Tag: identity management

Financial identity theft is one of the biggest threats to a consumer’s financial wellness in today’s digital age.1 It occurs when someone steals their personal and financial information, such as their name, address, Social Security Number (SSN), credit card, or bank account numbers, and uses it to make unauthorized purchases or access their financial accounts without their permission. This can severely damage their credit score and financial standing, often taking significant time and effort to resolve. Financial identity theft can also harm organizations, taking a toll on bottom lines due to lost employee productivity and more severe consequences if the stolen identity exposes the organization to a data breach.   How financial identity theft happens  Financial identity theft can occur through various methods, including:  Skimming: Thieves use skimming devices at ATM machines or gas pumps to steal credit or debit card information. These devices can be hard to detect, making it easy for thieves to capture card details without the owner's knowledge.  Phishing: Scammers send emails or text messages that appear to be from a bank or other financial institution, asking for personal information. These messages often look legitimate, tricking consumers into providing sensitive data.  Social engineering: Thieves impersonate someone in authority to trick consumers into giving them their personal or financial information. This can happen over the phone, in person, or through digital communication.  Data breaches: Hackers gain access to large databases of personal and financial information through breaches at companies or organizations. This stolen data can then be sold or used to commit identity theft.  Stealing mail: Thieves steal mail from mailboxes or trash cans to obtain personal financial information. This can include bank statements, credit card offers, and other documents containing sensitive data.  Account takeover: Thieves use stolen personal information to access existing financial accounts. They can change account details, make unauthorized transactions, and even open new accounts, causing significant financial damage.  Protecting consumers from financial identity theft  Organizations play a crucial role in protecting their consumers from financial identity theft. A few strategies that organizations and financial institutions can implement to protect their customers include:  Implement strong authentication methods: Use multi-factor authentication (MFA) to add an extra layer of security. This requires users to provide two or more verification factors to gain access to their accounts, significantly reducing the risk of unauthorized access.  Educate consumers: Offer services to educate consumers about the risks of identity theft and provide tips on protecting their personal information. This includes advising them to use strong, unique passwords and to be cautious of phishing scams.   Monitor for suspicious activity: Use advanced monitoring systems to detect unusual activity in consumer accounts. This can help identify potential fraud early, ensuring that any threats are addressed before they cause significant harm.  Provide identity theft protection services: Offer services that monitor consumers' credit reports and alert them to suspicious activity. These services provide continuous oversight, helping consumers stay informed and protected against potential identity theft.  Why prioritizing financial wellness matters  Investing in your customers' financial wellness not only benefits them but also brings significant advantages to your organization. Some key benefits of helping your customers improve their financial wellness include:  Increased customer loyalty: Investing in your customers' financial wellness builds trust and strengthens your relationship, leading to higher customer retention and loyalty.  Reduced customer delinquency: Educating your customers on financial management can lead to fewer missed payments and defaults, reducing your risk and improving overall financial stability.  Higher customer engagement: Providing financial wellness resources and tools encourages your customers to engage more frequently with your organization, fostering a deeper connection.  Competitive advantage: Offering financial wellness programs can differentiate you from your competitors, making you more attractive to potential customers who value financial education and support.  Positive social impact: By helping your customers improve their financial health, you contribute to the overall economic well-being of the community, creating a positive social impact.  Reduced risk of data breach: Compromised employee credentials are one of the most common gateways for data breaches. By educating consumers on protecting their financial well-being, you also protect your organization from data breach threats.   Experian Partner Solutions: Protecting your customers   We offer a range of tools to help you support your customers on their financial wellness journey and defend against bad actors. With our partnership, you can offer your customers access to:  Credit and identity monitoring and alerts: Keep consumers engaged with reliable credit tools that monitor their credit reports and personal information to alert them of potential threats, such as dark web exposure or suspicious activity. Our advanced monitoring systems provide real-time alerts, helping your consumers take immediate action to protect their financial health.  Identity restoration: Provide peace of mind by helping your consumers reclaim their identity if they fall victim to identity theft. Our dedicated identity restoration specialists guide consumers through recovery, ensuring they regain control of their financial identity quickly and efficiently.  Data breach resolution: Manage consumer data breach and crisis incidents confidently, helping to mitigate the impact on affected individuals. We offer comprehensive breach response services, including notification, monitoring, and support, to help organizations handle breaches effectively and maintain consumer trust.  Credit education: Empower consumers with the knowledge and tools to understand and improve their credit health, building customer loyalty and supporting their journey towards better financial wellness. Our educational resources and personalized advice enable consumers to make informed financial decisions and achieve their financial goals.  Protecting against financial identity theft requires a collaborative effort between consumers and organizations. By partnering with us, you can offer comprehensive financial and identity protection solutions that engage, educate, and empower your customers to better manage their financial lives. This not only helps protect your customers, but also builds trust and loyalty, positioning your organization as a trusted advocate in financial wellness and identity protection.  Learn more View infographic 1Identity Theft Resource Center, Consumer Aftermath Report.  This article includes content created by an AI language model and is intended to provide general information. 

In today's fast-paced financial landscape, consumer expectations are higher than ever. Financial institutions must rethink their strategies to stay ahead of rising interest rates, intense competition, and the need to innovate constantly. To thrive, it’s not just about offering the best rates—it's about building deeper, more meaningful relationships with customers and delivering personalized, proactive value that drives loyalty and growth.

Experian’s ninth annual report on identity and fraud highlights persistent worries among consumers and businesses about fraud, including growing threats from GenAI. In this report, we explore how the evolving fraud landscape is impacting identity verification, customer experience, and business priorities for the future. Our 2024 U.S. Identity and Fraud Report draws insights from surveys of over 2,000 U.S. consumers and 200 businesses. This year’s report dives into: Evolving consumer sentiment over security and experience Businesses’ investments to tackle growing fraud challenges Effective technology solutions to accurately identify and authenticate consumers The impact of GenAI on the fraud landscape   To keep pace with the evolving landscape, businesses will need to apply a multi-faceted strategy that leverages multiple types of recognition and security to stop all types of fraud while allowing real customers through. To learn more about our findings and perspective, read the full 2024 U.S. Identity and Fraud Report, watch our on-demand webinar, or read the press release. Download Now Watch Webinar Read Press Release

