Although it’s hard to imagine, some synthetic identities are being used for purposes other than fraud. Here are 3 types of common synthetic identities and why they’re created: Bad — To circumvent lag times and delays in establishing a legitimate identity and data footprint. Worse — To “repair” credit, hoping to start again with a higher credit rating under a new, assumed identity. Worst — To commit fraud by opening various accounts with no intention of paying those debts or service fees. While all these synthetic identity types are detrimental to the ecosystem shared by consumers, institutions and service providers, they should be separated by type — guiding appropriate treatment. Learn more in our new white paper produced with Whitepages Pro, Fighting synthetic identity theft: getting beyond Social Security numbers. Download now>
With 16.7 million reported victims of identity fraud in 2017 (that’s 6.64 percent of the U.S. population), it was another record year for the number of fraud victims. And as online and mobile transaction growth continued to significantly outpace brick-and-mortar growth, criminal attacks also grew rapidly. This past year, we saw an increase of more than 30 percent in e-commerce fraud attacks compared with 2016. As we’ve done over the past three years, Experian® analyzed millions of online transactions to identify fraud attack rates for both shipping and billing locations across the United States. We looked at several data points, including geography and IP address, to help businesses better understand how and where fraud is being perpetrated so they can better protect against it. The 2017 e-commerce fraud attack rate analysis shows: Delaware and Oregon continue to be the riskiest states for both billing and shipping fraud. Delaware; Oregon; Washington, D.C.; Florida; and Georgia are the top five riskiest states for billing fraud. Delaware, Oregon, Florida, New York and California are the top five riskiest states for shipping fraud, accounting for 50 percent of total fraud attacks. South El Monte, Calif., is the riskiest city overall, with an increase in shipping fraud of approximately 230 percent. Shipping fraud most often occurs near major airports and seaports due to reshippers and freight forwarders that receive domestic goods and often send them overseas. When a transaction originates from an international IP address, shipping fraud is 6.7 times likelier than the average, while billing fraud becomes 7.1 times likelier. Where is e-commerce fraud happening? Typically, the highest-risk areas for fraud are in ZIP™ codes and cities near large ports of entry or airports. These are ideal locations to reship fraudulent merchandise, enabling criminals to move stolen goods more effectively. Top 10 riskiest billing ZIP™ codes Top 10 riskiest shipping ZIP™ codes 97252 Portland, OR 97079 Beaverton, OR 33198 Miami, FL 33122 Miami, FL 33166 Miami, FL 91733 South El Monte, CA 33122 Miami, FL 97251 Portland, OR 77060 Houston, TX 97250 Portland, OR 33195 Miami, FL 33166 Miami, FL 97250 Portland, OR 97252 Portland, OR 97251 Portland, OR 33198 Miami, FL 33191 Miami, FL 33195 Miami, FL 97253 Portland, OR 33192 Miami, FL Source: Experian.com Source: Experian.com What’s more, many of the riskiest ZIP™ codes and cities experience a high volume of transactions originating from international IP addresses. In fact, the top 10 riskiest ZIP codes overall tend to experience fraudulent activity from numerous countries overseas, including China, Venezuela, Taiwan and Hong Kong, and Argentina. These fraudsters tend to implement complex fraud schemes that can cost businesses millions of dollars in fraud losses. Additionally, the analysis shows that traffic coming from a proxy server — which could originate from domestic and international IP addresses — is 74 times riskier than the average transaction. The problem The increase in e-commerce fraud attacks shouldn’t come as a huge surprise. The uptick in data breaches, merchants’ continued adoption of EMV-enabled terminals to protect against counterfeit card fraud and the abundance of consumer data on the dark web means that information is even more accessible to criminals. This enables them to open fraudulent accounts, take over legitimate accounts and submit fraudulent transactions. Another reason for the increase is automation. In the past, criminals needed a strong understanding of fraud methods and technology, but they can now bring down an entire organization by simply downloading a file and automating the submission of thousands of applications or transactions simultaneously. Since fraudsters need to make these transactions appear as normal as possible, they often leverage the cardholder’s actual billing details with slight differences, such as e-mail address or shipping location. Unfortunately, the mass availability of compromised data and the abundance of fraudsters makes it increasingly challenging to identify and separate legitimate customers from attackers across the country. Because of the widespread prevalence of fraud and data compromises, we don’t see billing fraud concentrated in just one region of the country. In fact, the top five states for billing fraud make up only about 18 percent of overall fraud attacks. Top 5 riskiest billing fraud states Top 5 riskiest shipping fraud states State Fraud attack rate State Fraud attack rate Delaware 93.4 Delaware 195.9 Oregon 86.1 Oregon 170.1 Washington, D.C. 46.5 Florida 45.1 Florida 39.2 New York 37.3 Georgia 31.5 California 32.6 Source: