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2013 Holiday Hot Sheet: weekly insights for the holiday marketer

Holiday Hot SheetAs marketers seek to connect with their customers during the largest consumer spending season of the year, Experian Marketing Services presents our Holiday Hot Sheet series to provide a weekly recap of trends for the 2013 holiday season: How consumers are shopping, what they are searching for, and how marketing campaigns can be optimized to maximize rewards for both consumers and brands.

Download the reports starting from October 9, 2013, through January 8, 2014.

Here is a highlight of some of the topics from the weekly reports:

  • Master the art of personalization
  • Tips to improve holiday subject lines
  • Top searched consumer products
  • The battle of desktop vs. mobile
  • Deals, coupons and offers
  • Tips to dominate peak shopping days
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