Gen Z, or "Zoomers," born from 1997 to 2012, are molded by modern transformations. They have witnessed events from post-9/11 impacts to the rise of the internet and the COVID-19 crisis. As early adopters of technology, their lives are intertwined with smartphones, online shopping, social platforms, cloud services, emerging fintech, and artificial intelligence. They are called “digital natives” as they are the first generation to grow up with internet as part of their daily life. Research generally indicates that this post-millennial generation values practicality, favoring financial stability over entrepreneurial pursuits. They appreciate communication tailored to them and often employ social media to cultivate their personal brands. As a generation growing up immersed in technology, they tend to choose digital interactions, seeking to forge robust, secure, genuine, and unconstrained digital experiences. The challenge of identity verification Identity verification presents a considerable challenge for Generation Z. According to a Fortune survey, close to 50% of this demographic regrets not opening financial accounts earlier, citing a lack of readiness to join the financial ecosystem by the age of 18. Consequently, this has given rise to "digital ghosts"—people with minimal or nonexistent financial histories who face challenges when trying to utilize financial services. The 2009 Credit Card Accountability Responsibility and Disclosure Act mandates that individuals under 21 need a cosigner or show income proof to get a credit card, hindering their early financial involvement. Moreover, conventional identity checks are becoming less reliable due to the surge in identity theft. Innovative solutions for verifying Gen Z Verifying identities and preventing fraud among Gen Z presents unique challenges due to their digital-native status and limited credit histories. Here are some effective strategies and approaches that financial institutions can adopt to address these challenges: Leveraging alternative data sources Academic records leverage information from higher learning institutions such as universities, colleges, and vocational schools. This data can be vital for authenticating the identities of younger individuals who may lack a substantial credit history. Employment verification retrieve data confirming the identity and employment status, especially focusing on Gen Z who are new to the job market. Utility and telecom records leverage payment histories for utilities, phone bills, and other recurring services, which can provide additional layers of identity verification. Alternative financial data includes online small dollar lenders, online installment lenders, single payment, line of credit, storefront small dollar lenders, auto title and rent-to-own. Phone-Centric ID Phone-Centric Identity refers to technology that leverages and analyzes mobile, telecom, and other signals for the purposes of identity verification, identity authentication, and fraud prevention. Phone-Centric Identity relies on billions of signals from authoritative sources pulled in real time, making it a powerful proxy for digital identity and trust. Advance authentication technologies Behavioral biometrics analyze user behaviors such as typing patterns, navigation habits, and device usage. These subtle behaviors can help create a unique profile for each user, making it difficult for fraudsters to impersonate them. Adaptive risk-based authentication that adjusts the level of security based on the user's behavior, location, device, and other factors. For example, a higher level of verification might be required for transactions that are deemed unusual or high-risk. Real-time fraud detection AI and machine learning: Deploy AI and machine learning algorithms to analyze transaction patterns and detect anomalies in real-time. These technologies can identify suspicious activities and flag potential fraud. Fraud analytics: Use predictive analytics to assess the likelihood of fraud based on historical data and current behavior. This approach helps in proactively identifying and mitigating fraudulent activities. Secure digital onboarding Digital identity verification: Implement digital onboarding processes that include online identity verification with real-time document verification. Users can upload government-issued IDs and take selfies to confirm their identity. Video KYC (Know Your Customer): Use video calls to conduct KYC processes, allowing bank representatives to verify identities and documents remotely via automated identity verification. This method is secure and convenient for tech-savvy Gen Z customers. Make identity verification easy To authenticate identities and combat fraud within the Gen Z population, financial organizations need to implement a comprehensive strategy utilizing innovative technologies, non-traditional data, and strong protective protocols. Such actions will enable the creation of a trustworthy and frictionless banking environment that appeals to a generation adept in digital interactions, thereby establishing trust and encouraging enduring connections. To learn more about Experian’s automated identity verification solutions, visit our website. Learn more 

Finding a balance between providing secure financial services and user-friendly experiences is no easy task. One of the biggest hurdles? Ensuring identity authentication is robust and reliable. Let's walk through the essentials of identity authentication, its importance, and what effective solutions look like. What is identity authentication? Identity authentication is the process of proving that an individual is who they claim to be. Unlike identity verification, which simply confirms that the provided identity information is valid, identity authentication goes a step further by ensuring that the person presenting the information is indeed its rightful owner. At its core, identity authentication relies on various methods to verify identities. These methods can range from simple password checks to more sophisticated technologies like biometrics and adaptive authentication. The goal is to create multiple layers of security that make it difficult for unauthorized users to gain access. Types of authentication methods Several types of identity authentication methods are used today. Passwords and PINs are the most basic forms, but they are increasingly being supplemented or replaced by more advanced solutions like multi-factor authentication (MFA) , biometric scans, and knowledge-based authentication (KBA). Each method has its advantages and limitations, making it crucial for financial institutions to choose the right mix. Authentication vs. verification While often used interchangeably, identity verification and identity authentication serve different purposes. Identity verification solutions confirm that the provided identity information matches public records, whereas identity authentication solutions ensure that the person presenting the information is its true owner. Identity verification is typically a one-time process conducted at the beginning of a relationship, such as when opening a new bank account. On the other hand, identity authentication is an ongoing process, ensuring that each login or transaction is carried out by a legitimate user. Though different, these processes are crucial for financial institutions. They work together to provide a robust security framework that minimizes the risk of fraud while offering a seamless user experience. READ: Learn how to overcome online identity verification challenges. Why it's important for financial institutions The importance of identity authentication for financial institutions cannot be overstated. With the rise of cyber threats and sophisticated fraud schemes like synthetic identity fraud, robust identity authentication measures are more critical than ever. Enhancing security. Effective authentication significantly enhances the security of financial transactions. By preventing unauthorized access, sensitive information and financial assets are safeguarded. Advanced solutions like multi-factor authentication solutions add extra layers of protection. Building trust with customers. Robust authentication also helps build trust with customers. When users feel confident that their accounts and personal information are secure, they are more likely to engage with the institution and utilize its services. Regulatory compliance. For financial institutions, compliance with regulatory standards is paramount. Many regulations now mandate strong identity authentication measures to protect against fraud and ensure the security of financial transactions. What to look for in an identity authentication solution The ideal solution should offer a balance between security, user experience, and cost-effectiveness. Adaptive authentication solutions use machine learning algorithms to assess the risk level of each transaction. This allows for a dynamic approach to authentication, where additional checks are only required when necessary. Multi-factor authentication (MFA) solutions add an extra layer of security by requiring users to provide multiple forms of identification. This could include something they know (password), something they have (smartphone), and something they are (biometric data). Knowledge-based authentication (KBA) solutions ask users to answer questions based on their personal information. This method is particularly useful for verifying identities during online transactions and account recoveries. Experian’s Knowledge IQSM offers KBA with over 70 credit- and noncredit-based questions to help you authenticate consumers by asking noninvasive questions that can be answered quickly by the true consumer. Comprehensive identity solutions take a holistic approach by integrating various methods and technologies. Experian’s identity solutions offer a range of services, from risk-based authentication to automated identity verification, ensuring comprehensive protection. Importance of user experience. While security is paramount, user experience should not be overlooked. The ideal identity authentication solution should be seamless and user-friendly, minimizing friction during the authentication process. READ: By adopting a consumer-centric approach to digital identity, organizations can offer customers a better experience while minimizing risk. How Experian can help Identity authentication is a critical component of modern financial institutions. By implementing robust and user-friendly solutions, organizations can enhance security, build customer trust, and comply with regulatory standards. Whether it's through adaptive authentication, multi-factor authentication, or knowledge-based authentication, the goal is to create a secure and seamless experience for users. Ready to take your identity strategy to the next level? Explore Experian’s identity solutions today and discover how they can help your institution achieve its security and user experience goals. Learn more This article includes content created by an AI language model and is intended to provide general information.

