Data & Analytics

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Identity Relationship Management
to manage risk...

Identity management traditionally has been made up of creating rigid verification processes that are applied to any access scenario. But the market is evolving...

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to manage risk
The No. 1 Tactic to Optimize Your Collections...

Every portfolio has a set of delinquent customers who do not make their payments on time. Truth. Every lender wants to collect on those...

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Blockchain is the new buzzword...

What is blockchain? Blockchain is beginning to get a lot of attention, so I thought it might be time to figure out what it...

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Trended Data Good for Super Bowl Predictions and Consu...

Who will take the coveted Super Bowl title in 2016? Now that we’re down to the final two teams, the commentary will heighten. Sportscasters,...

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Top marketing resolutions...

For marketers, the start of a new year is an opportunity to look ahead....

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Insights for the holiday marketer...

With Black Friday quickly approaching, a recent Experian study shows online Black Friday searches are already tracking ahead of last year. This October, the...

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Ready, set, go! Last minute Halloween campaigns...

While marketers typically begin deploying Halloween emails in September, last-minute mailings receive the highest response....

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Seasonal email trends...

With the holidays around the corner, retailers are getting ready to release their holiday...

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The value of mobile subscribers...

While mobile subscriber lists typically are much smaller than email lists, mobile subscribers tend to be loyal and highly engaged...

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The Experian Market Intelligence Brief: The latest con...

Industry leading consumer credit trend data The complete picture of consumer credit trends from Experian’s database of over 230 million consumers Today we launched The...

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When is Big Data too much data?...

As Big Data becomes the norm in the credit industry and others, the seemingly non-stop efforts to accumulate more and more data leads me...

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Making a great first impression...

According to a recent Experian Marketing Services study, informational or "thanks for joining" messages drive significantly higher open and transaction rates than promotional emails,...

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Data Insights for Good...

By: Barbara Rivera Every day, 2.5 quintillion bytes of data are created – in fact, 90% of the world’s data was created in only...

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The results are in: Peak week email volume and revenue...

This season’s peak week, the Wednesday before Thanksgiving through the Tuesday after Cyber Monday, had an 18 percent increase in email volume, an 11...

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Study highlights top reasons for email personalization...

According to a recent Experian Data Quality study, three out of four organizations personalize their marketing messages or are in the process of doing......

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