Experian.com Source: Experian.com Prevention and protection need to be the priority As businesses get a better understanding of how and where fraud is perpetrated, they can implement proactive strategies to detect and prevent attacks, as well as protect payment information. While no one single strategy can address the entire scope of fraud, there are advanced data sets and technology — such as device intelligence, behavioral and physical biometrics, document verification and entity resolution — that can help businesses make better fraud decisions. Fortunately, consumers can also play a major role in safeguarding their information. In addition to regularly checking their credit reports and bank/credit card statements for fraudulent activity, consumers can limit the data they share on social networking sites, where attackers often begin when perpetrating identity fraud. While we continue to help both organizations and consumers limit their exposure to e-commerce fraud, we anticipate that criminals will attempt more sophisticated fraud schemes. But businesses can stay ahead of the curve. This comes down to having a keen understanding of how fraud is being perpetrated, as well as leveraging data, technology and multiple layered strategies to better recognize legitimate customers and make more precise fraud decisions. View our e-commerce fraud heat map and download the top 100 riskiest ZIP codes in the United States. Experian is a nonexclusive full-service provider licensee of the United States Postal Service®. The following trademark is owned by the United States Postal Service®: ZIP. The price for Experian’s services is not established, controlled or approved by the United States Postal Service.
Managing your customer accounts at the identity level is ambitious and necessary, but possible Identity-related fraud exposure and losses continue to grow. The underlying schemes have elevated in complexity. Because it’s more difficult to perpetrate “card present” fraud in the post–chip-and-signature rollout here in the United States, bad guys are more motivated and getting better at identity theft and synthetic identity attacks. Their organized nefarious response takes the form of alternate attack vectors and methodologies — which means you need to stamp out any detected exposure point in your fraud prevention strategies as soon as it’s detected. Experian’s recently published 2018 Global Fraud and Identity Report suggests two-thirds, or 7 out of every ten, consumers want to see visible security protocols when they transact. But an ever-growing percentage of them, fueled in no small part by those tech-savvy millennials, expect to be recognized with little or no friction. In fact, 42 percent of the surveyed consumers who stated they would do more transactions online if there weren’t so many security hurdles to overcome were — you guessed it — millennials. So how do you implement identity and account management procedures that are effective and, in some cases, even obvious while being passive enough to not add friction to the user experience? In other words, from the consumer’s perspective, “Let me know you know me and are protecting me but not making it too difficult for me when I want to access or manage my account.” Let’s get one thing out of the way first. This isn’t a one-time project or effort. It is, however, a commitment to the continued informing of your account management strategies with updated identity intelligence. You need to make better decisions on when to let a low-risk account transaction (monetary or nonmonetary) pass and when to double down a bit and step up authentication or risk assessment checks. I’d suggest this is most easily accomplished through a single, real-time access point to myriad services that should, at the very least, include: Identity verification and reverification checks for ongoing reaffirmation of your customer identity data quality and accuracy. Know Your Customer program requirements, anyone? Targeted identity risk scores and underlying attributes designed to isolate identity theft, first-party fraud and synthetic identity. Fraud risk comes in many flavors. So must your analytics. Device intelligence and risk assessment. A customer identity is no longer just their name, address, Social Security number and date of birth. It’s their phone number, email address and the various devices they use to access your services as well. Knowing how that combination of elements presents itself over time is critical. Layered passive or more active authentication options such as document verification, biometrics, behavioral metrics, knowledge-based verification and alternative data sources. Ongoing identity monitoring and proactive alerting and segmentation of customers whose identity risk has shifted to the point of required treatment. Orchestration, workflow and decisioning capabilities that allow your team to make sense of the many innovative options available in customer recognition and risk assessment — without a “throw the kitchen sink at this problem” approach that will undoubtedly be way too costly in dollars spent and good customers annoyed. Fraud attacks are dynamic. Your customers’ perceptions and expectations will continue to evolve. The markets you address and the services you provide will vary in risk and reward. An innovative marketplace of identity management services can overwhelm. Make sure your strategic identity management partner has good answers to all of this and enables you to future-proof your investments.
