All posts by Trish Radaj
I love the random “National” holidays that are popping up. Did you know we recently celebrated National Chocolate Chip Cookie Day? It’s no 4th...
As competition for used vehicles remains fierce, dealers must make quick decisions on whether to acquire a potential vehicle—or someone else will. Whether you...
Last month my blog discussed how Building the Perfect Audience is Like Building the Perfect Burger! It was National Hamburger Month, so it seemed...
When acquiring inventory for your used lot, using AutoCheck Vehicle History Reports is like an ‘insurance’ policy! As the industrial-strength vehicle history report, AutoCheck...
We are thrilled to introduce a new quarterly series, Automotive Consumer Trends & Analysis. For years, Experian has been delivering automotive insights in our...
Today’s OEM marketers, agencies and large dealer groups are under tremendous pressure to connect with consumers across multiple marketing channels. Finding a wide variety...
With used vehicle sales up 13% from 2020 to 2021, and auction volumes at historic lows, obtaining vehicles directly from consumers offers an opportunity...
As I reflect on the past two years and think about how the pandemic impacted the automotive industry, I realized that although it was...
We’ve listened to user requests and created a mobile app that offers a quick and simple way to scan (or enter) a VIN to...
Easily access an Open Recall Report for all your listed inventory whenever you need it and as often as you like. Run the report...
We recently collaborated with our integration partner, TrueCar, to analyze vehicle history data’s impact on online listings. We analyzed millions of records over months...
The automotive marketing world has benefited from cookie-based information to help identify and reach consumers in the market for a vehicle. Now that cookies...
At Experian, we like to share success stories with automotive professionals—especially when it relates to one of our solutions—AutoCheck! Below is a case study...
It’s that time of year. All my tax documents are rolling in and I know I need to start working on my taxes. Like...
Creating a consumer experience where a customer receives a series of relevant and timely content is the goal of omnichannel marketing. OEM marketers work...