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Many adult Americans understand the value of monitoring their financial, credit, and online activity for identity theft. With fraudulent online activity on the rise, more and more people in the United States are taking proactive steps to protect themselves against attacks from cyber criminals. However, a lesser-known threat is identity theft against children. How does child identity theft happen? In 2021, 1.25 million victims of identity theft and fraud were children, with each case costing an average of about $1,110 to resolve.[1] Since the credit scores of children are checked much less frequently than those of adults, children are considered easy targets for cyber criminals because the theft can remain undetected for a longer period of time. Children may also inadvertently share their personal information, such as birthdates, addresses, and phone numbers, on their social media channels and other places around the internet. This can make it even easier for hackers to obtain that information and commit identity theft. Why are children at risk? A child’s credit score is usually checked for the first time when they turn 18 years old, as they begin to make more adult decisions such as opening a checking account, applying for a job, or building credit. The time leading up to a child’s 18th birthday can leave them open to the threat of identity theft if the appropriate safety measures are not put into place. This is why it’s crucial for consumers with children to extend their own identity protection to their kids. How can consumers protect children from identity theft Child identity monitoring services can provide alerts of potential theft to parents and help safeguard their children’s identity and credit. These services can include social media, dark web, and social security number monitoring to ensure that children’s personal information is protected and secure across multiple areas of the internet. If a child’s identity is stolen, child monitoring services can also extend to identity theft insurance and identity restoration to help parents recover their child’s identity and minimize the damage. By implementing a child monitoring service, parents can protect the identities of their loved ones and resolve any threats of potential theft as quickly as possible. Click here to learn more [1]Yahoo.com. 2021. Child Identity Fraud Costs Nearly $1 Billion Annually, According to a New Study From Javelin Strategy & Research.

Published: November 2, 2022 by Brian Funicelli

Today's top lenders use traditional and alternative credit data1 – or expanded Fair Credit Reporting Act (FCRA) regulated data – including consumer permissioned data, to enhance their credit decisioning. The ability to gain a more complete and timely understanding of consumers' financial situation allows lenders to better gauge creditworthiness, make faster decisions and grow their portfolios without taking on additional risk. Why lenders need to go beyond traditional credit data Traditional credit data is — and will remain — important to understanding the likelihood that a borrower will repay a loan as agreed. However, lenders who solely base credit decisions on traditional credit data and scores may overlook creditworthy consumers who don't qualify for a credit score — sometimes called unscorable or credit invisible consumers. Additionally, they may be spending time and money on manual reviews for applications that are low risk and should be automatically approved. Or extending offers that aren't a good fit. What is consumer permissioned data? Consumer permissioned data, or user permissioned data, includes transactional and account-level data, often from a bank, credit union or brokerage account, that a consumer gives permission to view and use in credit decisioning. To access the data, lenders create secure connections to financial institutions or data aggregators. The process and approach give consumers the power to authorize (and later retract) access to accounts of their choosing — putting them in control of their personal information — while setting up security measures that keep their information secure. In return for sharing access to their account information, consumers may qualify for more financial products and better terms on credit offers. What does consumer permissioned data include? Consumers can choose to share different types of information with lenders, including their account balances and transaction history. While there may be other sources for estimated or historic account-level data, permissioned data can be updated in real-time to give lenders the most accurate and timely view of a consumer's finances. There is also a wealth of information available within these transaction records. For example, consumers can use Experian Boost™ to get credit for non-traditional bills, including phone, utility, rent and streaming service payments. These bills generally don't appear in traditional credit reports and don't impact every type of credit score. But seeing a consumer's history of making these payments can be important for understanding their overall creditworthiness. What are the benefits of leveraging consumer permissioned data? You can incorporate consumer permissioned data into custom lending models, including the latest explainable machine learning models. As part of a loan origination system, the data can help with: Portfolio expansion Accessing and using new data can expand your lending universe in several ways. There are an estimated 28 million U.S. adults who don't have a credit file at the bureaus, and an additional 21 million who have a credit file but lack enough information to be scorable by conventional scoring models. These people aren't necessarily a credit risk — they're simply an unknown. Increased insights can help you understand the real risk and make an informed decision. Additionally, a deeper insight into consumers' creditworthiness allows you to swap in applications that are a good credit risk. In other words, approving applications that you wouldn't have been able to approve with an older credit decision process. Increase financial inclusion Many credit invisibles and thin-file applicants also fall into historically marginalized groups.2 Almost a third of adults in low-income neighborhoods are credit invisible.3 Black Americans are much more likely (1.8 times) to be credit invisible or unscorable than white Americans.4 Recent immigrants may have trouble accessing credit in the U.S., even if they had a good credit history in their home country.5 As a result, using consumer permissioned data to expand your portfolio can align with your financial inclusion efforts. It's one example of how financial inclusion is good for business and society. Enhance decisioning and minimize risk Consumer-permissioned data can also improve and expand automated decisions, which can be important throughout the entire loan underwriting journey. In particular, you may be able to: Verify income faster: By linking to consumers’ accounts and reviewing deposits, lenders can quickly verify their income and ability to pay. Make better decisions: Consumer permissioned data also give lenders a new lens for understanding an applicant’s credit risk, which can let you say yes more often without taking on additional risk. Process more applications: A better understanding of applicants’ credit risk can also decrease how many applications you send to manual review, which allows you to process more applications using the same resources. Increase customer satisfaction: Put it all together, and faster decisions and more approvals lead to happier customers. While consumer permissioned data can play a role in all of these, it's not the only type of alternative data that lenders use to grow their portfolios. What are other types of alternative data sources? In addition to consumer permissioned data, alternative credit data can include information from: Alternative financial services: Credit data from alternative financial services firms includes information on small-dollar installment loans, single-payment loans, point-of-sale financing, auto title loans and rent-to-own agreements. Rental agreement: Rent payment data from landlords, property managers, collection companies and rent payment services. Public records: Full-file public records go beyond what’s in a consumer’s credit report and can include professional and occupational licenses, property deeds and address history. Why partner with Experian? As an industry leader in consumer credit and data analytics, Experian is continuously building on its legacy in the credit space to help lenders access and use various types of alternative data. Along with Experian Boost™ for consumer permissioned data, Experian RentBureau and Clarity Services are trusted sources of alternative data that comply with the FCRA. Experian also offers services for lenders that want help understanding and using the data for marketing, lending and collections. For originations, the Lift Premium™ credit model can use alternative credit data to score over 65% of traditionally credit-invisible consumers. Expand your lending universe Lenders are turning to new data sources to expand their portfolios and remain competitive. The results can provide a win-win, as lenders can increase approvals and decrease application processing times without taking on more risk. At the same time, these new strategies are helping financial inclusion efforts and allowing more people to access the credit they need. Learn more 1When we refer to “Alternative Credit Data," this refers to the use of alternative data and its appropriate use in consumer credit lending decisions, as regulated by the Fair Credit Reporting Act. Hence, the term “Expanded FCRA Data" may also apply in this instance and both can be used interchangeably.2-5Oliver Wyman (2022). Driving Growth With Greater Credit Access

