Latest Posts

Behavioral Analytics 101: What Is Behavioral Analytics in Fraud? 

Our behavioral analytics solutions help you stop fraud rings, fraud bots, and other third-party fraud attacks.

Published: November 21, 2024 by Allison Lemaster
Improve Customer Management with Event-Based Triggers

Consumers' financial behaviors are constantly changing. Event triggers enable lenders to quickly respond before their portfolio takes a hit.

Published: November 20, 2024 by Suzana Shaw
Cyber Incident Response: A View from the Trenches

  With cyber threats intensifying and data breaches rising, understanding how to respond to incidents is more important than ever. In this interview, Michael Bruemmer, Head of Global Data Breach Resolution at Experian, is joined by Matthew Meade, Chair of the Cybersecurity, Data Protection & Privacy Group at Eckert Seamans, to discuss the realities of data breach response. Their session, “Cyber Incident Response: A View from the Trenches,” brings insights from the field and offers a preview of Experian's 2025 Data Breach Industry Forecast, including the role of generative artificial intelligence (AI) in data breaches. From the surge in business email compromises (BEC) to the relentless threat of ransomware, Bruemmer and Meade dive into key issues facing organizations big and small today. Drawing from Experian's experience handling nearly 5,000 breaches this year, Bruemmer sheds light on effective response practices and reveals common pitfalls. Meade, who served as editor-in-chief for the Sedona Conference’s new Model Data Breach Notification Law, explains the implications of these regulatory updates for organizations and highlights how standardized notification practices can improve outcomes. Bruemmer and Meade’s insights offer a proactive guide to tackling tomorrow’s cyber threats, making it a must-listen for anyone aiming to stay one step ahead. Listen to the full interview for a valuable look at both the current landscape and what's next.  Click here for more insight into safeguarding your organization from emerging cyber threats.  

Published: November 20, 2024 by Julie.JLee@experian.com
What Is Account Farming and How Is it Used to Commit Fraud?

Account farming is the process of creating and cultivating multiple user accounts, often using fake or stolen identities.

Published: November 18, 2024 by Julie.JLee@experian.com
Podcast: How Mortgage Lenders Can Navigate a Tight Market

In the latest episode of “The Chrisman Commentary” podcast, Experian experts explore how lenders can navigate a tight mortgage market.

Published: November 13, 2024 by Ted Wentzel
Accelerating the Modeling Lifecycle with Experian Assistant

Our most recent AI innovation, Experian Assistant, is redefining how financial organizations improve productivity with data-driven insights.

Published: November 12, 2024 by Brian Funicelli
Maximizing Lending Precision: Why Annual Model Validations Matter

How can lenders ensure they’re making the most accurate and fair lending decisions? The answer lies in consistent model validations.

Published: November 11, 2024 by Alan Ikemura
New AI Tools Facilitate Deed Fraud

AI is significantly transforming the landscape of real estate fraud, enabling criminals to execute schemes like deed theft with greater ease.

Published: November 8, 2024 by Alex Lvoff
Optimizing Prescreen Targeting: A Strategic Approach

Prescreen targeting solutions have evolved significantly, offering a competitive edge through more precise and impactful outreach strategies.

Published: November 7, 2024 by Masood Akhtar
Effective Identity Risk Management: Protect Your Business and Your Consumers

By implementing effective identity risk management, financial institutions can protect themselves and their consumers from identity fraud.

Published: November 5, 2024 by Brian Funicelli
Generational Preferences: How Gen Z, Millennials, Gen X, and Boomers Shape the Automotive Market

Summary:  Gen Z, Millennials, Gen X, and Boomers each have unique automotive buying preferences and your strategies to reach each generation should reflect these preferences. The automotive landscape is shaped by the distinct preferences of different generations. From Gen Z to Boomers, each generation brings unique buying habits that automotive marketers must understand to stay competitive. Below is a brief overview of the key insights from the latest reports on Gen Z, Millennials, Gen X, and Boomers. To learn more about how to market to each generation, download the respective playbook. Gen Z (Born 1996–2015) Gen Z buyers are digital natives who prefer compact vehicles. The Honda Civic leads in market share for this group, showcasing their preference for smaller, fuel-efficient cars. They rely heavily on digital platforms for their research, with 73% of impressions delivered through Connected TV (CTV). Millennials (Born 1981–1995) Millennials value technology and eco-friendly options. Crossovers (CUVs) are their top choice, making up 50.2% of new vehicle registrations. Electric and hybrid vehicles are also popular, reflecting their environmental consciousness. Popular models include the Honda Civic and Toyota RAV4. Gen X (Born 1965–1980) Gen X buyers favor practicality and reliability, gravitating toward SUVs and trucks. The Ford F-150 is the top model among this group, and they are more likely to invest in luxury or exotic vehicles than younger generations. Boomers (Born 1946–1964) Boomers remain loyal to traditional brands, with a strong preference for non-luxury and luxury cars, such as the Honda CR-V and Ford F-150. They also favor gas-powered vehicles over electric, though hybrid options are gaining ground. Summary Understanding generational differences is crucial to developing effective marketing strategies that resonate with each group’s unique preferences. For a more detailed generational analysis, download the full report. Experian Automotive is here to help you with your marketing needs. If you’d like to learn more about our solutions and how we can support you, contact us below.

Published: November 4, 2024 by Kirsten Von Busch
Unlock the Power of Open Banking: Insights from Our Latest Webinar

Here’s a snippet from our open banking webinar’s Q&A session with Ashley Knight, Senior Vice President of Product Management.

Published: October 29, 2024 by Laura.Burrows@experian.com
What Is Mobile Identity Verification?

Mobile identity verification confirms the legitimacy of users accessing services via their mobile device.

Published: October 29, 2024 by Julie.JLee@experian.com
Report: State of the Economy, October 2024

Take a deep dive into this month's economic and credit data, including trends in originations, retail sales, and consumer sentiment.

Published: October 23, 2024 by Josee Farmer

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