New card limits increase only for top credit tiers

April 17, 2014 by Stacie Baker

Bankcard originations had a 32 percent year-over-year increase in Q4 2013 ($61 billion to $81 billion). However, average new card limits increased only for the super-prime and prime credit tiers. Average new card limits for the near-prime, subprime and deep-subprime credit tiers decreased year-over-year.

Data for this article was sourced from Experian’s IntelliViewSM, a Web-based data query, analysis and reporting tool