Published: October 24, 2022 by Laura Burrows

More than seven million Americans who are unbanked cite high account fees, insufficient funds to meet minimum balances and a lack of needed products and services as the main reasons for not having a checking or savings account.1 Credit unions understand that being unbanked comes at a steep cost and have turned their focus to developing products and strategies that prioritize financial inclusion — a movement to combat inequities in banking and better serve the financial needs of marginalized communities. In 2022, the House passed Expanding Financial Access for Underserved Communities Act to allow federal credit unions to add underserved areas to their fields of membership as a means of improving financial inclusion. “We believe diversity, inclusion, equity, belonging and accessibility has to be weaved into the strategic fabric of an organization [and its] culture," says Max Villaronga, President and Chief Executive Officer of Raiz Federal Credit Union. “When we don't participate in [diversity, equity and inclusion], we are complicit in essentially keeping people out of the banking system." For credit unions, driving financial inclusion starts with setting a vision that will leave a lasting legacy that includes fostering financial empowerment, closing the credit gap and building generational wealth among the communities they serve. Here's a roadmap for getting started. Best practices for engagement Establishing a set of best practices is the essential starting point for improving financial inclusion. The process begins with the mission statement and extends to all aspects of operations from hiring procedures to sponsorships and donations. Villaronga advocates three strategies for engagement: Engage the leadership team Conversations about financial inclusion need to start at the top. The C-suite must be willing to be honest about the barriers and willing to adopt changes that will make credit unions more inclusive. “[T]hese systemic barriers will exist until somebody deliberately moves them out of the way," Villaronga says. “The people who are feeling those barriers are not in the position to do the moving it's up to [CEOs and CFOs] to decide to do something to make a difference." Making a difference starts with choosing a leadership team that reflects the demographics of local communities. Case in point: At Raiz Federal Credit Union in El Paso, Texas, senior management and the board have LGBTQIA+ representation and include members from diverse racial and ethnic identities. The board of directors has also prioritized creating a pipeline that will attract more diverse talent to the board. “Many of [our board members] come from underserved backgrounds in our border community," Villaronga says. “This is a very personal journey for them because they can see themselves in the lives of the people we're serving." Build trust in underserved communities According to an FDIC Survey, “unbanked" U.S. households listed a lack of trust in financial institutions as a top reason for not having a bank account. And lack of access to a checking or savings account is most prominent among racial and ethnic minorities and low-income communities.2 Actions speak louder than words, according to Villaronga. Raiz Federal Credit Union uses diverse images in its advertising and provides information in both English and Spanish. The credit union was also awarded the Juntos Avanzamos (Together We Advance) designation from Inclusiv for its commitment to serving and empowering Hispanic communities by providing safe, affordable and relevant financial services. Villaronga believes that a designation like Juntos Avanzamos sends the message to the community that the credit union is committed to improving general financial literacy and pre-loan education, as well as reducing higher charge-offs and other barriers to accessing financial services that exist in lending and serving underserved communities. Dispel financial inclusion myths Among traditional financial institutions, myths about financial inclusion are widespread and include falsehoods that pricing products for marginalized communities are too challenging, reaching out is not profitable, and providing financial products to underserved markets is too risky. “Credit unions were really built to extend credit [and] were also originally established to serve consumers that were being ignored by the existing systems that were in place but those consumers are still being ignored today," Villaronga says. “Are those communities too risky to serve? Some companies are serving them [and] they would not be doing so if it was not profitable." Raiz Federal Credit Union offers several affordable loan products — from credit builder loans to citizenship loans and payday lender payoff loans along with credit cards — that allow members to build their credit scores and establish positive credit histories. Rather than pricing loans based on what the competition is charging, Villaronga calculates the fixed and variable costs, failure fraction and target return on assets to get a floor pricing per unit. The approach, he adds, allowed Raiz Federal Credit Union to report earnings of over 150 basis points in 2021 while maintaining a 12 percent capital ratio, proving that financial inclusion is good for the bottom line. “THE IDEA THAT YOU CANNOT [ACHIEVE FINANCIAL INCLUSION] IN A WAY THAT'S SAFE AND SOUND AND SATISFIES THE [NATIONAL CREDIT UNION ADMINISTRATION] IS TRULY A MYTH." - Max