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The Evolving Tenant Screening Practices: New Methods for Verifying Income and Employment

Published: September 8, 2025 by Ted Wentzel

As fraud continues to rise in the rental housing market, tenant screening practices are evolving. In an earlier blog, I explored how Observed Data can provide early indicators of income and employment consistency, offering screening companies a way to reduce reliance on costly or time-intensive verification methods.

 In this follow-up, I explore two additional tools that strengthen the tenant screening process: Research Verifications and AI-powered Document Review. Used together, these solutions enable a layered approach that boosts both efficiency and prevention of fraud.

Modernized Research Verifications

Manual employment and income and employment checks—once the standard for tenant screening—are time-consuming and often inconsistent. Traditionally, screening companies had to reach out directly to employers and request proof of employment. While still useful, this method puts pressure on internal resources and is not always scalable.

 To streamline manual verification, many organizations are partnering with third-party providers, especially those that take a digital-first approach. Outsourcing allows screening companies to delegate outreach, follow-ups, and fraud detection to specialized teams trained in document validation and employer communication. These services deliver the same insights internal teams would gather, while freeing up in-house resources for more strategic initiatives.

By leveraging digital tools such as conversational AI, online forms, and automated workflows—combined with human oversight—digital-first vendors offer a more scalable and cost-effective alternative to fully manual processes. This approach not only reduces operational costs but also shortens turnaround times, helping screening companies respond faster without compromising accuracy or fraud resistance.

Key advantages:[MJ1] 

  • Reduces the burden on internal staff
  • Ensures consistency and fraud awareness in document review
  • Provides a reliable fallback when other verification tools return limited data

This approach is especially valuable when initial data sources yield incomplete results and further confirmation is required.

AI-Enhanced Document Upload and Review

Another common scenario in tenant screening is the submission of income documents by the applicant, often in the form of paystubs or bank statements. Manual review of these documents is prone to error and increasingly vulnerable to sophisticated forgeries, including those generated by artificial intelligence.

AI-powered document analysis tools are now helping screening companies process uploaded documents more securely and efficiently. These platforms typically work by:

  1. Allowing applicants to upload documents through a secure portal
  2. Using AI to scan for signs of tampering, fabrication, or inconsistency
  3. Returning standardized results that are easier to evaluate and compare

By automating the detection of anomalies and potential fraud indicators, these tools reduce the workload for staff while improving the reliability of the review process.

Benefits include:

  • Faster review and turnaround times
  • Improved fraud detection capabilities
  • Greater consistency across applicants

This method is especially useful when traditional employer APIs are unavailable or when screening companies need additional confirmation beyond initial data sources.

A Layered Approach to Verification

By combining different verification methods, screening companies can design workflows that adapt to a wide range of applicant profiles and risk scenarios. A layered strategy might include:

  1. Starting with an inexpensive source of income or employment data to identify likely matches
  2. Using AI-based document review when additional validation is needed
  3. Turning to manual research verifications only when necessary

This cascading process allows screening companies to control costs while maintaining a strong defense against fraud. It also ensures that higher-cost methods are used only when the earlier steps do not provide enough confidence to proceed.

Modern Challenges Require Modern Solutions

Fraud in tenant screening is increasing rapidly. According to industry surveys, over 93 percent of screening companies have encountered fraud in the past year, and the majority have dealt with falsified income documentation. Traditional approaches, especially manual review, are no longer sufficient on their own.

By rethinking verification strategies and incorporating modern tools like outsourced research verification and AI-enhanced document review, screening companies can reduce risk, improve efficiency, and better prioritize their resources.


Learn More

For organizations interested in implementing these types of verification tools, several providers—including Experian—offer services designed to support this layered approach. These solutions can help screening companies strike the right balance between cost, compliance, and fraud resistance. To learn more, visit experian.com/verify.


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Tenant screening fraud is rising, with falsified paystubs and AI-generated documents driving risk. Learn how income and employment verification tools powered by observed data improve fraud detection, reduce costs, and streamline tenant screening.

