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Hitwise® online consumer intelligence

Consumer insights that drive marketing results

Hitwise online consumer intelligence delivers consumer insights that drive marketing results. Improve the effectiveness of your search, display, affiliate, mobile, email and social media marketing campaigns through daily insights from the world's largest sample of online behavior measuring 25 million consumers across desktop and mobile devices. By combining online insights with unique offline lifestyle and life stage information, companies can build and optimize their digital marketing campaigns for improved multichannel success.

Timely, relevant insights become an essential part of any online marketing strategy and bring you:

  • Competitive benchmarking: We monitor websites across 170 industries so you gain a comprehensive overview of your online competitive environment and how your website benchmarks against specific competitors.
  • Search intelligence: Drawing on millions of search terms every day, you are able make timely decisions based on the products and services consumers are searching for — right now.
  • Mobile measurement: Understand the share of visits to your site segmented by desktop and mobile devices.
  • Audience segmentation: With insight into customer segmentation and targeting, you see the demographic, attitudinal and behavioral characteristics of your website visitors — and those of your competitors.

Key benefits
  • Determine what drives competitor success
  • Find new customers by profiling competitive site visitors
  • Quickly respond to changing consumer behaviors and trends
  • Optimize campaign content, messaging and placement for your target audience

Hitwise insights are available for the US, UK, Australia, New Zealand, Brazilian and Canadian markets.

Request more information

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