Villaronga, President and CEO, Raiz Federal Credit Union Partner for Success For credit unions, an important part of achieving financial inclusion goals is identifying partners that can help. Raiz Federal Credit Union set a goal to increase automated lending from 20 percent to 60 percent, but using a traditional loan origination program was insufficient to hit that target. A partnership with Experian allowed the credit union to access tools that allowed it to better identify non-traditional risks and opportunities, as well as develop more robust lending and optimized decision strategies. Experian launched Inclusion ForwardTM, an initiative to help boost financial inclusion and close the wealth gap, and support financial institutions by enhancing their inclusion approach by leveraging FCRA-regulated data sources (otherwise known as alternative data).3 In addition to providing a deeper view of unbanked and underbanked consumers and reducing friction and speed of decisioning through increased automation, Experian Lift PremiumTM uses income and employer data, social security and financial management insights — transaction behaviors that were historically credit invisible or unscorable — to help credit unions meet the needs of underserved markets and increase opportunities for inclusion. “This automation also allows us to reduce our fixed cost per unit — [and] it's a really big deal because this is not by little, but a lot," Villaronga says. “This lower cost to produce [a loan] allows us to improve our interest rates to underserved members, further creating an appealing value proposition that's in line with our financial inclusion strategy." Access our case study to learn more about how Experian can help grow your business with a frictionless digital prequalification experience. Access now 1Federal Reserve Bank of Cleveland (May 2022). Unbanked in America: A Review of Literature 2 Federal Deposit Insurance Corporation (December 2021). American Banks: Household use of Banking and Financial Services 3When we refer to “Alternative Credit Data," this refers to the use of alternative data and its appropriate use in consumer credit lending decisions, as regulated by the Fair Credit Reporting Act. Hence, the term “Expanded FCRA Data" may also apply in this instance and both can be used interchangeably

Published: October 20, 2022 by Corliss Hill

When a data breach occurs, it can have a ripple effect on your business, your employees, and your customers. Depending on the severity of the breach, large volumes of personally identifiable information – such as email addresses, birth dates, passwords, social security numbers, etc. – may fall into the hands of unauthorized people who intend to exploit that information for personal gain. While data breaches are difficult to predict, you can take proactive steps to ensure that your business and your customers are well equipped to respond quickly and drive faster resolution. Create a plan The average cost of a data breach in 2023 is $4.45 million, a 15% increase from 2020[1]. This is a considerable loss that can be devastating to a business of any size. The best strategy to mitigate this kind of loss is to be prepared with a data breach response plan. If your business experiences a data breach and you’re unprepared for it, the losses you and your customers incur can be much more serious, and the damage to your company’s bottom line and reputation can last much longer than necessary. By establishing a data breach response plan, you can limit the downside potential of an attack and considerably shorten the recovery time. This can help your business and your customers return to good standing as soon as possible. Arm your team with knowledge The IT department is no longer the only line of defense against cyberattack or data breaches. Many hackers will try to illegally obtain sensitive information from front line or associate level employees using a variety of methods like phishing, ransomware, or social engineering. This puts the responsibility of protecting company data on every employee, not just on the cybersecurity team. This is why it’s important to educate all of your employees on how to recognize potential threats of a data breach. With this knowledge, they can work collectively to keep consumers’ data safe and secure. Address your customers’ concerns effectively If a data breach happens to your business, it’s crucial to notify your customers as soon as possible. Not only should you alert them of the breach, but you should also have a protocol in place to provide up-to-date information, helpful resources, and reassurance. Whether through email, in-app notifications, or call center agents, your customer response process should include clear, frequent, and timely communication throughout the duration of the breach. Keeping your customers informed and at ease during a breach will encourage them to remain calm and feel confident to continue doing business with you. Data breaches and cyberattacks are unpredictable and can have unforeseen, long-lasting negative effects on small, medium, and large businesses alike. But if you have a solid plan, keep your employees knowledgeable about potential threats, and provide useful, timely information to your customers, you can minimize the damage of any breach on your organization. Visit our website for more information about our offerings and how Experian can help you prepare and respond to data breaches. [1]IBM. Cost of a Data Breach Report 2023.

