Marketing & Acquisition

At Experian, for machine learning, we use Extreme Gradient Boosting (XGBoost) implementation of Gradient Boosting Machines.

Electric vehicles are here to stay – and will likely gain market share as costs reduce, travel ranges increase and charging infrastructure grows.

Despite consumers taking out larger loan amounts, they continue to make their monthly payments on time. But, affordability remains a

Dynamic pricing models for consumer financial products can be especially difficult for at least four reasons.

You want to use big data, but how do you make your analytics truly actionable to stay ahead of the competition? Using an analytical sandbox is the answer.

There are a lot of people talking about big data who are not fully leveraging the value of their data. How do you use data to innovate and stay competitive?

With Hispanic Heritage Awareness Month underway and the topic of growing membership a constant priority, here are some tips from a credit union CEO.

Machine learning's ability to consume vast amounts of data to uncover patterns and deliver results makes it well suited for the credit risk industry

Demand for data scientists is off the charts, but nationally there is a data science skills shortage. Many companies are filling this gap by outsourcing.

Even with the Fed’s gradual 2018 rate hikes, consumers are shopping. Usage of credit cards is on the rise in 2018 and only expected to grow.

Trivia question: Millennials don’t purchase new vehicles. True or False?

Experian recently interviewed Philip Bohi, Vice President for Compliance Education of AFSA, to learn more about his perspective on alternative data.

A summary of common resampling techniques that can be used to create a robust model development and validation sample.

Model validation is essential in evaluating and verifying a model’s performance during development before finalizing design and implementation.

The first full day of Vision 2018 featured in-depth talks on alternative credit data, enhanced credit marketing, faster decisioning, fraud and identity protections and the latest in tech innovation.