Consumers continue to manage credit well and the average credit score climbed seven points since 2020 to 695, the highest point in more than 13 years.

Your local auto market changes every day. Today’s challenge is securing the inventory needed to keep new and repeat customers coming in the door. Tomorrow it might be finding the right customers for the inventory you have secured. Either way, understanding the competitive activity in your market is key to developing ongoing strategies for success. Important competitive insights include the ability to: • Gauge your performance against the competition by identifying each unit registered in your market • Discover what vehicles are popular among your consumers by make and model • Identify the key characteristics of customers in your area. In yet another benefit, Experian provides our AutoCheck Elite dealer clients with complimentary access to in-depth market reporting, including these comprehensive reports: The AutoCount Market Ranking Report Learn whether you’re getting your share of vehicle sales in your local market’s top zip codes. This report: • Lists all sales activity within a 15-mile radius of your dealership • Provides unbiased monthly information from state DMVs on new and used vehicle sales • Includes access to our web-based portal to provide instant access to a variety of customizable reports • Identifies vehicle registration by ZIP code to pinpoint marketing opportunities The AutoCount Vehicle Model Ranking Report Stock the right inventory by learning what vehicles are popular among your consumers (see example below). This report: • Provides an expanded view of the dealership’s market, which leads to more informed decisions that maximize untapped profit potential • Track the top 25 new and used vehicles within a 15-mile radius of your dealership as well as the top gainers and losers in the market • Offers an easy-to-read graphical summary of critical market information, including lender ranking • Gives an unbiased scorecard of dealership performance in the local market to determine market share and competitive insight Having access to monthly DMV reports and analysis can help deliver a competitive edge to your dealership. To become an AutoCheck member today, contact us or call 1.888.409.2204.

The automotive finance market is beginning to level out to pre-pandemic trends in Q2 2021.

Learn how to maximize your collections efforts while reducing costs, avoiding reputational damage and fines, and improving overall engagement.

As last year’s high-volume mortgage environment wanes, lenders are shifting focus to address another set of challenges.

The right technology can help your business maintain TCPA compliance through data scrubbing, phone type indicators, phone number scoring, and more.

I woke up early this morning to get my run in on the treadmill before starting my day. As I listened to music on my Pandora account, I saw an advertisement for my local Ford dealer. Later in the week, I was streaming my favorite show, and on came an advertisement suggesting I service my vehicle at the same local Ford dealer. When I checked my email on Tuesday, I remembered I wanted to schedule my service. Then came the letter with an option to check the appraisal for my vehicle. Now, I am fully shopping!!! Why you ask? Because the marketing message across so many channels set the stage for my interest. According to Google, multi-channel users will have a 30 percent higher lifetime value compared to single channel users. As contemporary society grows more attached to streaming services, social media and their cell phones, it is imperative to market to consumers where they spend time. Why then do so many automotive marketing companies only offer direct mail and email? Simple− those two forms of communication have been around for decades and can be the most cost effective to provide. While direct mail marketing is effective, utilizing the power of social media, streaming services and other digital platforms effectively puts your message in front of consumers. While I can toss the letter on my desk for later reading, the video commercial during my television streaming cannot be set aside. Multi-channel marketing combines various platforms to amplify your campaign’s frequency and reach, creating more effective messaging. One channel is often not enough for a robust marketing campaign since audiences tend to frequent many different channels. Experian’s Automotive Intelligence Engine with Marketing Creative & Fulfillment executes the strategic marketing plan created in AIE with true multi-channel messaging. This end-to-end solution utilizes Experian’s world-class data to create a powerful, brand-specific marketing strategy that resonates with your buyers by reaching their inbox, mailbox, screen and desktop −where they spend the most time.

Download the North America findings report to learn more about business and consumer fraud and identity trends to be aware of this year. 

Experian discussed the benefits of FCRA data and ways this data can ease credit access for “invisible” consumers in a recent webinar hosted by AFSA.

Have you ever wanted to ask a customer to sign an AutoCheck vehicle history report to indicate they have received and reviewed the report and they are aware of the status of the vehicle they are purchasing? 

As lenders and consumers emerge from the pandemic, predicting the attributes of the “new normal” will be difficult.

Ransomware is a cyberattack where cybercriminals take over an organization’s computer network with malware, and it needs to be on your radar.

We're considering the pros and cons of manual fraud reviews, and the benefits of applying analytics to your fraud review process.

Even if it looks like a bank and acts like a bank, there’s a good chance the company behind that financial services transaction may actually be a fintech.

For credit unions, having the the proper income and employment verification tools in place is key when creating a first-class application process.