Published: October 18, 2022 by Michael Bruemmer

When your marketing strategies don’t go as planned, don’t you wish you could have taken a “mulligan?” In today’s marketing world, it’s normal and critical to measure marketing effectiveness.

Published: October 13, 2022 by Kirsten Von Busch

With consumers having more credit options than ever before, it’s imperative for lenders to get their message in front of ideal customers at the right time and place. But without clear insights into their interests, credit behaviors or financial capacity, you may risk extending preapproved credit offers to individuals who are unqualified or have already committed to another lender. To increase response rates and reduce wasted marketing spend, you must develop an effective customer targeting strategy. What makes an effective customer targeting strategy? A customer targeting strategy is only as good as the data that informs it. To create a strategy that’s truly effective, you’ll need data that’s relevant, regularly updated, and comprehensive. Alternative data and credit-based attributes allow you to identify financially stressed consumers by providing insight into their ability to pay, whether their debt or spending has increased, and their propensity to transfer balances and consolidate loans. With a more granular view of consumers’ credit behaviors over time, you can avoid high-risk accounts and focus only on targeting individuals that meet your credit criteria. While leveraging additional data sources can help you better identify creditworthy consumers, how can you improve the chances of them converting? At the end of the day, it’s also the consumer that’s making the decision to engage, and if you aren’t sending the right offer at the precise moment of interest, you may lose high-value prospects to competitors who will. To effectively target consumers who are most likely to respond to your credit offers, you must take a customer-centric approach by learning about where they’ve been, what their goals are, and how to best cater to their needs and interests. Some types of data that can help make your targeting strategy more customer-centric include: Demographic data like age, gender, occupation and marital status, give you an idea of who your customers are as individuals, allowing you to enhance your segmentation strategies. Lifestyle and interest data allow you to create more personalized credit offers by providing insight into your consumers’ hobbies and pastimes. Life event data, such as new homeowners or new parents, helps you connect with consumers who have experienced a major life event and may be receptive to event-based marketing campaigns during these milestones. Channel preference data enables you to reach consumers with the right message at the right time on their preferred channel. Target high-potential, high-value prospects By using an effective customer targeting strategy, you can identify and engage creditworthy consumers with the greatest propensity to accept your credit offer. To see if your current strategy has what it takes and what Experian can do to help, view this interactive checklist or visit us today. Review your customer targeting strategy Visit us

Published: October 10, 2022 by Theresa Nguyen

When it comes to online personal data, the majority of Americans believe it has become more and more difficult to control who has access to that information.[1] And as international data breaches continue to feed the dark web, the cost is high for consumers. Identity theft by the numbers At least 16 billion records have been exposed through data breaches since 2019, and 31% of data breach victims later have their identity stolen[2]. The cost of obtaining a full range of documents and account details allowing identity theft is about $1,275.[3] With a 290% increase in stolen data found on the dark web in the past three years, monitoring is a must-have for data-driven service providers[4]. Now more than ever, consumers expect businesses that collect their information to keep it secure. A solution for your customers Here’s the good news: Experian CyberAgent® is a proprietary, patented dark web technology that proactively detects compromised confidential data online around the world. With more than 21 billion records found, this software is designed for proactive cyber detection on an international level. CyberAgent® monitors a variety of identity elements and captures all the data being exchanged, including: Social Security numbers National identification numbers Email addresses/ domains and phone numbers Medical identifications numbers Passport and driver’s license numbers Credit/debit card information Retail card numbers Bank account and routing numbers International banking numbers Global protection As the only internet surveillance tool that can match data on an international level, CyberAgent® breaks language barriers and detects identity theft across the globe. By monitoring thousands of websites and millions of data points, this technology enables you to notify your customers if a match to their monitored personal information is found. Alert your customers before they become a victim of identity theft and offer unrivaled protection from dark web threats. Click here to learn more [1]Ipsos. 2022. Most Americans say it is increasingly difficult to control who can access their online data. [2]Selfkey. 2020. All Data Breaches in 2019 – 2022 – An Alarming Timeline. [3]Privacy Affairs. 2020. Dark Web Price Index 2020. [4]Experian CyberAgent® monitoring counts as of June 2022.