With more consumers online, bad actors are taking the opportunity to commit more financial crimes, such as account takeover fraud. This online scheme resulted in nearly $13 billion in losses in 2023, up from $11 billion in 2022.1 So, what do organizations need to know about this form of identity theft? And how can they prevent it? Let’s explore one type of account takeover fraud: email account takeover. What is email account takeover? Email account takeover occurs when a fraudster gains access to a legitimate user’s email account through data breaches that expose credentials, purchasing from the dark web, or phishing scams. It's usually one of the first steps in a broader account takeover scheme. Once fraudsters have access to a consumer’s email or social media account, they have access to the private information in that consumer’s inbox: financial statements, health records, and other forms of PII. Fraudsters can also now use the consumer’s email to impersonate them with friends, family, financial institutions or other businesses they interact with.   They can also gain access to other accounts and here’s where email account takeover becomes more dangerous. In this attack, the fraudster gains access to an email or mobile account. Once they have an email, they start by trying to guess the user’s password, commonly called a brute force attack, or through password spraying, where they use commonly used passwords, i.e. ‘password’ or ‘123123.  A recent Google survey found that 65% of people use the same password for some or all of their online accounts. This, along with a corresponding email address can give fraudsters further entre into a consumer’s other accounts. If unsuccessful, they’ll then execute a ‘forgot password’, password reset, or one-time password. Then, they take over the victim’s account with their financial institution to facilitate the transfer of funds from the compromised account. 57% of businesses are experiencing rising fraud losses associated with account opening and account takeover.2 While email account takeover can be quickly executed, detecting it can take time. Unlike credit card fraud, where an individual may soon notice suspicious activity, an email account takeover can go undetected for longer. The owner may not realize until later that their account has been compromised, especially with a dormant account or secondary account they use less. As a result, criminals have more time to facilitate additional attacks. LEARN MORE: Explore 2024 fraud trends listed by Experian. How does it affect your organization? Account takeover fraud doesn't just impact consumers, it can result in significant financial losses for organizations. For example, if your organization offers credit products, you might have to cover the costs of disputing chargebacks, card processing fees, or providing refunds. In the case of a data breach, you may have to pay fines against your organization for not properly protecting consumer information. Nearly two-thirds of consumers say they’re very or somewhat concerned with online security.3 But email account takeover isn't just costly — it can damage your organization's reputation. Consumers expect organizations to have proper security measures in place to protect their information. If a data breach occurs, your security can seem weak, leading consumers to lose trust in your organization. As a result, they may potentially take their business elsewhere. The importance of prevention While consumers listed identity theft as their top concern when conducting activities online, they’re still interacting, opening new accounts, and transacting digitally.4 Coupled with the rise of account takeover fraud and associated losses, it’s more crucial than ever for organizations to accurately detect and prevent these attacks. To do this, they must have a proactive fraud prevention strategy in place. Account takeover fraud prevention requires your business to maintain and continuously reaffirm confidence in the identity data you collect. Your team can monitor, segment, and proactively act on customer identities that display a higher risk of fraud than was determined at account origination through risk-based fraud detection models, machine learning, and advanced analytics. Experian offers many flexible solutions, including: CrossCore® Solutions are best practice-based groupings of fraud and identity products that enable organizations to solve common to complex issues. For example, our fraud risk solutions include email and phone intelligence to improve verification for thin-files and other challenging populations. Experian offers phone/carrier-based matching capabilities with address validity and occupancy data for >95% of U.S. households. FraudNet is a device intelligence solution that analyzes hundreds of device attributes and prevents fraud on all digital channels. Combining contextual data, behavioral data, and device data, it bridges the gap between physical and digital identity to achieve fraud capture rates that exceed industry averages. To further alleviate account takeover fraud, your organization can offer educational resources for fraud prevention. Using various, strong passwords across their accounts, and changing them regularly, is a foundational way consumers can help ensure their accounts are secure. Leveraging user names that are different from your email can also help. If a fraudster is able to takeover an account and initiate a lost password request, and that password is used for other accounts, that fraudster now has the credentials they need to further defraud that consumer. By spreading awareness about identity fraud risks and providing best practices for prevention, you can better protect your organization and consumers. LEARN MORE: Building a multilayered fraud and identity strategy with CrossCore Solutions Partnering with Experian Email account takeover, along with other types of fraud, can be detected and prevented with the right partner. Experian’s fraud management solutions can help your organization accurately verify customers and assess risk with our account takeover and fraud management solutions. Explore Experian’s account takeover solutions and watch an on-demand recording of our Fraud Risk and Identity Verification Solutions tech showcase. Learn more Watch tech showcase 1 Identity Fraud Cost Americans $43 Billion in 2023, AARP. 2-4 2023 U.S. Identity and Fraud Report, Experian.

In this article...What is a TOAD attack?How TOAD attacks happenEffective countermeasures Keeping TOADS at bay with Experian Imagine receiving a phone call informing you that your antivirus software license is about to expire. You decide to renew it over the phone, and before you know it, you have been “TOAD-ed”! What is a TOAD attack? Telephone-Oriented Attack Deliveries (TOADs) are an increasingly common threat to businesses worldwide. According to Proofpoint's 2024 State of the Phish Report, 10 million TOAD attacks are made every month, and 67% of businesses globally were affected by a TOAD attack in 2023. In the UK alone, businesses have lost over £500 million to these scams, while in the United States the reported monetary loss averaged $43,000 per incident, with some losses exceeding $1 million.TOADs involve cybercriminals using real phone numbers to impersonate legitimate callers, tricking victims into divulging sensitive information or making fraudulent transactions. This type of attack can result in substantial financial losses and reputational damage for businesses. How TOAD attacks happen TOAD attacks often involve callback phishing, where victims are tricked into calling fake call centers. Before they strike, scammers will gather a victim's credentials from various sources, such as past data breaches, social media profiles, and information bought on the dark web. They will then contact the individual through applications like WhatsApp or call their phone directly. Here is a common TOAD attack example: Initial contact: The victim receives an email from what appears to be a reputable company, like Amazon or PayPal. Fake invoice: The email contains a fake invoice for a large purchase, prompting the recipient to call a customer service number. Deception: A scammer, posing as a customer service agent, convinces the victim to download malware disguised as a support tool, granting the scammer access to the victim's computer and personal information. These techniques keep improving. One of the cleverer tricks of TOADs is to spoof a number or email so they contact you as someone you know. Vishing is a type of phishing that uses phone calls, fake numbers, voice changers, texts, and social engineering to obtain sensitive information from users. It mainly relies on voice to fool users. (Smishing is another type of phishing that uses texts to fool users, and it can be combined with phone calls depending on how the attacker works.) According to Rogers Communication website, an employee in Toronto, Canada got an email asking them to call Apple to change a password. They followed the instructions, and a “specialist” helped them do it. After receiving their password, the cyber criminals used the employee's account to send emails and deceive colleagues into approving a fake payment of $5,000. Artificial intelligence (AI) is also making it easier for TOAD phishing attacks to happen. A few months ago, a Hong Kong executive was fooled into sending HK$200m of his company's funds to cyber criminals who impersonated senior officials in a deepfake video meeting. Effective countermeasures To combat TOAD attacks, businesses must implement robust solutions. Employee training and awareness: Regular training sessions and vishing simulations help employees recognize and respond to TOAD attacks. Authentication and verification protocols: Implementing multi-factor authentication (MFA) and call-back verification procedures enhances security for sensitive transactions. Technology solutions: Bots and spoofing detection and voice biometric authentication technologies help verify the identity of callers and block fraudulent numbers. Monitoring and analytics: Advanced fraud detection and behavioral analytics identify anomalies and unusual activities indicative of TOAD attacks. Secure communication channels: Ensure consumers have access to verified customer service numbers and promote secure messaging apps. A strong strategy should also involve using advanced email security solutions with AI fraud detection and machine learning (ML) to effectively defend against TOAD threats. These can help identify and stop phishing emails. Regular security audits and updates are necessary to find and fix vulnerabilities, and an incident response plan should be prepared to deal with and reduce any breaches. By integrating technology, processes, and people into their strategy, organizations can develop a strong defense against TOAD attacks. Keeping TOADS at bay with Experian®  By working and exchanging information with other businesses and industry groups, you can gain useful knowledge about new or emerging threats and defense strategies. Governments and organizations like the Federal Communications Commission (FCC) have a shared duty to defend the private sector and public consumers from TOAD attacks, while many of the current rules and laws seem to lag behind what criminals are doing. By combining the best data with our automated ID verification processes, Experian® helps you protect your business and reputation. Our best-in-class solutions employ device recognition, behavioral biometrics, machine learning, and global fraud databases to spot and block suspicious activity before it becomes a problem. Learn more *This article includes content created by an AI language model and is intended to provide general information.

