers use machine learning techniques to develop more effective models that are fully explainable.
  • Explore new data sources: Machine learning models are great at recognizing patterns, but you need to train them on large data sets if you want to unlock their full potential. Lenders’ internal data can be important, especially if they’re developing custom models. But lenders should also try leveraging various types of alternative credit data to train models and more accurately assess an applicant’s creditworthiness. This can include data from public records, rental payments, alternative financial services, and consumer-permissioned data.
  • Focus on financial inclusion: Using new data sources can also help you more accurately understand the risk of an applicant who isn’t scorable with traditional models. For example, Lift Premium™ uses machine learning and a combination of traditional consumer bureau credit data and alternative credit data to score 96 percent of U.S. consumers —15 percent more than conventional scores. As a result, lenders can expand their lending universe and offer right-sized terms to people and groups who might otherwise be overlooked.
  • Use AI to fuel automation: Artificial intelligence can accelerate automation throughout the credit life cycle. Machine learning models do this within underwriting by more precisely estimating the creditworthiness of applicants. The more accurate a model is, the better it will be at identifying applicants who lenders want to approve or deny.
  • Consider your decisioning strategy: Although a machine learning model might offer more precise insight, lenders still need to set their decisioning strategy and business rules, including the cutoff points. Credit decisioning software can help lenders implement these decisions with speed, accuracy, and scalability.
  • Use underwriting as a component of strategic optimization: Advanced analytics allow companies to move away from simpler rule-based decisions and toward strategies that take the business’s overall goals into account. For example, lenders may be able to optimize decisions that involve competing goals — such as targets for volume and bad debt — to help the business reach its goals.
  • Test and benchmark: Underwriting is an iterative process. Lenders can use machine learning techniques to build and test challenger models and see how well they perform. You can also compare the results to industry benchmarks to see if there’s likely room for more improvement.

Why lenders choose Experian

Lenders have used Experian’s consumer and business credit data to underwrite loans for decades, but Experian is also a leader in advanced analytics. As lenders try to figure out how they’ll approach underwriting in the coming years, they can partner with Experian’s data scientists, who understand how to develop and deploy the latest types of compliant and explainable credit underwriting models.

Experian also offers credit underwriting software and cloud-based and integrated decisioning platforms, along with modular solutions, such as access to alternative credit data, predictive attributes and scores. And lenders can explore collaborative approaches to developing ML-aided models that incorporate internal and third-party data.

If you’re not sure where to start,a business reviewcan help you identify a few quick wins and create a road map for future improvements.

Explore our credit decisioning solutions.

* When we refer to “Alternative Credit Data,” this refers to the use of alternative data and its appropriate use in consumer credit lending decisions as regulated by the Fair Credit Reporting Act (FCRA). Hence, the term “Expanded FCRA Data” may also apply in this instance and both can be used interchangeably.

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