Published: October 6, 2022 by Brian Funicelli

You walk into your home, flick the light switch, head to the fridge and grab a glass of cold water. Suddenly, you feel a chill and turn the thermostat up.  These habitual acts are basic, but fundamental to our lives. Unfortunately, not everyone has equal access to such luxuries. There is a substantial amount of people who are impacted by heavy energy burdens.   What is an energy burden?  An energy burden is the percentage of gross household income that goes towards energy costs. Two families can have similar energy bills, but different household incomes. Like many other industries, the utility sector is shifting its’ focus toward equitable outcomes and establishing and implementing effective efficiency programs.    Who do energy burdens impact?  Due to the energy burden, many communities of color have been historically underserved by energy efficiency and clean energy programs. The energy burden can also impact those who rent, have less efficient appliances or live in older homes.  According to the U.S. Census Bureau, as of August, 2022, 23.1% of U.S. adults lived in households that were unable to pay an energy bill in the last 12 months. Additionally, The American Council for Energy-Efficient Economy (ACEE) found that low-income Black, Hispanic and Native American households face dramatically higher energy burdens than average. How can Experian be a partner for energy equity?   As the “Consumer’s Bureau,” Experian is deeply committed to putting consumers’ best interests first as we make key decisions to support our clients. Like the energy industry, Experian wants to lessen the energy burden for underserved and low-income communities. This is a business of critical consequence, and we are focused on helping our clients accelerate progress and equity within the communities they serve. As we navigate along this inclusion journey together, we can assist with three core areas:  Measure and track: Understand geographies and audience segments containing the largest opportunities for inclusion within the communities you serve. Benchmark and track progress towards your internal diversity and inclusion goals. Determine who qualifies for energy efficiency programs by getting a more accurate view of the communities you serve. Include and reach: By incorporating supplementary data sources, we can help you identify and reach underserved consumers and small business owners who are often excluded from the traditional credit ecosystem. Inform and empower: Develop and educate vulnerable populations, offering the tools and support needed to advance their financial health journey. Enabling your consumers to obtain the assistance they need.  By leveraging our leading data assets, businesses can obtain a more holistic consumer view to drive better outcomes and opportunities while making smarter decisions and minimizing risk. With accurate data you can effectively prioritize field work, get correct assessment of household income, increase productivity of field personnel, and improve field collection rates. We care about doing the right thing and are here to ensure you meet your energy efficiency and equity goals. Together, we can make a positive impact on our communities and consumers.    To learn more about how Experian is helping the utility industry drive inclusion and bring equity to energy, visit us or request a call. Access the infographic Energy Burden Research. Aceee.org. (2022). Household Pulse Survey. Census.gov. (2022). Low-Income Households, Communities of Color Face High Energy. Aceee.org. (2022). Experian and Oliver Wyman find expanded data and advanced analytics can improve access to credit. Experian plc. (2022).