In the ever-expanding financial crime landscape, envision the most recent perpetrator targeting your organization. Did you catch them? Could you recover the stolen funds? Now, picture that same individual attempting to replicate their scheme at another establishment, only to be thwarted by an advanced system flagging their activity. The reason? Both companies are part of an anti-fraud data consortium, safeguarding financial institutions (FIs) from recurring fraud. In the relentless battle against fraud and financial crime, FIs find themselves at a significant disadvantage due to stringent regulations governing their operations. Criminals, however, operate without boundaries, collaborating across jurisdictions and international borders. Recognizing the need to level the playing field, FIs are increasingly turning to collaborative solutions, such as participation in fraud consortiums, to enhance their anti-fraud and Anti-Money Laundering (AML) efforts. Understanding consortium data for fraud prevention A fraud consortium is a strategic alliance of financial institutions and service providers united in the common goal of comprehensively understanding and combatting fraud. As online transactions surge, so does the risk of fraudulent activities. However, according to Experian’s 2023 U.S. Identity and Fraud Report, 55% of U.S. consumers reported setting up a new account in the last six months despite concerns around fraud and online security. The highest account openings were reported for streaming services (43%), social media sites and applications (40%), and payment system providers (39%). Organizations grappling with fraud turn to consortium data as a robust defense mechanism against evolving fraud strategies. Consortium data for fraud prevention involves sharing transaction data and information among a coalition of similar businesses. This collaborative approach empowers companies with enhanced data analytics and insights, bolstering their ability to combat fraudulent activities effectively. The logic is simple: the more transaction data available for analysis by artificial-intelligence-powered systems, the more adept they become at detecting and preventing fraud by identifying patterns and anomalies. Advantages of data consortiums for fraud and AML teams Participation in an anti-fraud data consortium provides numerous advantages for a financial institution's risk management team. Key benefits include: Case management resolution: Members can exchange detailed case studies, sharing insights on how they responded to specific suspicious activities and financial crime incidents. This collaborative approach facilitates the development of best practices for incident handling. Perpetrator IDs: Identifying repeat offenders becomes more efficient as consortium members share data on suspicious activities. Recognizing patterns in names, addresses, device fingerprints, and other identifiers enables proactive prevention of financial crimes. Fraud trends: Consortium members can collectively analyze and share data on the frequency of various fraud attempts, allowing for the calibration of anti-fraud systems to effectively combat prevalent types of fraud. Regulatory changes: Staying ahead of evolving financial regulations is critical. Consortiums enable FIs to promptly share updates on regulatory changes, ensuring quick modifications to anti-fraud/AML systems for ongoing compliance. Who should join a fraud consortium? A fraud consortium can benefit any organization that faces fraud risks and challenges, especially in the financial industry. However, some organizations may benefit more, depending on their size, type, and fraud exposure. Some of the organizations that should consider joining a fraud consortium are: Financial institutions: Banks, credit unions, and other financial institutions are prime targets for fraudsters, who use various methods such as identity theft, account takeover, card fraud, wire fraud, and loan fraud to steal money and information from them. Fintech companies: Fintech companies are innovative and disruptive players in the financial industry, who offer new and alternative products and services such as digital payments, peer-to-peer lending, crowdfunding, and robot-advisors. Online merchants: Online merchants are vulnerable to fraudsters, who use various methods such as card-not-present fraud, friendly fraud, and chargeback fraud to exploit their online transactions and payment systems. Why partner with Experian? What companies need is a consortium that allows FIs to collaboratively research anti-fraud and AML information, eliminating the need for redundant individual efforts. This approach promotes tighter standardization of anti-crime procedures, expedited deployment of effective anti-fraud/AML solutions, and a proactive focus on preventing financial crime rather than reacting to its aftermath. Experian Hunter is a sophisticated global application fraud and risk management solution. It leverages detection rules to screen incoming application data for identifying and preventing fraudulent activities. It matches incoming application data against multiple internal and external data sources, shared fraud databases and dedicated watch lists. It uses client-flexible matching rules to crossmatch data sources for highlighting data anomalies and velocity attempts. In addition, it looks for connections to previous suspected and known fraudulent applications. Hunter generates a fraud score to indicate a fraud risk level used to prioritize referrals. Suspicious applications are moved into the case management tool for further investigation. Overall, Hunter prevents application fraud by highlighting suspicious applications, allowing you to investigate and prevent fraud without inconveniencing genuine customers. To learn more about our fraud management solutions, visit us online or request a call. Learn more This article includes content created by an AI language model and is intended to provide general information.

This article was updated on February 23, 2024. First impressions are always important – whether it’s for a job interview, a first date or when pitching a client. The same goes for financial services onboarding as it’s an opportunity for organizations to foster lifetime loyalty with customers. As a result, financial institutions are on the hunt now more than ever for frictionless online identity verification methods to validate genuine customers and maintain positive experiences during the online onboarding process. In a predominantly digital-first world, financial companies are increasingly focused on the customer experience and creating the most seamless online onboarding process. However, according to Experian’s 2023 Identity and Fraud Report, more than half of U.S. consumers considered dropping out during account opening due to friction and a less-than positive experience. And as technology continues to advance, digital financial services onboarding, not surprisingly, increases the demand for fraud protection and authentication methods – namely with digital identity (ID) verification processes. According to Experian’s report, 64% of consumers are very or somewhat concerned with online security, with identity theft being their top concern. So how can financial institutions guarantee a frictionless online onboarding experience while executing proper authentication methods and maintaining security and fraud detection? The answer? While a “frictionless” experience can seem like a bit of a unicorn, there are some ways to get close: Utilizing better data - Digital devices offer an extensive amount of data that’s useful in determining risk. Characteristics that allow the identification of a specific device, the behaviors associated with the device and information about a device’s owner can be captured without adding friction for the user. Analytics – Once the data is collected, advanced analytics uses information based on behavioral data, digital intelligence, phone intelligence and email intelligence to analyze for risk. While there’s friction in the initial ask for the input data, the risk prediction improves with more data. Document verification and biometric identity verification – Real-time document verification used in conjunction with facial biometrics, behavioral biometrics and other physical characteristics allows for rapid onboarding and helps to maintain a low friction customer journey. Financial institutions can utilize document verification to replace manual long-form applications for rapid onboarding and immediately verify new data at the point of entry. Using their mobile phones, consumers can photograph and upload identity documents to pre-fill applications. Document authenticity can be verified in real-time. Biometrics, including facial, behavioral, or other physical characteristics (like fingerprints), are low-touch methods of customer authentication that can be used synchronously with document verification. Optimize your financial services onboarding process Experian understands how critical identity management and fraud protection is when it comes to the online onboarding process and identity verification. That’s why we created layered digital identity verification and risk segmentation solutions to help legitimize your customers with confidence while improving the customer experience. Our identity verification solutions use advanced technology and capabilities to correctly identify and verify real customers while mitigating fraud and maintaining frictionless customer experiences. Learn more

