Marketing & Acquisition

If there is one word to describe the automotive finance market in Q4 2019, it’s stable. By nearly every measure, the automotive finance market continued to move along at a good pace.

In the past 10 years, consumers begin purchasing convertibles as early as March.

If you're looking for a competitive edge in 2020, Vision is your ticket into differentiating your organization with the latest insights and innovation.

With shrinking budgets and increased demand for customized messaging, financial marketing teams have numerous challenges. Learn how the best find success.

Leverage the strength of today's economy to solve your most complex problems. Recession readiness means proactively managing your portfolio today.

Exploring some of the top trends for the financial services industry going into the new decade from data and decisioning to fraud and customer experience.

According to research, only 15% of American consumers have swapped out their go-to credit card in the past year. Here's how to keep your card top of mind.

Financial firms are turning to customer acquisition engines to help them build, test and optimize custom targeting strategies faster than ever before.

As look forward to the next decade, things are looking up. The 10th annual State of Credit Report highlights consumer credit scores and borrowing behavior.

What if you could increase your market engagement rate from 5% to 10%? Getting strategic about your segmentation makes all the difference.

Since the end of the recession, customer loyalty has been a focus for lenders, given that there are more options for AFS borrowers. Read more!

The rapid rate at which fintech challengers are becoming established, is in turn, allowing for greater consumer awareness and adoption of fintech platforms.

As we prepare for the excitement and challenges of a new decade, the same can be true for how we approach the use of alternative data. Read more!

Artificial intelligence (AI) has long been a topic that’s confounding and downright worrisome to financial institutions. Read more!

“Frankenstein IDs” refer to synthetic identity fraud carried out by criminals that have created fictitious identities. Synthetic IDs are stitched together pieces of mismatched identities — some fake, some real, some even deceased.