Published: October 5, 2022 by Kara Nieberlein

Written by: Mihail Blagoev As there is talk about the global economy potentially heading into a recession, while some suggest that it has already started, there is an expectation that many of the world's countries will see their economic output decline in the next couple of months or a year. Among the negative trends that can occur during a recession are companies making fewer sales and people losing their jobs. Unfortunately, just like any other economic crisis, fraud is expected to go in the opposite direction as criminals continue finding innovative ways to attack consumers when they’re most vulnerable. There is also a concern that first-party fraud attempts might rise as genuine consumers are pushed over the edge by inflation and economic uncertainty. With that in mind, here are six fraud trends that are likely to happen during a recession: Fraudsters exploiting the vulnerable  It is well-documented that fraudsters found numerous ways to exploit the vulnerable during the pandemic. Unfortunately, this is expected to happen again in the coming months. As the cost of living rises, criminals will try to use that in their favor by looking for people who can't pay their utility bills or can't afford the price of gas or even food. Fraudsters will try to exploit that by offering them deals, discounts, refunds, or just about anything that will make people believe they are paying less for something that has increased in value or is out of reach at its normal price. Fraudsters have two main goals behind these tactics – stealing personal information to use in other crimes or gaining immediate financial benefits. Although their tactics are well-known – applying pressure on their victims to make quick decisions or offering them something that sounds like a great deal, but in truth, it isn't – that won't prevent them from trying. These scams show that, unlike in other industries, criminals do not rely on high success rates to achieve their goals. All they need is one or two victims out of every few hundred to fall for their schemes. Loan origination fraud Periods of financial instability often result in an increase in first-party fraud, among others. This could take many forms, and there is a possibility for an increase in fraudulent loan applications by genuine consumers to be among the most popular ones. In this type of fraud, bad actors lie on registration forms or applications to gain access to funds they wouldn't normally receive if they added their real information. That could be done by lying about their income and employment information, usually inflating their salaries, extending the amount of time they worked for a certain company, or simply adding a company they have never worked for. Other popular forgeries include anything from supplying fake phone numbers and addresses to providing fake bank statements and utility bills. Money mules Recessions can result in layoffs or people looking for work not being able to find any. That's another opportunity for fraudsters to exploit the vulnerable by offering them “jobs.” This could be achieved by posting job ads on real employment websites or social media. Once recruited, people are asked to open new bank accounts or use their previously opened accounts to transfer funds to accounts that are in the possession of criminals. In the end, the funds get laundered, while the genuine account holder receives a fee for the service. People of all ages are a possible target, but this is especially true for younger generations who often don't understand the consequences of their activities.  Friendly fraud Another type of first-party fraud that could go up as a result of the increased economic pressures could be friendly fraud. In this type of fraud that mostly affects the retail industry, consumers charge back genuine payments made by them in order to end up with both the product purchased and the funds for it back in their possession. They could then keep the product or quickly resell it for less than its original value. Luxury goods and electronics could be especially attractive for this type of fraud. Claiming non-deliveries or transactions not being recognized could be among the top reasons used for charging back the transactions. Investment fraud During times of economic hardship, people are often looking for ways to keep their savings from getting eaten by inflation. Investments in property could be one solution, but as it is not affordable for everyone, people are also looking for other ways to invest their money. While this isn’t exactly a vulnerability, it is something that criminals are looking to exploit greatly. They usually reach out to potential victims through social media while also presenting them with fake websites that mimic those by real investors. The opportunities being offered can range from cryptocurrency to various schemes and products that don’t exist or are worthless. However, after the criminals obtain possession of the funds, they discontinue their contact with the victims. Fake goods While this shouldn't happen to the same extent that was seen in 2020, there is a chance that some goods might disappear from certain markets. There could be a variety of reasons for that, from companies limiting their production or going out of business due to inability to pay their bills or shortage in sales to issues with supply chains due to the high gas and oil prices. Expect fraudsters to be the first to move in if there are shortages and start offering fake products or goods that will never arrive.  It is still difficult to measure if or when a recession will hit each corner of the world or how long it will take for the next phase in the financial cycle to begin. However, one thing that is certain is that the longer it takes the economy to settle, the more opportunities criminals will have to benefit from their schemes and come up with new ways to defraud people. Businesses should monitor the fraud environment around them closely and be ready to adjust their fraud management strategies quickly. They should also understand the complexity of the problems in front of them and that they will likely need a mixture of capabilities to sort them out while keeping their customer base happy. This is where fraud orchestration platforms could help by offering the needed solutions to solve multiple fraud issues and the flexibility to turn any of these tools on and off when needed. Contact us

Published: October 4, 2022 by Guest Contributor

Whether your goal is to gain new business or create cross-sell opportunities, being proactive in your credit marketing approach can help drive higher response rates and more meaningful customer experiences. But without knowing when your ideal customers are actively seeking credit, you may risk losing business to lenders who have already engaged. So, how can you identify new opportunities when they occur? Given that 91% of consumers say they’re more likely to shop with brands that provide relevant offers, you’ll need to reach the right consumers at the right moment to increase response rates and stay ahead of competitors. Event-based credit triggers can help you identify new tradelines, inquiries and certain loans nearing term to locate highly responsive, credit-active individuals. By receiving updates on consumers’ recent credit activities, you can make firm credit offers immediately so you never miss an opportunity. Case Study: Deliver timely offers with credit trigger leads Vantage West Credit Union serves over 170,000 members across Arizona. With their members looking elsewhere for their mortgage needs, Vantage West aimed to drive as many of these members back to the credit union as possible. To do this, they looked for a solution that could help them identify and target members who are in the market for a new mortgage. By augmenting their prescreen process with Experian’s Prospect Triggers for mortgages, the credit union was able to quickly pinpoint consumers that not only met their credit criteria but were also likely to respond to their credit offers. Within two years of implementing Prospect Triggers, Vantage West funded an additional $18 million in mortgages and is continuing to grow by making timely offers to credit-active prospects. Prospect Triggers is available for banks, credit card issuers, mortgage lenders, retailers and automotive lenders. To learn how Experian can help bring precision and profitability to your credit marketing campaigns, read the full case study or visit us. Download the case study Visit us

