Marty Miller

As a Senior Automotive Industry Consultant for Experian Automotive, Marty Miller is focused on working with Experian’s automotive clients to help them meet their product and inventory management needs by providing a better understanding of their markets. Miller is a recognized expert in the automotive information industry, with vast experience in the aftermarket area. Before joining Experian in 2009, Miller was an entrepreneurial consultant providing data preparation, analysis and process design to automotive-related companies. He also has experience performing corporate analysis prioritization, sales consulting and product management for R. L. Polk. He holds a bachelor’s degree in computer science from Bowling Green State University in Ohio.

All posts by Marty Miller

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Q4 2020 Aftermarket Trends: Full-Sized Pickups Remain ...

Experian’s Q4 2020 Market Trends Review takes a closer look at aftermarket trends, including the growing sweet spot....

Read More Q4 2020 Aftermarket Trends: Full-Sized Pickups Remain at Top, While Sweet Spot Grows
2020 Year in Review: COVID-19, CUVs and More...

In 2020, new trends emerged, driven by a continued shift in consumer preferences. Let’s take a closer look at how the industry fared during...

Read More 2020 Year in Review: COVID-19, CUVs and More
Younger Generations Propel Auto Industry Changes...

Millennials and Gen Z consumers have proven to be future trend shapers for the auto industry....

Read More Younger Generations Propel Auto Industry Changes
New California Mandate Rekindles Electric Vehicle Buzz...

In late September, California announced a new requirement for the sale of all new passenger vehicles to be zero-emission by 2035. While that’s still...

Read More New California Mandate Rekindles Electric Vehicle Buzz
Data Paves the Road for Aftermarket Opportunity...

While the automotive industry initially took a hit at the onset of COVID-19, things are beginning to rebound. New vehicle registrations are still down...

Read More Data Paves the Road for Aftermarket Opportunity
Insight into the Market Leads the Way to Pandemic Reco...

Staying ahead of the trends and adjusting will support sales growth, while also supporting consumers as they begin to recover from the impact of......

Read More Insight into the Market Leads the Way to Pandemic Recovery
CUVs Gain Market Share While Sweet Spot Grows...

Experian recently released its Q1 2020 Market Trends report, which provides insights about the vehicles on the road and the most popular vehicle...

Read More CUVs Gain Market Share While Sweet Spot Grows
Opportunities to Keep Essential Services’ Vehicles on ...

Essential personnel and organizations are working tirelessly to deliver food and other resources, not to mention, protecting the health and safety of those around...

Read More Opportunities to Keep Essential Services’ Vehicles on the Road
It’s Not Too Early to Think Convertible...

In the past 10 years, consumers begin purchasing convertibles as early as...

Read More It’s Not Too Early to Think Convertible
Electric Vehicles in Operation: Share Still Low as OEM...

Electric vehicles have 2.08 percent of total VIO share through September 30,...

Read More Electric Vehicles in Operation: Share Still Low as OEMs Make Bets on How to Time the Market
King of the Road: Breaking Down the Popularity of Pick...

Pickups are the most common vehicle in operation at 20% share today and hold 16.5% of new vehicle registrations in the market in Q1......

Read More King of the Road: Breaking Down the Popularity of Pickup Trucks
Changes in US Vehicles in Operation: Q1 2019...

There were 276 million vehicles on the road in Q1...

Read More Changes in US Vehicles in Operation: Q1 2019
4-Cylinder Engines Continue to Gain Market Share; Pro...

Beginning with the birth of stock muscle cars, like the Pontiac GTO, vehicles with powerful V8 engines permeated the roads in the 1960s. Given...

Read More 4-Cylinder Engines Continue to Gain Market Share; Providing Drivers with a Combination of Fuel Economy, Improved Performance
Crossovers Continue to Grow in Popularity...

When it comes to new vehicle registration, there is one segment that stands out from the pack: crossover vehicles. According to Experian’s Q4 2018...

Read More Crossovers Continue to Grow in Popularity
Electric Vehicles Continue to Stand Out in the Alterna...

Like every other industry, the automotive market is driven by consumer preferences and behavior. While there are a myriad of options to choose from,...

Read More Electric Vehicles Continue to Stand Out in the Alternative Fuel Type Market