Trends

Global trends

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In our increasingly digital world, there’s a growing expectation among consumers to only receive personal and relevant content from brands....

August 28, 2018 by Patrick Workman

According to a recent Experian survey among 500 child identity theft victims who are now adults, one in four survey respondents are still dealing...

August 27, 2018 by Kevin Everhart

We recently looked at the borrowing behaviors of 60 million millennials to help millennials and businesses get a clearer picture of the next big...

August 23, 2018 by Michele Raneri

During the National Football League’s biggest weekend, it’s often the commercials that take center stage. It’s every advertiser’s dream. The world as your audience....

February 13, 2017 by Jordan Takeyama

Consumers are constantly on the go, and expect and deserve highly personalized communications. But how do marketers adapt to this new...

January 19, 2017 by Jordan Takeyama

During the holidays, you can always expect to see the malls and local shopping centers filled with consumers purchasing gifts for their families and......

December 7, 2016 by Jordan Takeyama

Unless you’ve lived under a rock for the past couple of weeks, you know the holidays are in full swing. And while spending time...

November 17, 2016 by Brienna Pinnow

Kevin Dean, president and general manager of Targeting for Experian sat down with Ginger Conlon, editor-in-chief of GingerConlon.com at DMA’s &THEN 2016 Conference. The...

October 27, 2016 by Jordan Takeyama

Temperatures are dropping, leaves are falling and seasonal beverages are selling – it must mean that the holiday season is quickly approaching. And while...

October 24, 2016 by Jordan Takeyama

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