All posts by Trish Radaj
We are thrilled to introduce a new quarterly series, Automotive Consumer Trends & Analysis. For years, Experian has been delivering automotive insights in our...
Today’s OEM marketers, agencies and large dealer groups are under tremendous pressure to connect with consumers across multiple marketing channels. Finding a wide variety...
With used vehicle sales up 13% from 2020 to 2021, and auction volumes at historic lows, obtaining vehicles directly from consumers offers an opportunity...
As I reflect on the past two years and think about how the pandemic impacted the automotive industry, I realized that although it was...
We’ve listened to user requests and created a mobile app that offers a quick and simple way to scan (or enter) a VIN to...
Easily access an Open Recall Report for all your listed inventory whenever you need it and as often as you like. Run the report...
We recently collaborated with our integration partner, TrueCar, to analyze vehicle history data’s impact on online listings. We analyzed millions of records over months...
The automotive marketing world has benefited from cookie-based information to help identify and reach consumers in the market for a vehicle. Now that cookies...
At Experian, we like to share success stories with automotive professionals—especially when it relates to one of our solutions—AutoCheck! Below is a case study...
It’s that time of year. All my tax documents are rolling in and I know I need to start working on my taxes. Like...
Creating a consumer experience where a customer receives a series of relevant and timely content is the goal of omnichannel marketing. OEM marketers work...
As we head into 2022 there continues to be heightened interest in auto auctions. Experian has observed a little cooling in auction activity in...
Successful salespeople know that their busiest time is never when they are selling a lot of cars. They are way busier when they are...
There are over 280M cars and light duty trucks on the road and over 25% have at least one open recall. Do you know...
While dealers wait out the chip shortage, many are looking for new revenue streams and creative ways to maintain profit levels. Dealers understand that...