Identify your customers to spot fraud. It’s a simple concept, but it’s not so simple to do. In our 2018 Global Fraud and Identity Report, we found that consumers expect to be recognized and welcomed wherever and whenever they do business. Here are some other interesting findings regarding recognition and fraud: 66% of consumers surveyed appreciate seeing visible security when doing business online because it makes them feel protected. 75% of businesses want security measures that have little impact on consumers. More than half of businesses still rely on passwords as their top form of authentication. Even though you can’t see your customers face-to-face, the importance of being recognized can’t be overemphasized. How well are you recognizing your customers? Can you recognize your customers?
From malware and phishing to expansive distributed denial-of-service attacks, the sophistication, scale and impact of cyberattacks have evolved significantly in recent years. Mitigate risk by employing these best practices: Manage third-party risks. Regularly review response plans. Opt in to software updates. Educate, educate, educate. Organizations must adopt stronger, more advanced technical solutions to protect sensitive data. While enhanced technology is necessary for defending against data breaches, it can’t work independently. Learn more
While it’s important to recognize synthetic identities when they knock on your door, it’s just as important to conduct regular portfolio checkups. Every circumstance has unique parameters, but the overarching steps necessary to mitigate fraud from synthetic IDs remain the same: Identify current and near-term exposure using targeted segmentation analysis. Apply technology that alerts you when identity data doesn’t add up. Differentiate fraudulent identities from those simply based on bad data. Review front- and back-end screening procedures until they satisfy best practices. Achieve a “single customer view” for all account holders across access channels — online, mobile, call center and face-to-face. With the right set of analytics and decisioning tools, you can reduce exposure to fraud and losses stemming from synthetic identity attacks at the beginning and across the Customer Life Cycle. Learn more
Millions of Americans placed a credit freeze or restricted access to their credit file in recent months to keep identity thieves at bay. Credit freezes keep any new creditors from seeing a consumer’s credit file, which makes it nearly impossible for hackers to open new accounts fraudulently. But a credit freeze can also be problematic for consumers when they are finally ready to consider new credit products and loans. We’ve heard from credit unions and other lenders about sharing best practices to help streamline the process for consumers who want to permanently or temporarily lift the freeze to apply for a legitimate line of credit. Following are the three ways to help clients with a frozen Experian report quickly and efficiently allow access. Unfreeze account: This will remove the freeze entirely from the consumer’s credit report so that it may be accessed with the consumer’s permission. To do this, the consumer will need to contact Experian online, by phone or mail and provide his unique personal identification number (PIN) code—provided when the consumer froze his account—to un-freeze the report. Thaw account: An action that will temporarily remove the freeze for a timeframe determined by the consumer. The consumer should contact Experian online, by phone, or mail and provide his unique PIN code to thaw the report. Grant a creditor one-time access: A consumer may provide a different/temporary PIN to a lender to access the report just once. The PIN can be emailed to the consumer, presented on screen if the consumer is online, or provided on the phone or by mail. Typically, a consumer’s request to thaw or un-freeze his credit file online or by phone will thaw or un-freeze the file within minutes. Download Checklist Experian can be reached: Online: www.experian.com/freeze Phone: 888-397-3742 Mail: P.O. Box 9554, Allen, Texas 75013 Remember, if a consumer has a frozen credit file with all three credit reporting agencies, he will need to contact each agency to enable access to his report.
June 2018 will mark the one-year anniversary of the National Institute of Standards and Technology (NIST) release of Special Publication 800-63-3, Digital Identity Guidelines. While federal agencies are the most directly impacted, this guidance signals a seismic shift in identity proofing across the entire ecosystem of consumers, private sector businesses and public sector agencies. It’s the clearest claim I’ve seen to date that traditional, and rather basic, personally identifiable information (PII) verification should no longer be trusted for remote user interaction. For those of us in the fraud and identity space, this isn’t a new revelation, but one we as an industry have been dealing with for years. As the data breach floodgates continue to be pushed further open, PII is a commodity for the fraudsters, evident in PII prices on the dark web, which are often lower than your favorite latte. Identity-related schemes have increased due to fraud attacks shifting away from card compromise (due to the U.S. rollout of chip-and-signature cards), double-digit growth in online and mobile consumer channels, and high-profile fraud events within both the public and private sector. It’s no shock that NIST has taken a sledgehammer to previous guidance around identity proofing and replaced it with an aggressive and rather challenging set of requirements seemingly founded in the assumption that all PII (names, addresses, dates of birth, Social Security numbers, etc.) is either compromised or easily can be compromised in the future. So where does this leave us? I applaud the pragmatic approach to the new NIST standards and consider it a signal to all of us in the identity marketplace. It’s aggressive and aspirational in raising the bar in identity proofing and management. I welcome the challenge in serving our public sector clients, as we have done for nearly a decade. Our innovative approach to layered levels of identity verification, validation, risk assessment and monitoring adhere to the recommendations of the new NIST standards. I do, however, recommend that any institution applying these standards to their own processes and applications ensure they place equal focus on comparable alternatives for those addressable populations and users who are likely to either opt out of, or fail, initial verification steps stringently aligned with the new requirements. While too early to accurately forecast, it’s relatively safe to assume that the percentage of the population “falling out of the process” may easily be counted in the double digits. It’s only through advanced analytics and technology reliant on a significant breadth and depth of identity data and observations that we can provide trust and confidence across such a diverse population in age, demographics, expectations and access.
