Effective collection strategies are critical for the financial health of credit unions. Unlike traditional banks, credit unions often emphasize member relationships and community values, making the collection process more tactful. Crafting a strategy that balances the need for financial stability with member-centric values is essential. Here’s a step-by-step guide on how to create an effective credit union collection strategy. 1. Understand your members The foundation of an effective credit union collection strategy is understanding your members. Credit unions often serve specific communities or groups, and members may face unique financial challenges. By analyzing member demographics, financial behavior, and common reasons for delinquency, you can tailor your approach to be more vigilant and effective. Segment members: Group members based on factors like loan type, payment history, and financial behavior. This allows for targeted communications and outreach strategies. Member communication preferences: Determine how your members prefer to be contacted—whether by phone, email, or in person. This can increase engagement and responsiveness. 2. Prioritize compliance Compliance with regulations is non-negotiable in the collections process. Ensure that your strategy adheres to all relevant laws and guidelines. Fair Debt Collection Practices Act (FDCPA): Ensure that your team is fully trained on the FDCPA and that your practices comply with its requirements. State and local regulations: Be aware of any state or local regulations that may impact your collections process. This could include restrictions on contact methods or times. Internal audits: Regularly conduct internal audits to ensure compliance and identify any areas of risk. 3. Leverage technology for efficiency Technology can streamline the collection process, making it more efficient and a better member experience. Automated reminders: Use automated systems to send reminders before and after payment due dates. This reduces the likelihood of missed payments due to forgetfulness. Data analytics: Use data analytics to identify trends in member behavior, establish a collections prioritization strategy, and predict potential delinquencies. This allows your team to be proactive rather than reactive. Digital communication channels: Implement digital communication options, such as text messages or chatbots to make it easier for members to interact with the credit union. 4. Establish clear communication protocols Early and frequent communication is key to preventing delinquency and managing it when it occurs. Create clear protocols for member communication that prioritize empathy and treatment plans over demands. Early intervention: Reach out to members as soon as they miss a payment. Early intervention can prevent minor issues from escalating. Consistent communication: Ensure that your communication is consistent across all channels. Whether a member receives a call, an email, or a letter, the message should be clear and aligned with the credit union’s values. Human understanding: Train your collections team to use a compassionate tone. Members are more likely to respond positively when they feel understood and respected. 5. Offer flexible payment solutions Flexibility is crucial when working with members who are struggling financially. Offering a range of payment solutions can help members stay on track and reduce the likelihood of default. Customized treatment plans: Offer customizable payment plans that fit the member’s financial situation. This could include lower payments over a longer term or temporary payment deferrals. Loan modifications: In some cases, modifying the terms of the loan—such as extending the repayment period or lowering the interest rate—may be necessary to help the member succeed. Debt consolidation options: If a member has multiple loans, consider offering debt consolidation to simplify their payments and reduce their overall financial burden. 6. Train your collection team Your collection team is the frontline of your strategy. Providing them with the right training and tools is essential for success. Ongoing training: Regularly update your team on the latest regulations, best practices, and communication techniques. This keeps them informed and prepared to handle various situations. Better decision making: Empower your team to make decisions that align with the credit union’s values. This could include offering payment extensions or waiving late fees in certain situations. Regular support: Working in collections can be complex. Provide resources and support to help your team manage stress and maintain a positive attitude. 7. Monitor and adjust your strategy A successful credit union collection strategy is dynamic. Regularly monitor its performance and adjust as needed. Key performance indicators (KPIs): Track KPIs such as delinquency rates, recovery rates, roll-rates and member satisfaction to gauge the effectiveness of your strategy. Member feedback: Survey members who have gone through the collections process. Their insights can help you identify areas for improvement. Continuous improvement: Use data and feedback to continuously refine your strategy. What worked last year may not be as effective today, so staying adaptable is key. Creating an effective credit union collections strategy requires a balance of empathy, effective communication, and compliance. By understanding your members, communicating clearly, offering flexible solutions, leveraging technology, and continuously improving your approach, you can develop a strategy that not only reduces delinquency but also strengthens member relationships. In today’s fiercely competitive landscape, where efficiency and efficacy stand paramount, working with the right partner equipped with innovative credit union solutions can dramatically transform your outcomes. Choosing us for your debt collection needs signifies an investment in premier analytics, advanced debt recovery tools, and unmatched support. Learn more Watch credit union collection chat This article includes content created by an AI language model and is intended to provide general information.
