Moms Rule, Marketers Drool: Insights for Capturing Moms' Attention
With a spending power of $2.4 trillion annually in the United States alone, moms are a key audience for marketers. Join us to hear how to capture the attention of today’s always on, always connected Mom through actionable data and insights. Through this webcast, learn to create true, cross-channel marketing programs that deliver relevant information to today’s Moms and your specific customer and prospect segments. Hear rich insights about various mom segments including their consumer behaviors, attitudes, spending habits, preferred channels and more. Understand how Moms think and how to harness their buying power in a multichannel, multi-segmented marketplace.