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Advantages of hosted decisioning in Customer Information Programs

September 24, 2010 by Matt Ehrlich

In my last entry I mentioned how we’re working with more and more clients that are ramping up their fraud and compliance processes to ensure Red Flag compliance. But it’s not just the FACT Act Identity Theft Program requirements that are garnering all the attention.  As every financial institution is painfully aware, numerous compliance requirements exist around the USA PATRIOT Act and Know Your Customer, Anti-Money Laundering, e-Signature and more. Legislation for banks, lenders, and other financial services organizations are only likely to increase with President Obama’s appointment of Elizabeth Warren to the new Bureau of Consumer Financial Protection. Typically FI’s must perform due diligence across more than one of these requirements, all the while balancing the competing pressures of revenue growth, customer experience, fraud referral rates, and risk management.

Here’s a case where we were able to offer a solution to one client’s complex needs.  Recently, we were approached by a bank’s sales channel that needed to automate their Customer Information Program (CIP). The bank’s risk and compliance department had provided guidelines based on their interpretation of due diligence appropriate for CIP and now the Sales group had to find a tool that could facilitate these guidelines and decision appropriately.

The challenge was doing so without a costly custom solution, not sacrificing their current customer service SLA’s, and being able to define the criteria in the CIP decisioning rather than a stock interpretation. The solution was to invest in a customer authentication product that offered flexible, adaptable “off the shelf” decisioning along with knowledge based authentication, aka out of wallet questions. The fact that the logic was hosted reduced costly and time consuming software and hardware implementations while at the same time allowing easy modification should their CIP criteria change or pass and review rates need to be tweaked. The net result? Consistent customer treatment and objective application of the CIP guidelines, more cross selling confidence, and the ability to refer only those applicants with fraud alerts or who did not meet the name, address, SSN, and DOB check for further authentication.

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