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2014 Fifa World Cup

2014 World Cup

Find out what's trending at the 2014 World Cup

As the 2014 FIFA World Cup kicks off across Brazil, Experian Marketing Services will provide ongoing analysis into the online trends of U.S. fans seeking information on players, teams and other news related to one of the most widely viewed sporting events in the world. We've created three dashboards that will update automatically every Monday afternoon. The dashboards show:

  • The top 10 soccer-focused sports sites, ranked by the share of visits each site received during the previous week
  • The 10 most searched for World Cup players during the previous week
  • The top 10 search terms driving traffic to during the previous week

Each dashboard also shows the relative change in each of the top ranked items from the week prior to indicate whether a search term, site or player is growing or declining in popularity.

Bookmark this page and check back regularly for updates in 2014 World Cup online behaviors!

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