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Download "The Loyalist" White Paper
The Loyalist: Leveraging Relationships with Existing Customers to Increase ROI
It will always be important to acquire new customers, but to promote up-sell and cross-sell opportunities, build brand advocacy, and maximize long-term sales, businesses today also need to leverage relationships with existing customers and focus on programs that encourage customer loyalty. This white paper provides data analysis and best practices for email marketers looking to enhance customer loyalty.