I recently sat down with Kathleen Peters, SVP and Head of Fraud and Identity, to discuss the state of fraud and identity, the pace of change in the space and her recent inclusion in the Top 100 influencers in Identity by One World Identity. ----------- Traci: Congratulations on being included on the Top 100 influencers list. What a nice honor. Kathleen: Yes, thank you. It is a nice honor and inspiring to be included among some great innovators in the industry. The list includes entrepreneurs to leaders of large organizations like us. It’s a nice mix across all facets of identity. T: Tell me about your role. How long have you been at Experian? K: I lead the team that defines the product strategy for our global fraud and ID portfolio. I’ve been with Experian just over four years, joining soon after we acquired 41st Parameter®. T: What was your first job? K: My first job out of college was with Motorola in Chicago. I was an electrical engineer, working on advanced cellphone technology. T: They were not able to keep up with the market? K: The entire industry was caught by the introduction of the iPhone. All the major cellphone companies were impacted — Nokia, Ericsson, Siemens and others. Talk about disrupting an industry. T: Yeah. These are great examples of how the disrupters have taken out the initial companies. Certainly, Motorola, Nokia, those companies. Even RIM Blackberry, which redefined the digital or cellular space, has all but disappeared. K: Yes, exactly. It was interesting to watch RIM Blackberry when they disrupted Motorola’s pager business. Motorola had a very robust pager line. Even then they had a two-way pager with a keyboard. They just missed the idea of mobile email completely. It’s really, really fascinating to look back now. T: Changing the subject a little, what motivates you to get out of bed in the morning? K: One of my favorite questions. I’m a very purpose-driven person. One of the things I really like about my role and one of the reasons I came to Experian in the first place is that I could see this huge potential within the company to combine offline and online identity information and transaction information to better recognize people and stop fraud. T: What do you see as the biggest threat to organizations today? K: I would have to say the pace of change. As we were just talking about, major industries can be disrupted seemingly overnight. We’re in the midst of a real digital transformation in how we live, how we work, how we share information and even how we share money. The threat to companies is twofold. One is the “friendly fire” threat, like the pace of change, disrupters to the market, new ways of doing things and keeping pace with that innovation. The second threat is that with digitization comes new types of security and fraud risks. Today, organizations need to be ever-vigilant about their security. T: How do you stay ahead of that pace of change? K: Well, my husband and I have lived in Silicon Valley since 1997. Technology and innovation are all around us. We read about it and we hear about it in the news. We engage with our neighbors and other people who we meet socially and within our networks. You can’t help but be immersed in it all the time. It certainly influences the way we go about our lives and how we think and act and engage as a family. We’re all technically curious. We have two kids, and our neighborhood high school, Homestead High, is the same high school Steve Jobs went to. It’s fun that way. T: Definitely. What are some of the most effective ways for businesses to combat the threat of fraud? K: I firmly believe that nowadays it all needs to start with identity. What we’ve found — and confirmed through research in our recent Global Fraud Report, plus conversations I’ve had with clients and analysts — is that if you can better recognize someone, you’ll go a long way to prevent fraud. And it does more than prevent fraud; it provides a better experience for the people you’re engaged with. Because once you recognize an individual, that initiates a trusted relationship between the two of you. Once people feel they’re in a trusted relationship, whether it’s a social relationship or a financial transaction, whatever the relationship is — once you feel trusted, you feel safe, you feel protected. And you’re more likely to want to engage again in the future. I believe the best thing organizations can do is take a multilayered approach to authenticating and identifying people upfront. There are so many ways to do this digitally without disrupting the consumer, and this is the best opportunity for businesses. If we collectively get that right, we’ll stop fraud. T: What are some of the things Experian is focusing on to help businesses stop fraud? K: We’ve focused on our CrossCore® platform. CrossCore is a common access and decisioning capability platform that allows the combining and layering of many different approaches — some active, some passive — to identify a customer in a transaction. You can incorporate things like biometrics and behavioral attributes. You can incorporate digital information about the device you’re engaging with. You can layer in online and offline identity information, like that from our Precise ID® product. CrossCore also enables you to layer in other digital attributes and alternative data such as email address, phone number and the validity of that phone number. CrossCore provides a great opportunity for us to showcase innovation, whether that comes from a third-party partner or even from our own Experian DataLabs. T: How significant do you see machine learning moving forward? K: Machine learning, it has all kinds of names, right? I think of machine learning, artificial intelligence, data robotics, parallel computing — all these things are related to what we used to call big data processing, but that’s