This article was updated on February 5, 2024. Identity management can refer to how a company creates, verifies, stores, and uses its customers' digital identities. Traditionally, many large organizations relied on a highly segmented and siloed approach. For example, marketing, risk, and support departments might each have a limited view of a customer, and the tools and systems that support their specific purpose. Organizations are now shifting to a more holistic approach to enterprise identity management. By working together, departments help contribute to building a more complete, single view of a customer. Some companies have renewed or increased their focus on the transformation during the pandemic, and the transition to an enterprise-wide identity management strategy can have long-lasting benefits. But it isn't always easy. Challenges of an enterprise-wide identity management strategy Gathering the initial momentum needed to break out of a siloed approach can be particularly challenging for large organizations when each business unit has an ingrained identity system that meets the unit's needs. Smaller organizations might have an easier time gathering consensus, but budget or technological limitations may be serious constraints. Even after a decision is made and the budget gets set aside, organizations need to think through how they'll create and manage a new enterprise-wide identity management system. It's not a one-and-done upgrade. For the strategy to succeed, you'll need to have processes in place to onboard, verify, secure, and activate the new digital identities. READ: What is Effective Multifactor Identity Authentication? Why use an enterprise-wide approach? Motivations and specifics can vary depending on an organization's size and structure, but some companies find a more holistic approach to customer identity management helps them: Improve customer experiences Save money by removing redundancies Boost sales with better-targeted marketing Better understand customers' needs Provide faster and more relevant support Make more informed decisions Detect and prevent fraud These benefits can play out across the entire customer lifecycle, and identity management systems are able to achieve this by pulling in data from various sources to build robust consumer identities and systems. Your internal, first-party data will be the most valuable and insightful, but you can append multidimensional data from third-party sources, such as consumer credit databases, demographic data or device data. And second-party data from partner brands or organizations. READ: Experian 2023 Identity and Fraud Report Consider the regulatory and security challenges An enterprise identity data management approach can also mean re-evaluating the applicable regulations and security challenges. The passage of the E.U.'s General Data Protection Regulation and California Consumer Privacy Act marked an important shift in how companies need to handle consumers' personal information — but that was only the start. Some U.S. states have also passed or are currently considering data privacy laws. Industry-specific regulations can apply as well, particularly in the healthcare and financial services industries. It's not as if a siloed approach lets an organization avoid regulation, but keeping current and upcoming laws in mind can be important during a large digital transformation. Additionally, consider how going beyond the minimum requirements could be beneficial. In a 2023 Experian white paper, we found that 61 percent of consumers want complete control over how companies use their personal data.1 Security also needs to be top of mind for any organization that collects and stores consumers' personal information. An enterprise-wide identity management system may make managing increasing amounts of data easier, which could help decrease fraud risks. And your customers may be willing to help — 67 percent are open to sharing data if it will increase security and help prevent fraud.2 Keeping customers' desires front and center Experian partnered with Aite-Novarica to study enterprise-wide identity management. All but one of the 12 executives interviewed said client experience is a primary or predominant driver in the transformation of their identity management programs.3 Once implemented, a holistic view of customers can increase the experience in many ways: Meaningful engagement: You can deliver relevant and timely offers if you understand when, where and why consumers are interested in your products and services. Similarly, you'll know who isn't a good fit and won't bother them (or waste money) by showing them ads. Verification: Using a single, persistent identity could make the initial and ongoing identity verification an easier process that doesn't disrupt consumers' lives or lead to frustration. Ongoing recognition: Nearly 70 percent of all consumers want businesses to recognize them across multiple visits.3 But you'll need to study your customers to determine how much friction is acceptable. Some people prefer security over convenience and are willing to trade a little time to use extra verification methods. Customer service: Having more insight into a customer's entire history and interactions with your organization can help you quickly respond when an issue arises, or even anticipate and solve potential problems. Security: Nearly two-thirds (64 percent) of consumers say they're very or somewhat concerned with online security.4 Companies that can quickly and accurately identify consumers can also help keep them safe from fraud and identity theft. While these may be some consumers' top concerns today, continue listening to your customers to better understand their wants and needs. WATCH: Webinar: Identity Evolved — Building consumer trust and engagement Implementing an enterprise-wide identity management strategy Identity management can become a daunting task, particularly as new data sources begin to flow. As a result, many organizations turn to outside partners who can help manage part, or all, of the process. For example, an identity management solution may offer identity resolution and help create and host an identity graph (the database that stores the unique digital identities). A more robust offering may also help with other parts of identity management, including ongoing data hygiene and helping you turn your unique customer insights into actionable marketing campaigns. Experience managing vast amounts of data is also important, as is access to additional offline and online data sources. In 2023, Experian found that 85 percent of companies said poor quality customer contact data negatively impacted their operation's processes and efficiency.5 An enterprise-wide system that allows business units to update a single customer profile with the latest contact information might help. But working with a data provider that appends the latest info from outside databases could be a better way to ensure you have customers' latest contact info. When researching potential partners, also consider how their offerings and approach align with your goals. If, like others, improving the customer experience is a priority, make sure the solution provider also has a customer-first approach. In turn, this means security is a top priority — it's what customers want and it's important for protecting you and your reputation. Learn more about Experian's identity management solutions and how you can benefit from working with a company that understands identities are personal. Learn more 1Experian (2023). White paper: Making identities personal 2Ibid. 3Aite-Novarica and Experian (2022). Enterprise Identity Management: Evolving Aspirations and Improved Collaboration Are Transforming the Discipline 4Experian (2023). Identity and Fraud Report 5Experian (2023). White paper: Making identities personal

It is a New Year and a new start. How about a new job? That is what thousands of employees will consider over the next month. It is also a time for employers to attract new talents, but they must be aware of different types of employment fraud. The rise of remote work has significantly increased the prevalence of remote hiring practices, from the initial job application to the onboarding process and beyond. Unfortunately, this shift has also opened the door to a surge in imposter employees, also known as ‘candidate fraud,’ posing a significant concern for organizations.  How does employment identity theft happen?  Instances of potential job candidates utilizing real-time deepfake video and deepfake audio, along with personally identifiable information (PII), during remote interviews to secure positions within American companies have been on the rise. The Federal Bureau of Investigation (FBI) reports that fraudulent individuals often acquire PII through fake job opening posts, which enable them to gather candidate information and resumes. Surprisingly, the tools necessary for impersonation on live video calls do not require sophisticated or expensive hardware or software. Employment identity theft can occur in several ways. Here are a few examples:  Inaccurate credentials: Employers may inadvertently hire someone with false or stolen credentials if they fail to conduct comprehensive background checks. When the employer discovers the deception, it can be challenging to trace the true identity of the person they unknowingly hired.  Limited-term job offers: Some industries offer temporary job opportunities in distant locations. Individuals with criminal backgrounds may steal victims' identities to apply for these jobs, hoping that their crimes will go unnoticed until after the job is complete.  Perpetrated by colleagues: In rare instances, jealous colleagues or coworkers can commit employment identity theft. They may steal a coworker's information during a data breach and sell it on the dark web or use the victim's credentials to frame them for fraudulent workplace actions.  Preventing employment identity theft  In addition to the reported cases of imposter employee fraud, it is crucial to acknowledge the potential for other scams that exploit new technologies and the prevalence of remote work. Malicious cyber attackers could secure employment using stolen credentials, enabling them to gain unauthorized access to sensitive data or company systems. A proficient hacker possessing the necessary IT skills may find it relatively easy to leverage social engineering techniques during the hiring process. Consequently, the reliability of traditional methods for employee verification, such as face-to-face interactions and personal recognition, is diminishing in the face of remote work and the technological advancements that enable individuals to manipulate their appearance, voice, and identity. To mitigate risks associated with hiring imposters, it is imperative to incorporate robust measures into the recruitment process. Here are some key considerations:  Establish clear policies and employment contracts: Clearly communicate your organization's policies regarding moonlighting in employment contracts, employee handbooks, or other official documents.   Confidentiality and non-compete agreements: Implement confidentiality and non-compete agreements to protect your company's sensitive information and intellectual property.   Monitoring: Automate employment and income verification of your employees.  Provide training on cybersecurity best practices: Educate employees about cyber-attacks and identity scams, such as phishing scams, through seminars and workplace training sessions.  Implement robust security measures: Use firewalls, encrypt sensitive employee information, and limit access to personal data. Minimize the number of employees who have access to this information.  Thoroughly screen new employees: Verify the accuracy of Social Security numbers and other information during the hiring process. Conduct comprehensive background checks, including checking bank account information and credit reports and fight against synthetic identities.  Offer identity theft protection as a benefit: Consider providing identity theft protection services to your employees as part of their benefits package. These services can detect and alert victims of potential identity theft, facilitating a fast response.  The new era of remote work necessitates a fresh perspective on the hiring process. It is crucial to reevaluate HR practices and leverage AI fraud detection technologies to ensure that the individuals you hire, and employ are who they claim to be, guarding against the infiltration of imposters.  Navigating employment fraud with effective solutions  Employment fraud presents significant risks and challenges for employers, including conflicts of interest, reputation damage, and breaches of confidentiality. By taking the right preventative measures, you can safeguard your organization and employees.  Streamlining the hiring process is essential to remain competitive. But how do you balance the need for speed and ease of use with essential ID checks?  By combining the best data with our automated ID verification processes, Experian helps you protect your business and onboard new talents efficiently. Our best-in-class solutions employ device recognition, behavioral biometrics, machine learning and global fraud databases to spot and block suspicious activity before it becomes a problem.  Learn more about preventing employement fraud *This article includes content created by an AI language model and is intended to provide general information.