Published: September 26, 2022 by Theresa Nguyen

Did you know that GenX had the most Hybrid owners migrate to Electric Vehicles in 2021? And believe it or not, the next group behind GenXers were Boomers! That’s right, not millennials or GenZ…Boomers! We have many more details to share on the Electric Vehicle segment and the consumers in that segment who buy them in our newly released Experian Automotive Consumer Trend Report: Q2 2022. Every quarter, Experian’s Automotive Consumer Trends Report provides insights into specific vehicle segments and the associated consumers within that segment. This quarter focuses on the Electric Vehicle (EV) market. The report answers these questions: How many EVs are on the road? Where are they located? How have recent EV registrations shifted the geographic distribution? Which manufacturers are selling those vehicles? Who is taking market share from whom? Who are the consumers who registered those vehicles? What are the demographic and psychographic insights for those consumers? There are two ways to receive the report information: Watch the on-demand presentation of the report while our analyst provides critical insight & analysis OR Download a PDF version of the report At Experian Automotive, we understand that marketers need to deeply understand consumers to develop targeted, effective marketing strategies. Whether you are an OEM marketer, an agency, or an auto dealer, our presentation will transform complex market data into actionable insights that you can begin using immediately.

Published: September 23, 2022 by Kirsten Von Busch

The AutoCheck FREE Flood Risk Check site has been updated with data from Kentucky, Colorado, Texas, and Missouri floods New cars continue to be in short supply due to the microchip shortage, so consumers quickly turned their attention to used cars. Unfortunately, dealers continue to struggle with obtaining enough used car inventory to meet demand. To add to an already challenging time, Mother Nature has brought record flooding in multiple areas of the United States. It’s more important than ever that dealers be careful about obtaining pre-owned cars that could potentially have flood damage. The best way to mitigate the risk of purchasing a flood damaged vehicle is to start by running an AutoCheck Free Flood Risk Check. Visitors simply enter any vehicle's 17-digit VIN and the tool will check for flood brands and provide information if the vehicle was registered in a region impacted by a FEMA disaster declaration. Two levels of reporting available The first level of reporting determines whether the vehicle has been titled/registered 12 months prior in a county that has been identified as requiring public and individual assistance (FEMA categories A and B) for a FEMA-declared major disaster. This would yield a “Yes” result. For instance, you would get a “Yes” result if the vehicle was registered in an impacted area during the time of a FEMA-declared major Hurricane disaster. The “Yes” result should not be interpreted as confirmation of flood damage or even possible flood damage. The data is provided merely as information regarding the location of the vehicle’s registration/title history so users can be aware of risk exposure. For example, the Hurricane Ida region had thousands of damaged cars, but some cars in the region may not have been damaged by the hurricane — the owner could have driven the car when they evacuated, or a child or other family member may have been out of town with the car when the hurricane hit. The second level of reporting is based on search results from Experian data such as flood title and problem records, including flood State title brands, auction flood announcements, salvage auction flood designations, and other vehicle records determined by Experian to relate to or suggest an increased likelihood of flood damage or risk exposure. It takes time for claims and updates to vehicle title information to appear on a vehicle’s history and although the DMV requires that title brands be issued for vehicles damaged by floods, not every vehicle flood event is reported by car owners. Unreported flood events may not appear on an AutoCheck Flood Risk Check or AutoCheck Vehicle History Report. Although Experian provides flood related records from available data sources, we cannot provide assurance that an AutoCheck Flood Risk Check that does not produce any records means that the subject vehicle has not experienced flood damage. That’s why it’s important to review a full AutoCheck Vehicle History Report, which—in addition to potential flood damage—includes reported accidents, branded titles, recalls, number of owners and more. Once you run the full Vehicle History Report we recommend an independent evaluation and inspection of the vehicle to determine and confirm a vehicle’s condition prior to purchase. Try the AutoCheck Flood Risk Check today to help mitigate the risk of purchasing flood damaged vehicles. Not an AutoCheck subscriber?  Contact us to become an AutoCheck client.

Published: September 22, 2022 by Kelly Lawson

According to Experian’s State of the Automotive Finance Market Report: Q2 2022, the average new vehicle interest loan rate for consumers with a credit score between 501 and 600, also referred to as subprime, was 9.75%—compared to prime consumers with a credit score between 661 and 780, who had an average new vehicle interest loan rate of 4.03% this quarter.