not really the trendy term anymore. The point is that there is so much data today. There’s a wealth of data from all different sources, and as a society we’re producing it in exponential volumes. Having more and more and more data is not useful if you can’t derive insights from it. That’s why machine learning, augmented with human intervention or direction, is the best way forward, because there’s so much data out there available in the world now. No matter what problem we’re trying to solve, there’s a wealth of data we can amass, but we need to make sense of it. And the way to make sense of massive amounts of data in a reasonable amount of time is by using some sort of artificial intelligence, or machine learning. We’re going to see it in all kinds of applications. We already are today. So, while I think of machine learning as a generic term, I do think it’s going to be with us for a while to quickly compute and derive meaningful insights from the massive amounts of data all around us. T: Thanks, okay. Last question, and I hope a little fun. How would you describe yourself in one word? K: Curious. T: Ah, that’s a good choice. K: I am always curious. That’s why I love living where I live. It’s why I like working in technology. I’ve always wondered how things work, how we might improve on them, what’s under the hood. Why people make the decisions they do. How does someone come up with this? I’m always curious. T: Well, thank you for the time, and congrats again on being included in the Top 100 influencers in Identity.
Experian® is honored to be an MRC Technology Award nominee. But we can’t win the MRC People’s Choice Award without your help! The annual MRC Technology Awards recognize the most elite solution providers making significant contributions in the fraud, payments and risk industries. CrossCore® is the first smart, open, plug-and-play platform for fraud and identity services. We know, and our clients agree, that it delivers a better way to modify strategies quickly, catch fraud faster, improve compliance and enhance the customer experience. Need further convincing? Here are the top 3 reasons you should vote for CrossCore. Reason 1: common access Manage your entire fraud and identity portfolio. Start immediately by turning on Experian services through a single integration. Connect to services quickly with a common, flexible API. Reason 2: open approach Control the data being used in decisions. CrossCore supports a best-in-class approach to managing a portfolio of services that work together in any combination — including Experian solutions, third-party services and client systems — delivering the level of confidence needed for each transaction. Reason 3: workflow decisioning Act quickly and adapt to new risks with built-in strategy design and workflow capabilities. You can precisely tailor strategies based on transaction type or risk threshold. Make changes dynamically, with no downtime. We hope you’ll vote for CrossCore as a better way to manage fraud prevention and identity services.
The multitude of modern fraud strategies available today necessitates applying an appropriate level of confidence to increase the likelihood of catching fraudsters without disrupting legitimate customers’ experiences. This approach is known as “rightsizing” your fraud solution. Here’s how fraud detection rates can be improved while reducing the number of false positives and disruption of legitimate customers: A right-size approach means tackling your fraud problem with a highly tailored solution that enables your business rather than crippling it. Next week, we’ll discuss this forward-looking approach to fighting fraud, or you can jump ahead and read our latest tip sheet. Tip sheet>
Cybersecurity has become one of the most significant issues impacting international security and political and economic stability. Our new report, Data Breach Industry Forecast 2018, outlines 5 predictions for the data breach industry in the coming year. Here are 3: The U.S. may experience its first large-scale attack on critical infrastructure, causing disruption for governments, companies and private citizens. Failure to comply with the new EU regulations will result in large penalties for U.S. companies. Attackers will use artificial intelligence to render traditional multifactor authentication methods useless. Read all five predictions>
Experian on the State of Identity podcast In today’s environment, any conversation on the identity management industry needs to include some mention of synthetic identity risk. The fact is, it’s top of mind for almost everyone. Institutions are trying to scope their risk level and identify losses, while service providers are innovating ways to solve the problem. Even consumers are starting to understand the term, albeit via a local newscast designed to scare the heck out of them. With all this in mind, I was very happy to be invited to speak with Cameron D’Ambrosi at One World Identity (OWI) on the State of Identity podcast, focusing on synthetic identity fraud. Our discussion focused on some of the unique findings and recommended best practices highlighted in our recently published white paper on the subject, Synthetic identities: getting real with customers. Additionally, we discussed how a lack of agreement on the definition and size of the synthetic identity problem further complicates the issue. This all stems from inconsistent loss reporting, a lack of confirmable victims and an absence of an exact definition of a synthetic identity to begin with. Discussions must continue to better align us all. I certainly appreciate that OWI dedicated the podcast to this subject. And I hope listeners take away a few helpful points that can assist them in their organization’s efforts to better identify synthetic identities, reduce financial losses and minimize reputation risks.