Fraud is a serious concern for everyone, including businesses and individuals. In fact, according to our 2023 U.S. Identity and Fraud Report, nearly two-thirds (64%) of consumers are very or somewhat concerned with online security, and over 50% of businesses have a high level of concern about fraud risk. The fraud landscape is constantly evolving, and staying vigilant against the latest trends is critical to safeguarding your organization and consumers. As we reflect on 2023, let’s look at the top fraud trends and their continued potential impact on your business. The evolution of new fraud trends When economic uncertainty reigns, a rise in fraud often follows. To begin with, consumers tend to be financially stressed in such periods and prone to making risky decisions. In addition, fraudsters are keenly aware of the opportunities inherent in unstable times and develop tactics to take advantage of them. For example, as consumers rein in spending and financial institutions struggle to maintain new account volumes, fraudsters might ramp up their new account and loan activities. Fraud is becoming more sophisticated. For instance, thanks to the rapid rise in the availability of artificial intelligence (AI) tools, fraudsters are increasingly able to impersonate companies and individuals with ease, as well as consolidate data from diverse sources and use it more efficiently. The most impactful fraud trends of 2023 The fraud trends that emerged in 2023 were diverse, though they all had one thing in common: fraudsters' keen ability to take advantage of new technologies and opportunities. And businesses are feeling the repercussions, with nearly 70% reporting that fraud losses have increased in recent years. Here are five trends we forecasted in the fraud and identity space that challenged fraud fighters on the front lines this year. Deposit and checking account fraud With everyone focused on fraud in the on-line channels, it is interesting that financial institutions reported more fraud occurring at brick-and-mortar locations. Preying on the good nature of helpful branch employees, criminals are taking risks by showing up in person to open accounts, pass bad deposits and try to work their way into other financial products.  The Treasury Department reports complaints doubling YoY, after increasing more than 150% between 2020 and 2021.  Synthetic identity fraud Not quite fake, not quite real, so-called synthetic or "Frankenstein" identities mash up real data with false information to create unique customer profiles that can outsmart retailers' or financial institutions' fraud control systems. With synthetic identity (SID) fraud real data is often stolen or purchased on the dark web and combined with other information — even Artificial Intelligence (AI)-created faces — so that fraudsters can build up a synthetic identity's credit score before taking advantage of them to borrow and spend money that will never be paid back. One major risk? As fraud rates rise due to the use of tactics like synthetic identities, it could become more challenging and expensive to access credit. Fake job postings and mule schemes Well-paying remote work was in high demand this year, creating opportunities for fraudsters to create fake jobs to harvest data such as Social Security numbers from unsuspecting applicants. Experian also predicts a continued rise in "mule" jobs, in which workers unknowingly sign on to do illegal work, such as re-shipping stolen goods. According to the Better Business Bureau, an estimated 14 million people get caught in a fake employment scam yearly. Job seekers can protect themselves by being skeptical of jobs that ask them to do work that appears suspicious, requires money, financial details, or personal information upfront. Peer-to-peer payment fraud Peer-to-peer payment tools are increasingly popular with consumers and fraudsters, who appreciate that they're both instant and irreversible. Experian expects to continue to see an increase in fraudulent activity on these payment systems, as fraudsters use social engineering techniques to deceive consumers into paying for nonexistent merchandise or even sharing access credentials. Stay safe while using peer-to-peer payment tools by avoiding common scams like requests to return accidental payments, opting for payment protection whenever possible and choosing other transaction methods like paying with a credit card. Social media shopping fraud Social media platforms are eager to make in-app shopping fun and friction-free for consumers — and many brands and shoppers are keen to get on board. In fact, approximately 58% of users in the U.S. have purchased a product after seeing it on social media. Unfortunately, these tools neglect effective identity resolution and fraud prevention, leaving sellers vulnerable to fraudulent purchases. And while buyers have some recourse when a purchase turns out to be a scam, it's wise to be cautious while shopping on social media platforms by researching sellers, only using credit cards and being cognizant of common scams, like when vendors on Facebook Marketplace ask for payment upfront. Employer text fraud Fraudulent text messages — also known as “smishing,” a mash-up of Short Messaging Service (SMS) and phishing — continues to rise. In fact, according to data security company Lookout, 2022 was the biggest year ever for such mobile phishing attacks, with more than 30 percent of personal and enterprise mobile phone users exposed every quarter. One modern example of these types of schemes? Expect to continue to see a rise in gift card fraud targeting companies. For example, an employee might receive a text from their "boss" asking them to purchase gift cards and relay the numbers. The fraudsters get to shop, and the company is left with the bill. Why fraud prevention and detection solutions matter Nearly two-thirds of consumers say they are "very" or "somewhat concerned" with online security, and more than 85 percent expect businesses to respond to their identity and fraud concerns. Addressing and preventing fraud — and communicating these fraud-prevention actions to customers — is an essential strategy for businesses that want to maintain customer trust, thereby decreasing churn and maximizing conversions on new leads. There's a financial imperative to address fraud as well. Businesses stand to lose a great deal of money without adequate fraud prevention strategies. Account takeover fraud, for example, is an increasing threat to financial institutions, which saw a 90 percent increase in account takeover losses from 2020 to 2021. By making account takeover fraud prevention a priority, financial institutions can alleviate risks and prevent major losses. How to build an effective fraud strategy in 2024 In 2024, fraud management solutions must be even more technically advanced than the fraudulent techniques they're combating. But more than that, they need to be appealing to consumers, who are likely to abandon signup or purchase attempts when they become too onerous. In fact, 37% of consumers have moved their business elsewhere due to a negative account opening experience. Worryingly for businesses, this number was even higher among high-income households and those aged 25 to 39. To succeed, effective fraud strategies must be seamless, low friction, data-driven and customer-focused. That means making use of up-to-date technologies that boost security while prioritizing a positive customer experience.  Concerned about fraud? Let Experian help As we look back at the top fraud trends of 2023, it's clear that scammers are becoming increasingly sophisticated in their methods. Fraud can create huge risks for your business — but there are ways to act. Experian's suite of fraud prevention and identity verification tools can help you detect and combat fraud. Find out more about Experian's fraud risk management strategies and how they can help keep you and your customers safe. Learn more