The collections landscape is changing due to shifting consumer behaviors, demands, regulations and an economy that’s in a constant state of flux. As the market evolves, the need for greater insight and analysis grows. Matthew Baltzer, Experian’s Senior Director of Product Marketing, discusses challenges facing the collections industry and how you can continue to build a profitable portfolio. For more information on enhancing your collections strategy, view our full Q&A video. Q: Which macroeconomic trends should debt collectors be the most aware of and why? A:While we are still seeing a reasonably healthy consumer, there are trends to monitor. The first would be employment, which continues to be strong. Laid-off individuals are typically able to move back into the labor force. Second, we're seeing strong consumer spending, with rates higher than in the past three years and high origination activity. A third is declining savings rates. During the pandemic, consumers stored away extra cash, which has since come to a halt. Part of that is likely due to inflation, but it could also point to signs of financial strain. Q: How could these trends impact debt collections strategies moving forward? A: At a portfolio level, they’re good news. The average consumer’s ability to pay has yet to degrade significantly. So, collectors should be able to continue collecting payments. However, six months from now, the impact of inflation and interest rates could take a toll, and settlement offers, or higher upfront payments, may be important tools to consider. Due to increasing interest rates, many households will send money to creditors, leaving less for everyday spending. Q: How has the average consumer been affected by inflation? A: As I mentioned, both consumer spending and overall debt are up. However, when it comes to spending, certain ‘categories’ are more impacted by inflation than others. Of course, home equity and mortgages are higher, which while important, is less impactful for debt collectors. In our recent webinar, ‘Economic Outlook and the Influence on Debt Collections,’ we highlighted the uneven impact inflation has on lower earners in categories such as rent, food and energy. Due to this, collectors may see a rise in delinquency rates, particularly in unsecured personal loans and potentially automotive loans. Q: How should consumers' response to inflation impact collections efforts? A: There may be an increase in opportunities in certain trades, such as utilities, automotive and unsecured personal loans. Are you positioned as an organization to target and serve those markets? For those in the industry, the real potential for an economic weakness should present an opportunity to evaluate your collection strategy. How will you adapt to a 20 to 30% increase in volume? What about working accounts with smaller balances, which we've seen more of since the last larger recession? Experian offers software and decisioning solutions that help debt collectors optimize their strategies for an improved return on investment. Q: What consumer specific data can help lenders better predict distressed consumers? A: As an originator, the first approach to consider should be leveraging new types of data that were not available during the last recession, such as trended, third-party and alternative credit data. Supplementary data can provide leading indicators that risk is increasing before a consumer goes delinquent and their accounts are past due. Additionally, advanced analytics scoring models can help you determine which accounts are more likely to be recoverable. Experian has a new scoring model that uses a complex blend of attributes to assess each trade's history and position in wallet to better predict the likelihood of that account self-curing and separate accounts that need the most attention from those that may need more time. Finally, with accurate consumer contact data, you can enhance your digital engagement strategy and reach the right person, at the right time, on the channel they prefer There’s no time like the present to equip yourself with a successful debt management strategy. With a more holistic consumer view, you can improve account prioritization, predictability and right-party contact rates. Learn more about our debt management solutions here. Watch on-demand webinar
Originally posted by Experian Global News blog At Experian, we have an unwavering commitment to helping consumers and clients manage through this unprecedented period. We are actively working with consumers, lenders, lawmakers and regulators to help mitigate the potential impact on credit scores during times of financial hardship. In response to the urgent and rapid changes associated with COVID-19, we are accelerating and enhancing our financial education programming to help consumers maintain good credit and gain access to the financial services they need. This is in addition to processes and tools the industry has in place to help lenders accommodate situations where consumers are affected by circumstances beyond their control. These processes will be extended to those experiencing financial hardship as a result of COVID-19. As the Consumer’s Credit Bureau, our commitment at Experian is to inform, guide and protect our consumers and customers during uncertain times. With expected delays in bill payments, unprecedented layoffs, hiring freezes and related hardships, we are here to help consumers in understanding how the credit reporting system and personal finance overall will move forward in this landscape. One way we’re doing this is inviting everyone to join our special eight-week series of #CreditChat conversations surrounding COVID-19 on Wednesdays at 3 p.m. ET on Twitter. Our weekly #CreditChat program started in 2012 to help the community learn about credit and important personal finance topics (e.g. saving