Building an accurate, holistic picture of your customers and understanding their behavior right from the start is important in establishing trusted relationships. This is also the time you’ll notice when something isn’t quite right.
Experian brings together information from multiple data sources for more effective fraud discovery. We use a sophisticated and comprehensive rules engine that combines behavioral and device data, combined with user information for fraud detection so you aren’t relying solely on application data. We help you weigh multiple risk factors like blacklisted data, inconsistent locale indicators, risky locales and physical addresses, links to known fraud, and device intelligence attributes. From the moment your customer opens an account, you’ll both enjoy a feeling of mutual trust.
Establishing those trusted relationships from the start without sacrificing your ability to protect the business is a balancing act. We understand that balance, and are here to help you achieve both.
What does your business need to do?
- Verify that customers are who they claim to be
- Detect fraudulent new credit card, checking, and loyalty accounts
- Screen application data to stop identity theft
- Detect unusual behavior, including malware issues
- Determine the level of risk represented in establishing the account
- Integrate seamlessly into internal or customer-facing platforms
Case Study - Sign-Up: Account Opening
Who is the Client?
A leading US consumer and commercial bank, offering a broad range of loan and investment products to millions of consumers.
As the client faced challenges with breach activity, they felt support and partnership to address the issues were lacking from competitor — leaving the client frustrated and vulnerable to increasing fraud rates, negative publicity and regulator scrutiny.
The client used a competitor's solution at origination to prevent credit card application fraud but the competitor’s model performance was deteriorating.
As the client faced challenges with breach activity, they felt support and partnership to address the issues were lacking from competitor leaving the client frustrated and vulnerable to increasing fraud rates, negative publicity and regulator scrutiny.
Experian created a custom score model delivered through Decisioning as a Service that leverages Identify Element Network data to identify potentially compromised identities with changes in volume and velocity of linkages and indicating increased risk of identity compromise.
A seamless, end-to-end, streamlined process that captures fraud and produces fewer false positive rates has allowed the client to achieve a fast return on investment and mitigate breach risk.
After launch, Experian team proposed a breach monitoring process that leverages the Identity Element Network to further protect the business and consumers.
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How It’s Done
Experian helps you optimize the sign-up process by instantly checking each customer’s device and geolocation risk.
We can screen new applications against bureau data and past application history. And we can check for inconsistencies that might be a sign of identity theft.
Experian offers a unique combination of data, analytics, platforms and expertise you need to effectively manage fraud and identity.
We can help you not only reduce losses, but drive real, sustainable growth.
Our solutions bring together more than just our data and technology. We apply everything we’ve learned through years of partnering with businesses like yours.