Financial institutions are under increasing pressure to grow deposits and onboard more demand deposit accounts (DDA). But as demand increases, so do fraud attempts from scammers. While a robust mitigation effort is needed to stop fraud, this same effort can also drive away potential clients. In fact, 37 percent of U.S. adults said that they abandoned opening an account online due to experiencing friction. This leaves institutions in a unique quandary: how do they stop DDA fraud without scaring away potential clients? The answer lies in utilizing robust, machine learning tools that can help you navigate fraud attempts without increasing onboarding friction.  Chris Ryan, Go to Market Lead for Experian Identity and Fraud, shares his thoughts on demand deposit account fraud and which decisioning tools can best combat it.   Q: What is a demand deposit account and how is it used? "Demand deposit is just your basic checking account," Ryan explains." The funds are deposited and held by an institution, which enables you to spend those assets or resources, whether it be through checks, debit cards, person-to-person, Automated Clearing House (ACH) — all the things we do every day as consumers to manage our operating budget."  Q: What is demand deposit account fraud?   "There are two different ways that demand deposit account fraud works," Ryan says. "One is with existing account holders, and the other is with the account opening process.” When fraud affects existing account holders, it typically involves tricking an account holder into sending money to a scammer or using fraudulent actions, like phishing emails or credit card skimmers, to gain access to their accounts. There is also a resurgence in fraud involving duplication, theft and forgery of paper checks, Ryan explains.   Fraud impacting the account opening process occurs when scammers originate new DDAs. This can work in a variety of ways, such as these three examples:  A scammer steals your identity and opens an account at the same bank where you have a home equity loan. They link their DDA to your line of credit, transferring your money into their new account and withdrawing the funds.  A scammer uses a synthetic identity (SID) to open a fraudulent DDA. They will then use this new DDA to open more lucrative accounts that the institution cross-sells to them. A scammer uses a stolen or SID to open “mule” accounts to receive funds they dupe consumers into sending through fake relationship schemes, bogus merchandise sales and dozens of similar scams. While both types of fraud need to be dealt with, account opening fraud can have especially large repercussions for lenders or financial institutions.  Q: What are the consequences of DDA fraud for organizations?   "Fraud hurts in a number of ways," Ryan explains. "There are direct losses, which is the money that criminals take from our financial system. Under most circumstances, the financial institution replaces the money, so the consumer doesn’t absorb the loss, but the money is still gone. That takes money away from lending, community engagement and other investments we want banks to make. The direct losses are what most people focus on."  But there are even more repercussions for institutions beyond losing money, and this can include the attempts that institutions put into place to stop the fraud. "Preventing fraud requires some friction for the end consumer," Ryan says. "The volume of fraudulent attempts is overwhelmingly large in the DDA space. This forces institutions to apply more friction. The friction is costly, and it often drives would-be-customers away. The results include high costs for the institutions and low booking rates. At the same time, institutions are hungry for deposit money right now. So, it's kind of a perfect storm."  Q: What is the impact of DDA fraud on customer experience?  Experian’s 2023 Identity and Fraud Report revealed that up to 37 percent of U.S. adults in the survey had abandoned a new account entirely in the previous six months because of the friction they encountered during onboarding. And 51 percent reported considering abandoning the process because of problems they encountered. Unfortunately, fraud mitigation and deposit fraud detection efforts can end up driving customers away. "People can be impatient," Ryan says, "and in the online world, a competing product is a mouse-click away. So, while it is tempting to ask new applicants for more information, or further proof of identity, that conflicts with their need for convenience and can impact their experience.” Companies looking for cheap and fast mitigation can end up impeding customers trying to onboard to sweep out the bad actors, Ryan explains. "How do you get the bad people without interrupting the good people?" Ryan asks. "That's the million-dollar question."  Q: What are some other problems with how organizations traditionally combat DDA fraud?   Unfortunately, traditional attempts to combat DDA fraud are inefficient due to the fragmentation of technology. Ryan says this was revealed by Liminal, an industry analyst think tank.  "Nearly half of institutions use four-or-more-point solutions to manage identity and fraud-related risk," Ryan explains. "But all of those point solutions were meant to work on their own. They weren't developed to work together. So, there's a lot of overlap. And in the case of fraud, there's a high likelihood that the multiple solutions are going to find the same fraud. So, you create a huge inefficiency."   To solve this challenge, institutions need to shift to integrated identity platforms, such as Experian CrossCore®.  Q: How is Experian trying to change the way organizations approach DDA fraud?   Experian is pushing a paradigm shift for institutions that will increase fraud detection efficiency and accuracy, without sacrificing customer experience. "Organizations need to start thinking of identity through a different lens," Ryan says.   Experian has developed an identity graph that aggregates consumer information in a manner that reaches far beyond what an institution can create on its own. "Experian is able to bring the entire breadth of every identity presentation we see into an identity graph," Ryan says. "It's a cross-industry view of identity behavior." This is important because people who commit fraud manipulate data, and those manipulations can get lost in a busy marketplace.   For example, Ryan explains, if you're newly married, you may have recently presented your identity using two different surnames: one under your maiden name and one under your married name. Traditional data sources may show that your identity was presented twice, but they won’t accurately reflect the underlying details; like the fact that different surnames were used. The same holds true for thousands of other details seen at each presentation but not captured in a way that enables changes over time to be visible, such as information related to IP addresses, email accounts, online devices, or phone numbers.   "Our identity graph is unlocking the details behind those identity presentations," Ryan says. "This way, when a customer comes to us with a DDA application, we can say, 'That's Chris's identity, and he's consistently presenting the same information, and all that underlying data remains very stable.'"   This identity graph, part of Experian's suite of fraud management solutions — also connects unique identity details to known instances of fraud, helping catch fraudulent attempts much faster than traditional methods. "Let's say you and your spouse share an address, phone numbers, all the identity details that married couples typically share," Ryan explains. "If an identity thief steals your identity and uses it along with a brand-new email and IP address not associated with your spouse, that might be concerning. However, perhaps you started a new job, and the email/IP data is legitimate. Or maybe it’s a personal email using a risky internet service provider that shares a format commonly used by a known ring of identity thieves. Traditional data might flag the email and IP information as new, but our identity graph would go several layers deeper to confirm the possible risks that the new information brings.  Q: Why is this approach superior to traditional methods of fraud detection?  "Historically, organizations were interested in whether an identity was real,” Ryan says. "The next question was if the provided data (I.e., addresses, date of birth, Social Security numbers, etc.) have been historically associated with the identity. Last, the question would be whether there’s known risk associated with any of the identity components.” The identity graph turns that approach upside down.   "The identity graph allows us to pull in insights from past identity presentations, " Ryan says. "Maybe the current presentation doesn’t include a phone number. Our identity graph should still recognize previously provided phone numbers and the risks associated with them. Instead of looking at identity as a small handful of pieces of data that were given at the time of the presentation, we use the data given to us to get to the identity graph and see the whole picture."  Q: How are businesses applying this new paradigm?  The identity graph is part of Experian's Ascend Fraud Platform™ and a full suite of fraud management solutions. Experian's approach allows companies to clean out fraud that already occurred and stop new fraudulent actors before they're onboarded. "Ideally, you want to start with cleaning up the house, and then figure out how to protect the front door," Ryan says.  In other words, institutions can start by applying this view to recently opened accounts to identify problematic identities that they missed. The next step would be to bring these insights into the new account onboarding process.  Q: Is this new fraud platform accessible to both small and large businesses?  The Ascend Fraud Platform will support several use cases that will bring value to a broad range of businesses, Ryan explains. It can not only enable Experian experts to build and deliver better tools but can enable self-serve analytical development too. "Larger organizations that have robust, internal data science capabilities will find that it’s an ideal environment for them to work in," Ryan says. "They can add their own internal data assets to ours, and then have a better place to develop analytics. Today, organizations spend months assembling data to develop analytics internally. Our Ascend Fraud Platform will reduce the timeline of the data assembly and analytical development process to weeks, and speed to market is critical when confronting continually changing fraud threats. "But for customers who have less robust analytical teams, we're able to do that on their behalf and bring solutions out to the marketplace for them," Ryan explains.   Q: What type of return on investment (ROI) are businesses experiencing?  "Some customers recover their investment in days," Ryan says. "Part of this is from mitigating fraud risks among recently opened accounts that slipped through existing defenses.”     "In addition to reducing losses, institutions we're working with are also seeing potentially millions of dollars a month in additional bookings, as well as significant cost savings in their account opening processes," Ryan says.  "We're able to help clients go back and audit the people who had fallen out of their process, to figure out how to fine-tune their tools to keep those people in," Ryan says.   “By reducing risks among existing accounts, better protecting the front door against future fraud, and growing more efficiently, we’re helping clients  Q: What are Experian's plans for this service?   "We're working with top-tier financial institutions on the do-it-yourself techniques," Ryan says. "In parallel, we're launching our first offerings that are created for the broader marketplace. That will start with the portfolio review capability, along with making the most predictive attributes available through our integrated identity resolution platform. And while the Ascend Fraud Platform has a strong use case for DDA fraud, its uses extend beyond that to small business lending and other products. In fact, Experian offers an entire suite of fraud management solutions to help keep your DDA accounts secure and your customers happy.   Experian can help optimize your DDA fraud detection  Experian is revolutionizing the approach to combating DDA fraud, helping institutions create a faster onboarding process that retains more customers, while also stopping more bad actors from gaining access. It's a win-win for everyone.   Experian's full suite of fraud management solutions can optimize your business's DDA fraud detection, from scrubbing your current portfolio to gatekeeping bad actors before they're onboarded.  Learn more Speak with a specialist About our expert: Chris Ryan has over 20 years of experience in fraud prevention and uses this knowledge to identify the most critical fraud issues facing individuals and businesses in North America, and he guides Experian’s application of technology to mitigate fraud risk.