money, paying down debt, improving credit scores). The next several #CreditChats will be dedicated to discussing ways to manage finances and credit during the pandemic. Topics of these #CreditChats will include methods and strategies for bill repayment, paying down debt, emergency financial assistance and preparing for retirement during COVID-19. “As the consumer’s credit bureau, we are committed to working with consumers, lenders and the financial community during and following the impacts of COVID-19,” says Craig Boundy, Chief Executive Officer of Experian North America. “As part of our nation’s new reality, we are planning for options to help mitigate the potential impact on credit scores due to financial hardships seen nationwide. Our #CreditChat series and supporting resources serve as one of several informational touchpoints with consumers moving forward.” Being fully committed to helping consumers and lenders during this unprecedented period, we’ve created a dedicated blog page, “COVID-19 and Your Credit Report,” with ongoing and updated information on how COVID-19 may impact consumers’ creditworthiness and – ultimately – what people should do to preserve it. The blog will be updated with relevant news as we announce new solutions and tactics. Additionally, our “Ask Experian” blog invites consumers to explore immediate and evolving resources on our COVID-19 Updates page. In addition to this guidance, and with consumer confidence in the economy expected to decline, we will be listening closely to the expert voices in our Consumer Council, a group of leaders from organizations committed to helping consumers on their financial journey. We established a Consumer Council in 2009 to strengthen our relationships and to initiate a dialogue among Experian and consumer advocacy groups, industry experts, academics and other key stakeholders. This is in addition to ongoing collaboration with our regulators. Additionally, our Experian Education Ambassador program enables hundreds of employee volunteers to serve as ambassadors sharing helpful information with consumers, community groups and others. The goal is to help the communities we serve across North America, providing the knowledge consumers need to better manage their credit, protect themselves from fraud and identity theft and lead more successful, financially healthy lives. COVID-19 has impacted all industries and individuals from all walks of life. We want our community to know we are right there with you. Learn more about our weekly #CreditChat and upcoming schedule here. Learn more
Every portfolio has a set of delinquent customers who do not make their payments on time. Truth. Every lender wants to collect on those payments. Truth. But will you really ever be able to recover all of those delinquent funds? Sadly, no. Still, financial institutions often treat all delinquent customers equally, working the account the same and assuming eventually they’ll get their funds. The sentiment to recover is good, but a lot of collection resources are wasted on customers who are difficult or impossible to recover. The good news? There is a better way. Predictive analytics can help optimize the allocation of collection resources by identifying the most effective accounts to prioritize to your best collectors, do not contact and proceed to legal actions to significantly increase the recovery of dollars, and at the same time reduce collection costs. I had the opportunity to recently present at the annual Debt Buyer Association’s International Conference and chat with my peers about this very topic. We asked the room, “How many of you are using scoring to determine how to work your collection accounts?” The response was 50/50, revealing many of these well-intentioned collectors are working themselves too hard, and likely not getting the desired returns. Before you dive into your collections work, you need to respond to two questions: Which accounts am I going to work first? How am I going to work those accounts? This is where scoring enters the scene. A scoring model is a statistical algorithm that assigns a numerical expression based on known information to predict an unknown future outcome. You can then use segmentation to group individuals with others that show the same behavior characteristics and rank order groups for collection strategies. In short, you allow the score to dictate the collection efforts and slope your expenses based on the propensity and expected amount of the consumer to pay. This will inform you on: What type, if any, skip trace tactic you should use? If you should purchase additional data? What intensity you should work the account? With scoring, you will see different performances on different debts. If you have 100 accounts you are collecting on, you’ll then want to find the accounts where you will have the greatest likelihood to collect, and collect the most dollars. I like to say, “You can’t get blood from a stone.” Well the same holds true for certain accounts in your collections pile. Try all you like, but you’ll never recoup those dollars, or the dollars you do recoup will be minimal. With a scoring strategy, you can establish your “hit list” and find the most attractive accounts to collect on, and also match your most profitable accounts with your best collectors. My message to anyone managing a collections portfolio can be summed up in three key messages. You need to use scoring in your business to optimize resources and increase profits. The better data that goes into your model will net you better performance results. Get a compliance infrastructure in place so you can ensure you are collecting the right way and stay out of trouble. The beauty of scores is they tell you what to do. It will help you best match resources to the most profitable accounts, and work smarter, not harder. That’s the power of scoring.