Industries

Loading...
Top Insights from #ExperianVision 2018 Day 2...

The second full day of Experian Vision 2018 kicked off with an inspirational message from keynote speakers Capt. Mark Kelly and Former Congresswomen Gabby...

Read More Top Insights from #ExperianVision 2018 Day 2
Own Your Backyard: Protect Your House Before You Conqu...

When sales are going relatively well, do you immediately look to conquesting? Are your key vendors encouraging you to do so? There’s absolutely nothing...

Read More Own Your Backyard: Protect Your House Before You Conquest
#ExperianVision 2018 Day 1 Recap...

Alternative credit data. Enhanced digital credit marketing. Faster, integrated decisioning. Fraud and identity protections. The latest in technology innovation. These were the themes Craig...

Read More #ExperianVision 2018 Day 1 Recap
New analysis on the state of alternative credit data...

The traditional credit score has ruled the financial services space for decades, but it‘s clear the way in which consumers are managing their money...

Read More New analysis on the state of alternative credit data
#ExperianVision 2018 kicks off to sold-out crowd...

Experian’s annual Vision Conference kicks off on Sunday to a sold-out crowd in Scottsdale, Ariz., bringing together some of the industry’s top thought leaders...

Read More #ExperianVision 2018 kicks off to sold-out crowd
Finding Out Whom to Target...

When dealerships market a particular make or model, they may only think of targeting by geography. In a previous article, we talked about hitting...

Read More Finding Out Whom to Target
Hispanic Home Ownership is on the Rise...

Hispanics are not only the fastest growing minority in the United States, but according to the Hispanic Wealth Project’s (HWP) 2017 State of Hispanic...

Read More Hispanic Home Ownership is on the Rise
Transforming Shopping Experiences: Experian’s Text for...

At Experian, innovation is at the heart of our culture. We strive for continuous improvement, from finding new ways to better use data to...

Read More Transforming Shopping Experiences: Experian’s Text for Credit Solution Wins Innovation Award for Consumer Lending
Move That Model!...

Throughout the year, there are certain models that are incredibly popular. SUVs and crossovers fly off the shelves during the wintertime while down south,...

Read More Move That Model!
Designing a robust customer segmentation — Evaluation ...

In my first blog post on the topic of customer segmentation, I shared with readers that segmentation is the process of dividing customers or...

Read More Designing a robust customer segmentation — Evaluation of Potential Schemes
Designing a Robust Customer Segmentation — Generation ...

Marketers are keenly aware of how important it is to “Know thy customer.” Yet customer knowledge isn’t restricted to the marketing-savvy. It’s also essential...

Read More Designing a Robust Customer Segmentation — Generation of Potential Schemes
4 Types of Alternative Credit Data You Should Be Using...

Alternative credit data sources make it possible for lenders to gain a more holistic view of existing and potential client bases, enabling them to...

Read More 4 Types of Alternative Credit Data You Should Be Using Now
New report reveals latest trends on subprime market...

In the credit game, the space is deep and diverse. From super prime to prime to subprime consumers, there is much to be learned...

Read More New report reveals latest trends on subprime market
E-commerce fraud attack rates hit new highs in 2017...

With 16.7 million reported victims of identity fraud in 2017 (that’s 6.64 percent of the U.S. population), it was another record year for the...

Read More E-commerce fraud attack rates hit new highs in 2017
Identity management is a win-win...

Managing your customer accounts at the identity level is ambitious and necessary, but possible Identity-related fraud exposure and losses continue to grow. The underlying...

Read More Identity management is a win-win