It's that magical time of the year! The holiday season is fast approaching, and folks everywhere are gearing up for festive travels and family reunions. Unfortunately, holiday travel can sometimes lead to unforeseen circumstances, such as fraudulent activities orchestrated by scammers who impersonate property owners on well-known vacation rental platforms. These fraudsters employ schemes designed to deceive unsuspecting travelers into making payments through unsecured channels, resulting in significant financial losses for the gullible victims.  Digital identity and hotel fraud Airline and hotel fraud encompasses illicit activities aimed at airlines, hotels, booking platforms, and other travel accommodation services, including car rentals and excursions. These services often utilize loyalty programs to incentivize repeat patronage through point-based rewards. The widespread adoption of such loyalty programs has extended their appeal beyond the travel and hospitality sectors, consequently attracting fraudulent activities. Perpetrators of airline and hospitality fraud employ a range of tactics and different techniques to execute their schemes, leveraging various online forums, marketplaces, shops, and public messaging platforms. Hotels are custodians of valuable guest data, encompassing contact information and payment details. Their operational model involves serving a large pool of potential customers who are making limited visits. Consequently, compromising a hospitality employee's account could grant an identity thief access to millions of consumer records. Moreover, hotel employees are frequent targets of foreign governments aiming to procure confidential travel records to facilitate the tracking of specific individuals and groups. In contrast, restaurants primarily store transaction records with fewer customer details. However, the landscape is evolving as more establishments adopt online ordering capabilities and loyalty programs. At present, cybercriminals typically focus on the high volume of point-of-sale transactions.  As travel booms, fraudsters find new paths According to a recent Deloitte survey, Intent to travel between Thanksgiving and mid-January is up across all age and income groups. While reconnecting with friends and family remains paramount to travel during the holidays, fewer Americans are restricting their travel to visiting loved ones. The share of travelers planning to stay in hotels surged to 56%. Fraudsters will always take advantage of current circumstances, and with more people traveling again, they have taken notice — and action. The following techniques have been identified as the most employed by cybercriminals to target customers of airlines, hotels, and hospitality-related organizations:  Travel-themed phishing and fraudulent travel agency operations, sales, and advertisements of travel fraud-related tutorials.  Sales of compromised networks, user accounts, and databases containing reward/loyalty points and personally identifiable information (PII) that could be utilized for social engineering, money laundering, and other attack vectors.  Since the emergence of cyber-enabled crime, services and activities facilitating travel fraud have been extensively promoted and sought after by threat actors. Cybercriminals mainly leverage stolen card-not-present (CNP) data and reward/loyalty points obtained from compromised bank accounts to procure flights, accommodations, and other travel-related services.  Furthermore, threat actors persistently refine their strategies for harvesting reward/loyalty points through compromised accounts, deceiving victims into disclosing their travel-related documentation and data and circulating updated guidelines for circumventing hotel and airline reservation services, amongst other activities.  Protecting travelers and improving the customer experience   Combatting hospitality and hotel fraud requires collaboration between industry stakeholders, government entities, and financial institutions. Travel professionals should focus on: Enhancing data security: Invest in robust cybersecurity measures to protect guest information, payment systems for CNP, and loyalty programs.  Implementing identity verification: Utilize advanced technologies, such as biometric authentication and behavioral analytics, to verify guests' identities and prevent account fraud.  Educating staff and guests: Provide comprehensive training to employees on recognizing and reporting suspicious activities. Educate guests about potential scams and advise them to book directly through official channels.  Sharing information: Establish platforms to share intelligence and best practices to stay ahead of evolving fraud techniques.  Acting with the right solution As the travel and hospitality industry continues to thrive, so does the risk of hospitality fraud. Travelers and hoteliers alike must remain vigilant to protect their finances from various fraud schemes prevalent today. By staying informed, taking proactive measures, and fostering collaborative efforts, we can create a safer and more secure environment within the travel industry.  Experian’s identity verification solutions power advanced capabilities across the travel lifecycle. With trusted data and advanced analytics, you can gain a complete view of your future guest to improve risk management and offer an enhanced, frictionless customer experience.   Learn more *This article leverages/includes content created by an AI language model and is intended to provide general information.

The gig economy — also called the sharing economy or access economy — is an activity where people earn income by providing on-demand work, services, or goods. Often, it is through a digital platform like an application (app) or website. The gig economy seamlessly connects individuals with a diverse range of services, whether it be a skilled handyman for those long-awaited office shelves, or an experienced chauffeur to quickly drive you to the airport to not miss your flight. However, there are instances when these arrangements fall short of expectations. The hired handyman may send a substitute who’s ill-equipped for the task, or the experienced driver takes the wrong shortcut leaving you scrambling to make your flight on time. On the flip side, there are numerous risks faced by those working in the gig/sharing economy, from irritable customers to dangerous situations. In such cases, trust takes a hit. The gig economy has witnessed a surge in recent years, as individuals gravitate towards flexible, freelance, and contract work instead of traditional full-time employment. This shift has unlocked a multitude of opportunities for both workers and businesses. Nevertheless, it has also ushered in challenges pertaining to security and trust. One such challenge revolves around the escalating significance of digital identity verification within the gig economy.  Digital identity verification and the gig economy  Digital identity verification encompasses validating a person's identity through digital means, such as biometric data, facial recognition, or document verification. Within the gig economy, this process has high importance, as it establishes trust between businesses and their pool of freelance or contract workers. With the escalating number of remote workers and the proliferation of online platforms connecting businesses with gig workers, verifying the identities of these individuals has become more vital than ever before.  Protecting gig users and improving the customer experience   One primary rationale behind the mounting importance of digital identity verification in the gig economy is its role in curbing fraud. As the gig economy gains traction, the risk of individuals misrepresenting themselves or their qualifications to secure work burgeons. This scenario can lead businesses to hire unqualified or even fraudulent workers, thereby posing severe repercussions for both the company and its customers. By adopting digital identity verification processes, businesses can ensure the legitimacy and competence of their workforce, subsequently decreasing the risk of fraudulent activities.  In the digital age, trust and safety are crucial for businesses to succeed. Consumers prioritize brands they can trust, and broken trust can lead to loss of customers.According to Experian's 2023 Fraud and Identity Report, over 52% of US consumers feel they’re more of a target for online fraud than they were a year ago. As such, online security continues to be a real concern for most consumers. Nearly 64% of consumers say that they are very or somewhat concerned with online security, with 32% saying they are very concerned. Establishing trust and safety measures not only protects your brand but also enhances the user experience, fosters loyalty, and boosts your business.    Role of a dedicated Trust and safety team  Trust and safety are the set of business practices for online platforms to follow to reduce the risk of users being exposed to harm, fraud, or other behaviors outside community guidelines. This is becoming an increasingly important function as online platforms look to protect their users while improving customer acquisition, engagement, and retention.  That team also safeguards organizations from security threats and scams. They verify customers' identities, evaluate actions and intentions, and ensure a safe environment for all platform users. This enables both organizations and customers to trust each other and have confidence in the platform. Their role has evolved from fraud prevention to encompass broader areas, such as user-generated content and the metaverse. With the rise of user-generated content, platforms face challenges like fake accounts, imitations, malicious links, and inappropriate content. As a result, trust and safety teams have expanded their focus and are involved in product engineering and customer journey design. Another noteworthy factor contributing to the growing emphasis on digital identity verification for trust and safety teams stems from the necessity to adhere to diverse regulations and laws. Many countries have implemented stringent regulations to safeguard workers and ensure the legal and ethical operations of businesses. In the United States, for instance, businesses must verify the identities and work eligibility of all employees, including freelancers and contractors, as part of the Form I-9 process. By leveraging digital identity verification tools, businesses can streamline these procedures and guarantee compliance with prevailing regulations.  Mitigating risk in online marketplaces  To mitigate risks in online marketplaces, businesses can take several steps, including creating a clear set of user guidelines, implementing identity verification during onboarding, enforcing multi-factor authentication for all accounts, leveraging reverification during high-risk moments, performing link analysis on the user base, and applying automation. Online identity verification plays a pivotal role in safeguarding gig workers themselves. With the surge of online platforms connecting businesses with freelancers and contractors, there comes an augmented risk of workers falling prey to scams or identity theft. By mandating digital identity verification as an integral part of the onboarding process, these platforms can shield workers and ensure they only engage with bona fide businesses.  While automation can be a powerful tool for fraud detection and mitigation, it is not a cure-all solution. Automated identity verification has its strengths, but it also has its weaknesses. While automation can spot risk signals that a human might miss, a human might spot risk signals that automation would have skipped. Therefore, for many companies, the goal should not be full automation but achieving the right ratio of automation to manual review. Manual review takes time, but it's necessary to ensure that all potential risks are identified and addressed. The more efficient these processes can be, the better, as it allows for a quicker response to potential threats. As the number of individuals embracing freelance and contract work surges, and businesses increasingly rely on these workers to carry out vital responsibilities, ensuring the security and trustworthiness of these individuals becomes paramount. By integrating digital identity verification processes, businesses can shield themselves against fraud, comply with regulations, and cultivate trust with their gig workers.  Finding the right partner While trust and safety are concerns for all online marketplaces, there’s no universal solution that will apply to all businesses and in all cases. Your trust and safety policies need to be tailored to the realities of your business. The industries you serve, regions you operate in, regulations you are subject to, and expectations of your users should all inform your processes. Experian’s comprehensive suite of customizable identity verification solutions can help you solve the problem of trust and safety once and for all.  Learn more *This article leverages/includes content created by an AI language model and is intended to provide general information.