Tag: in the market models

Discover best practices for identifying qualified prospects early in the homebuying journey and using analytics to focus on those most likely to convert.

To maximize limited marketing spend, lenders will need to be more prescriptive to increase response rates on fewer delivered offers.

Differentiating good customers facing financial struggles from bad actors is getting more difficult, highlighting the need for effective decisioning tools.

Learn four ways fintech has changed the lending process and how traditional financial institutions and lenders can keep up. Read more!

In the head to head match up between alternative credit data and trended data, who will win? Both offer value above and beyond traditional credit data.

Many institutions take a “leap of faith” when it comes to developing prospecting strategies as it pertains to credit marketing. How can a data-driven approach help?

As temperatures climb, so do automotive sales, which often reach annual highs during the warmest months of the year.