All posts by Hayley Schneider

Discover how supply-side advertising can help you overcome the challenges of signal loss to deliver high-quality audience targeting and ad placement.

Learn how Experian and Microsoft Advertising's collaboration enhances addressability, broadening reach and extending the value of first-party data.

The cookieless future is here. This blog post explores the challenges and opportunities of cookieless advertising and offers our tips for how to get ahead.

Streaming TV advertising is a new frontier for targeting and performance measurement. Here's what marketers need to know about this growing channel.

The digital landscape is constantly changing. Learn four new marketing strategies for 2023 to make sure you have the right tools in your marketing toolbox.

Learn four ways you can segment your target back-to-school audience and connect with the right consumers this back-to-school season.

Cannes Lions 2023 brought together top industry leaders to discuss the future of advertising and creativity. Discover Experian's top four key takeaways from advertising's biggest event of the year.

Make your summer travel advertising campaigns stand out. Here are five key audience categories to add to your summer travel advertising activation plan.

Discover how Audigent helps Experian provide media buyers with insights to create targeted ad campaigns with PMP (private marketplace) advertising.