Published: September 4, 2025 by Ted Wentzel

Executive Summary The July 2025 housing market reveals a landscape of shifting consumer behaviors, evolving lender strategies, and continued strength in borrower performance—especially within home equity. Origination volumes have dipped slightly, but direct marketing, particularly through Invitation to Apply (ITA) campaigns, is accelerating. As key players exit the space, gaps are opening across both marketing and origination, creating clear opportunities for agile institutions. This phase signals both caution and potential. The winners will be those who refine their marketing, sharpen segmentation, and deploy smarter risk monitoring in real time. TL;DR Risk Profile: Mortgage and HELOC delinquencies remain low. Slight increases in 90+ DPD are not yet cause for concern. Mortgage Originations: Modestly down, but marketing remains aggressive. Invitation to Apply (ITA) volumes outpacing prescreen. Home Equity Originations: Stable originations, competitive marketing volumes. ITA volumes outpacing prescreen similar to mortgage. Opportunity: Targeted direct mail and refined segmentation are growth levers in both mortgage and home equity. Risk Environment: Resilient Yet Watchful Experian’s July data shows both mortgage and home equity delinquencies hovering at historically low levels. Early-stage delinquencies dropped in June, while late-stage (90+ days past due) nudged upward—still below thresholds signaling broader distress. HELOCs followed a similar path. Early-stage movement was slightly elevated but well within acceptable ranges, reinforcing borrower stability even in a high-rate, high-tariff environment. Takeaway: Creditworthiness remains strong, especially for real estate–backed portfolios, but sustained monitoring of 90+ DPD trends is smart risk management. Home Equity: Volume Holds, Competition Resets Home equity lending is undergoing a major strategic reshuffle. With a key market participant exiting the space, a significant share of both marketing and originations is now in flux. What’s happening: Direct mail volumes in home equity nearly match those in first mortgages—despite the latter holding larger balances. ITA volumes alone topped 8 million in May 2025. Total tappable home equity stands near $29.5 trillion, underscoring a massive opportunity.(source: Experian property data.) Lenders willing to recalibrate quickly can unlock high-intent borrowers—especially as more consumers seek cash flow flexibility without refinancing into higher rates.   Direct Mail and Offer Channel Trends The continued surge in ITA campaigns illustrates a broader market pivot. Lenders are favoring: Controlled timing and messaging Multichannel alignment Improved compliance flexibility May 2025 Mail Volumes: Offer Type Mortgage Home Equity ITA 29.2M 25.8M Prescreen 15.6M 19.0M Strategic Insights for Lenders 1. Invest in Personalized Offers Drive better response rates with prescreen or ITA campaigns. Leverage data assets like Experian ConsumerView for ITA’s for robust behavioral and lifestyle segmentation. For prescreen, achieve pinpoint-personalization with offers built on propensity models, property attributes, and credit characteristics. 2. Seize the Home Equity Opening Use urgency-based messaging to attract consumers searching for fast access to equity—without the complexity of a full refi. Additionally, as mentioned above, leverage propensity, credit, and property (i.e. equity) data to optimize your marketing spend. 3. Strengthen Risk Controls Even in a low-delinquency environment, vigilance matters. Account Review campaigns, custom scorecards, and real-time monitoring help stay ahead of rising 90+ DPD segments. 4. Benchmark Smarter Competitive intelligence is key. Evaluate offer volumes, audience segmentation, and marketing timing to refine your next campaign. FAQ Q: What does the exit of a major home equity player mean? A: It leaves a significant gap in both marketing activity and borrower targeting. Lenders able to act quickly can capture outsized share in a category rich with equity and demand. Q: How should lenders respond to the evolving risk profile? A: Continue to monitor performance closely, but focus on forward-looking indicators like trended data, income verification, and alternative credit signals. Conclusion The housing market in July 2025 presents a clear message: the fundamentals are sound, but the strategies are shifting. Those ready to optimize outreach by making smarter use of data will seize a disproportionate share in both mortgage and home equity. Want to stay ahead? Connect with Experian Mortgage Solutions for the insights, tools, and strategies to grow in today’s evolving lending environment.  

Published: August 29, 2025 by Jonathan Reese

Home equity lending has re-emerged as a central theme in the U.S. financial landscape, driven by economic realities and consumer behavior.

Published: August 7, 2025 by Upavan Gupta, Ivan Ahmed

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