Sophisticated criminals work hard to create convincing, verifiable personas they can use to commit fraud. Here are the 3 main ways fraudsters manufacture synthetic IDs: Credit applications and inquiries that build a synthetic credit profile over time. Exploitation of authorized user processes to take over or piggyback on legitimate profiles. Data furnishing schemes to falsify regular credit reporting agency updates. Fraudsters are highly motivated to innovate their approaches rapidly. You need to implement a solution that addresses the continuing rise of synthetic IDs from multiple engagement points. Learn more
The sheer range of dynamic and emerging fraud tactics can impede agencies from achieving security. These threats must be met with a variety of identity proofing and management tactics. Without monitoring, performance assessments and tuning, a singular and static identity proofing strategy can be exposed by evolving schemes and the use of high-quality compromised identity data. Traditional verification and validation parameters alone are simply too obtuse and can be circumvented easily by those with criminal intent. Static rules based on overly simplistic verification and validation checks can be outsmarted by intelligent fraudsters. Conversely, those same static rules must also have built-in mechanisms to accommodate true-name users who initially may not meet that criteria for identity proofing. Vast and diverse user populations, more arduous — and arguably more difficult to achieve — digital identity guidelines put forth by the National Institute of Standards and Technology, and operational constraints all pose significant challenges for government. But there are ways for government to modernize identity proofing successfully. Modern fraud and identity strategies There are many emerging trends and best practices for modern fraud and identity strategies, including: Applying right-sized fraud and identity proofing solutions. To reduce user friction or service disruption and manage fraud risk appropriately, agencies need to apply fraud mitigation strategies. Such strategies reflect the cost, measured risk and level of confidence, as well as compliance needed, for each interaction. This is called right-sizing the fraud solution. For example, agencies can cater a fraud solution that ensures a seamless experience when a citizen is calling a service center, versus an online interaction, versus a face-to-face one. Maintaining a universal view of the user. Achieved by employing a diverse breadth and depth of data assets and applied analytics, this tactic is the core of modern fraud mitigation and identity management. Knowing the individual user extends beyond a traditional 360-degree view. It means having knowledge of a person’s offline and online behavior, not only with your agency, but also with other agencies with which that user has a relationship. Expanding user view through a blended ecosystem. Increasingly, agencies are participating in a blended ecosystem — working with vendors, peer agencies and partners. There exists a collaborative culture in identity and fraud management that doesn’t exist in more competitive commercial environments. Fraudsters easily share information with one another, so those combatting it need to share information as well. Achieving agility and scale using service-based models. More agencies are adopting service-based models that provide greater agility and response to dynamic fraud threats, diverse population changes, and evolving compliance requirements or guidance. Service-based identity proofing provides government agencies the benefit of regularly updated data assets, analytics and expertise in strategy design. These assets are designed to respond to fraud or identity intelligence observed across various markets and industries, often protecting proactively rather than reactively. Future-proofing fraud solution choices. Technical and operational resources are always in relatively short supply compared to demand. Agencies need the ability to “code once” in order to expand and evolve their fraud strategies with ease. Future-proofing solutions must also be combined with an ever-changing set of identity proofing requirements and best practices, powered by a robust and innovative marketplace of service providers. The future of identity proofing in the public sector is more than just verifying individual identities. New standards in digital identity proofing are a responsive result of mass data compromise and failures in legacy techniques. Achieving compliant and confident identity assurance requires a layered approach, flexibly designed and orchestrated to accommodate diverse identity assertions, evidence, and contextual invocation of technologies and data assets. Government must now use risk-based approaches and mitigation strategies to identity threats quickly and determine the type of fraud before damage is done. Download our recent report in which we discuss the primary challenges of identity proofing in the public sector and what modernization of identity proofing looks like.