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Credit union loan performance

The State of Credit Unions 2017

In the financial services universe, there is no shortage of players battling for consumer attention and share of wallet. Here’s a look at how one player — credit unions — has fared over the past two years compared to banks and online lenders:

  • Personal loans grew 2%, but online lenders and finance companies still own 51% of this market.
  • Card originations at credit unions increased 18%, with total credit limits on newly originated cards approaching $100 billion in Q1 2017.
  • Mortgage market share rose 7% for credit unions, while banks lost share to online lenders.
  • Auto originations increased 25% for credit unions to 1.93 million accounts in Q1 2017.

Whether your organization is a credit union, a financial institution or an online lender, a “service first” mentality is essential for success in this highly competitive market.

The State of Credit Unions 2017