Published: September 20, 2022 by Melinda Zabritski

External fraud generally results from deceptive activity intended to produce financial gain that is carried out by an individual, a group of people or an entire organization. Fraudsters may prey on any organization or individual, regardless of the size or nature of their activities. The tactics used are becoming increasingly sophisticated, requiring a multilayered fraud mitigation strategy. Fraud mitigation involves using tools to reduce the frequency or severity of these risks, ultimately protecting the bottom line and the future of the organization. Fraud impacts the bottom line and so much more According to the Federal Trade Commission, consumers reported losing more than $10 billion to fraud in 2023, a 14% increase over the previous year and the highest dollar amount ever reported. These costs extend beyond the face value of the theft to include fees and interest incurred, fines and legal fees, labor and investigation costs and external recovery expenses. Aside from dollar losses and direct costs, fraud can also pose legal risks that lead to fines and other legal actions and diminish credibility with regulators. Word of deceptive activities can also create risk for the brand and reputation. These factors can, in turn, result in a loss of market confidence, making it difficult to retain clients and engage new business. Leveraging fraud mitigation best practices As the future unfolds, three things are fairly certain: 1) The future is likely to bring more technological advances and, thereby, new ways of working and creating. 2) Fraudsters will continue to look for ways to exploit those opportunities. 3) The future is here, today. Organizations that want to remain competitive in the digital economy should make fraud mitigation and prevention an integral part of their operational strategy. Assess the risk environment While enhancing revenue opportunities, the global digital economy has increased the complexity of risk management. Be aware of situations that require people to enforce fraud risk policies. While informed, experienced people are powerful resources, it is important to automate routine decisions where you can and leverage people on the most challenging cases. It is also critical to consider that not every fraud risk aligns directly to losses. Consider touchpoints where information can be exposed that will later be used to commit fraud. Information that crooks attempt to glean from idle chatter during a customer service call can be a source of unexpected vulnerability. These activities can benefit from greater transparency and automated oversight. Create a tactical plan to prevent and handle fraud Leverage analytics wherever possible to streamline decisions and choose the right level of friction that’s appropriate for the risk, and palatable for good customers. Consumers and small businesses have come to expect a customized and frictionless experience. Employee productivity, and ultimately revenue growth, requires the ability to operate with speed and informed confidence. A viable fraud mitigation strategy should incorporate these goals seamlessly with operational objectives. If not, prevention and mitigation controls may be sidelined to get legitimate business done, creating inroads for fraudsters. Look for a partner who can apply the right friction to situations depending on your risk appetite and use existing data (including your internal data and their own data resources) to better identify individual consumers. This identification process can actually smooth the way for known consumers while providing the right protection against fraudsters and giving consumers who are new to your organization a sense of safety and security when logging in for the first time. It's equally important that everyone in your organization is working together to prevent fraud. Establish and document best practices and controls, beginning with fostering a workplace culture in which fraud mitigation is part of everyone's job. Empower and train all staff to identify and report suspicious activity and ensure they know how to raise concerns. Consider implementing ways to encourage open and swift communication, such as anonymous or confidential reporting channels. Stay vigilant and tap into resources for managing risks It is likely impossible to think of every threat your organization might face. Instead, think of fraud mitigation as an ongoing process to identify and isolate any suspected fraud fast — before the activity can develop into a major threat to the bottom line — and manage any fallout. Incorporating technology and robust data collection can fortify governance best practices. Technology can also help you perform the due diligence faster, ensuring compliance with Know Your Customer (KYC) and other regulations. As necessary, work with risk assessment consultants to get an objective, experienced view.  Learn more about fraud risk mitigation and fraud prevention services. Learn more  

Published: September 19, 2022 by Chris Ryan

What is elder abuse fraud? Financial abuse is reportedly the fastest-growing form of elder abuse, leaving many Americans vulnerable to theft scams, and putting businesses and other organizations on the frontlines to provide protection and help prevent fraud losses.   Financial elder abuse fraud occurs when someone illegally uses a senior’s money or other property. This can be someone they know, or a third party – like fraudsters who are perpetrating romance scams Older consumers and other vulnerable digital newbies were prime targets for this type of abuse during the start of the pandemic when many of them became active online for the first time or started transacting in new ways. This made them especially attractive targets for social engineering (when a fraudster manipulates a person to divulge confidential or private information) and account takeover fraud. While most of us have become used to life online (in fact, there’s been a 25% increase in online activity since the start of the pandemic), some seniors still have risky habits such as poor password maintenance, that can make them more attractive targets for fraudsters. What is the impact of elder abuse fraud? According to the FBI’s Internet Crime Complaint Center (IC3), elder abuse fraud cost Americans over the age of 60 more than $966 million in 2020. In addition to the direct cost to consumers, elder abuse fraud can leave organizations vulnerable to the fallout from data breaches via account takeover, and lost time and money spent helping seniors and other vulnerable Americans recoup their losses, reset accounts, and more. Further, the victim may associate the fraud with the bank, healthcare provider, or other businesses where the account was taken over and decide to stop utilizing that entity all together. How can organizations prevent elder abuse fraud? Preventing elder abuse fraud can take many forms. Organizations should start with a robust fraud management solution that can help prevent account takeover, first-party, synthetic identity fraud, and more. This platform should also include the ability to use data analysis to detect and flag sudden changes in financial behavior, online activities, and transaction locations that could indicate abuse or takeover of the account. With the right fraud strategy in place, organizations can help prevent fraud and build trust with older generations. Given that 95% of Baby Boomers cite security as the most important aspect of their online experience, this step is too important to miss.   To learn more about how Experian is helping organizations develop and maintain effective fraud and identity solutions, be sure to visit us or request a call. Contact us  

Published: September 15, 2022 by Guest Contributor

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