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Our behavioral analytics solutions help you stop fraud rings, fraud bots, and other third-party fraud attacks.
Consumers' financial behaviors are constantly changing. Event triggers enable lenders to quickly respond before their portfolio takes a hit.
With cyber threats intensifying and data breaches rising, understanding how to respond to incidents is more important than ever. In this interview, Michael Bruemmer, Head of Global Data Breach Resolution at Experian, is joined by Matthew Meade, Chair of the Cybersecurity, Data Protection & Privacy Group at Eckert Seamans, to discuss the realities of data breach response. Their session, “Cyber Incident Response: A View from the Trenches,” brings insights from the field and offers a preview of Experian's 2025 Data Breach Industry Forecast, including the role of generative artificial intelligence (AI) in data breaches. From the surge in business email compromises (BEC) to the relentless threat of ransomware, Bruemmer and Meade dive into key issues facing organizations big and small today. Drawing from Experian's experience handling nearly 5,000 breaches this year, Bruemmer sheds light on effective response practices and reveals common pitfalls. Meade, who served as editor-in-chief for the Sedona Conference’s new Model Data Breach Notification Law, explains the implications of these regulatory updates for organizations and highlights how standardized notification practices can improve outcomes. Bruemmer and Meade’s insights offer a proactive guide to tackling tomorrow’s cyber threats, making it a must-listen for anyone aiming to stay one step ahead. Listen to the full interview for a valuable look at both the current landscape and what's next. Click here for more insight into safeguarding your organization from emerging cyber threats.
Account farming is the process of creating and cultivating multiple user accounts, often using fake or stolen identities.
In the latest episode of “The Chrisman Commentary” podcast, Experian experts explore how lenders can navigate a tight mortgage market.
Our most recent AI innovation, Experian Assistant, is redefining how financial organizations improve productivity with data-driven insights.
Precision Targeting in the Streaming Era: A Game-Changer for Automotive Advertisers
Apply Automotive TagTo ensure that advertising campaigns deliver results, automotive marketers must have a robust measurement strategy.
How can lenders ensure they’re making the most accurate and fair lending decisions? The answer lies in consistent model validations.
AI is significantly transforming the landscape of real estate fraud, enabling criminals to execute schemes like deed theft with greater ease.
Prescreen targeting solutions have evolved significantly, offering a competitive edge through more precise and impactful outreach strategies.
Effective Identity Risk Management: Protect Your Business and Your Consumers
Fraud & Identity ManagementBy implementing effective identity risk management, financial institutions can protect themselves and their consumers from identity fraud.
Generational Preferences: How Gen Z, Millennials, Gen X, and Boomers Shape the Automotive Market
Apply Automotive TagSummary: Gen Z, Millennials, Gen X, and Boomers each have unique automotive buying preferences and your strategies to reach each generation should reflect these preferences. The automotive landscape is shaped by the distinct preferences of different generations. From Gen Z to Boomers, each generation brings unique buying habits that automotive marketers must understand to stay competitive. Below is a brief overview of the key insights from the latest reports on Gen Z, Millennials, Gen X, and Boomers. To learn more about how to market to each generation, download the respective playbook. Gen Z (Born 1996–2015) Gen Z buyers are digital natives who prefer compact vehicles. The Honda Civic leads in market share for this group, showcasing their preference for smaller, fuel-efficient cars. They rely heavily on digital platforms for their research, with 73% of impressions delivered through Connected TV (CTV). Millennials (Born 1981–1995) Millennials value technology and eco-friendly options. Crossovers (CUVs) are their top choice, making up 50.2% of new vehicle registrations. Electric and hybrid vehicles are also popular, reflecting their environmental consciousness. Popular models include the Honda Civic and Toyota RAV4. Gen X (Born 1965–1980) Gen X buyers favor practicality and reliability, gravitating toward SUVs and trucks. The Ford F-150 is the top model among this group, and they are more likely to invest in luxury or exotic vehicles than younger generations. Boomers (Born 1946–1964) Boomers remain loyal to traditional brands, with a strong preference for non-luxury and luxury cars, such as the Honda CR-V and Ford F-150. They also favor gas-powered vehicles over electric, though hybrid options are gaining ground. Summary Understanding generational differences is crucial to developing effective marketing strategies that resonate with each group’s unique preferences. For a more detailed generational analysis, download the full report. Experian Automotive is here to help you with your marketing needs. If you’d like to learn more about our solutions and how we can support you, contact us below.
Here’s a snippet from our open banking webinar’s Q&A session with Ashley Knight, Senior Vice President of Product Management.
Mobile identity verification confirms the legitimacy of users accessing services via their mobile device.
Take a deep dive into this month's economic and credit data, including trends in originations, retail sales, and consumer sentiment.